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[Updated] The Significant Insights Of Mobile Application Development?

Posted on by Bhavik Sarkhedi

As a component of another arrangement of customary knowledge posts, we begin with an attention on key lessons in the contrasts amongst outer and inward versatile advancement and different portable application improvement stages.

Another Apigee report relates that substantial undertakings still report issues when propelling portable applications. The substance of the report unmistakably demonstrates that organizations utilizing outer assets for the improvement of big business applications will probably be effective.

One of the key bits of knowledge one can gather is that among the organizations that asserted to have made progress with their endeavor applications were significantly more prone to have utilized outer assets. Just 11 percent generally or solely utilized inside assets, in correlation with more than 25 percent of those attempting to send applications. At the point when inquired as to why they utilized outer assets, 78 percent of the fruitful organizations asserted that entrance to aptitude, both specialized and for venture administration, was a critical reason.

Organizations that referred to disappointments said that cost decrease was the principle reason (41 percent) for counseling outer assets and just 28 percent saw an incentive in access to outside mastery. Being a CEO of a mobile app development company, I come across this everyday.

The report contends that organizations could use existing inner web designers to do cross-stage improvement utilizing devices, for example, Cordova (Phonegap). There is additionally the proposal that any organization considering portable important must control their versatile advancement through interior assets, notwithstanding when they use outer assets for particular ability and scale.

The way to deal with versatile improvement must change. Investigate by IDC and Gartner highlights the requirements for undertakings to change their approach and procedures with regards to portable advancement versus how they function with desktop applications today. Cases of this are client driven outline, client testing, spray improvement practices and nearer collaboration between end clients and advancement group.

On September second, Gartner distributed their most recent Magic Quadrant on Mobile Application Development Platforms. Their market investigation covers Adobe (Phonegap/Cordova), Appcelerator, IBM Worklight, Kony, Pegasystems (beforehand Antenna), SAP Mobile Platform, Xamarin, and a few different merchants. Kony, Appcelerator and Adobe ended up as the winner regarding arrangements while IBM and SAP are situated as pioneers in light of immaculate size.

IT Directors and CIOs ordinarily put a considerable measure confide in the outcomes from the Magic Quadrant for two reasons:

(a) They require help to waitlist merchants since there are a lot of various choices available

(b) If their technique comes up short, they can guarantee that they ran with one of the top alternatives.

Certain Suggestions:

In the event that you need the best versatile experience, pick local. On the off chance that you need the most cost productive cross-stage condition, picked web. Crossover arrangements incorporate utilizing Cordova/Phonegap for web as your center stage with some local usefulness.

The main motivation to run with another versatile advancement stage like Xamarin, Kony or Appcelerator would be that it fits with your present engineers’ condition and aptitude set and in the event that you picked SAP or IBM it’s most likely in light of the fact that you are as of now purchasing different administrations from them.

[Updated] How UI and UX helps the mobile application to be successful?

Posted on by Bhavik Sarkhedi

The development of the mobile application has been constant. It has become a source of lucrative factors for the startups, medium and small scale businesses. There has always been an underestimated element in every strategy which if applied effectively can make the most out of it. What we will talk about today is UI and UX of any mobile application. Yes, it sounds fascinating when we hear something related to it as we don’t often come across one of the crucial parameters of the mobile application.

What are UI and UX?

User Interface is the space where interactions between humans and machines occur. The goal of this interaction is to allow effective operation and control of the machine from the human end, whilst the machine simultaneously feeds back information that aids the operators’ decision-making process. User experience (UX) refers to a person’s emotions and attitudes about using a particular product, system or service. The different thing about it is that it includes the practical, experiential, affective, meaningful and valuable aspects of human.

Every mobile application development company wants their smartphone apps awesome and magnificent. They wish that the mobile apps they develop is admired by the customers and all the third party segments who uses it. In this article, we will discuss about how the two most important elements can help the mobile app. UI and UX will certainly make the greater impact in making the startups and the business more and more successful.

Factor One

The first goal of any mobile application should be that it should interact, communicate and reach the customers directly, in the manner that it looks more humane. User Interface and User Experience are the backbones of the compatibility that the users feel while using the app. This factor is called the attachment, the virtual attachment between the man and the machine. It is vital. It is mandatory. You can’t expect it to be living; you can’t also expect it to be totally robotic (predictable aka spam).

Factor Two

Out of the many factors that can lead the success of a mobile application, we have been discussing about UI and UX just because it is making an impact to the facts and figures that are observed and analyzed. Improved Sales is the coolest advantage the organization gets happy with. This is because of the clear fact that the customers are really attracted and liking the user experience, realistic feeling they get while scrolling and surfing the application.

Factor Three

What comes ahead of this factor is that UI and UX comes simultaneously along with the other crucial elements in the mobile applications such as: How long the app takes to open up? What is the approximate time for the app to load fully? Is there any convenient and easy sign in options for the users? What are the prerequisite measures that are taken before the app is uploaded on the app store?

Needless to say that there are ample elements that are overlooked and sometimes ignored but UI and UX shouldn’t.

Now that, it’s clear and visible, it becomes impeccable and invincible for other apps to compete with the same. The mobile app development business has become drastically huge industry for the statups and the business to enter in. Since we know that it is still growing, it is vital to do the mindful about the UI and UX.

This article is originally published here

Why the future of Ecommerce depends on mobile apps? [Verified]

Posted on by Bhavik Sarkhedi

E-commerce is bewitching the customers and its booming emergence is the talk of this decade.

Don’t believe this exaggeration? It is a fact. Not to mention why it has augmented since past 3-5 years as it’s because of the tremendous growth of smartphone users which substantially becomes potential users of mobile apps. So, is there any association with this two? Of Course, the rich and deep connection between mobile app development companies and E-commerce business.

The Junction of mobile app development and Ecommerce shopping

Need statistics? Go through this figures here: https://www.360technosoft.com/blog/why-ecommerce-depends-on-mobile-apps

Useful Programming languages for mobile application development [2024]

Posted on by Bhavik Sarkhedi

Hundreds of thousands of mobile apps are developed, installed and deleted everyday. The mobile applications have become a business, liable for consumers and enterprise users. Irrespective of how the application is designed, it all begins with the programming language involved with it. Plenty of factors go into this decision like a developer must consider the mobile OS that the app will run on, ease of writing code and the level of functionality required regardless of whether developers are building entertaining games or professional productivity tools. It is mere fact that software publishers and Enterprise IT shops are striving every apps to run on smartphones, tablets, smartwatches, etc.

There are 2 best ways for doing this: Write (Code) once for a Web browser and there is no worry to develop a separate mobile application for each platform. The other path comes to develop a dedicated app for each mobile device. Obviously, there are cost demands but it is advantageous: performance of a dedicated app will be better than that of an app that has to run through a browser for everything that happens. Also, there are list of things- storing and retrieving files from particular locations, and direct control of device hardware among them, that can’t be done in a Web browser but is feasible with a dedicated app.

Now the question is ‘Which languages promise the quality?’ Whichever path you choose, it depends on the developer how effective he/she can make the app look and perform. Here are some of the most popular and productive programming languages for mobile application development today.

Swift

After acknowledging a want for an advanced programming language last year, Apple introduced Swift, which basically is an improved, modern and easier-to-learn replacement to Objective-C. In fact, Apple created Swift to work with Cocoa and Cocoa Touch, for OS X and iOS, respectively.

According to InfoWorld reports, “If you’ve been developing apps for iOS, then start training your developers on Swift. Even if you are beginning the process of writing iOS apps, then Swift ought to be your starting point.”

The good thing about this programming language is that Swift is less cluttered and easier to read than its predecessor. It is an open-source project.

Objective-C

An Official programming language for apps, Objective-C, was anointed by Apple on mobile and desktop (MacOS) operating systems. It is an OOP (Object-Oriented Programming) language. This means that the code is written around distinct “objects” that contain their own data and logic. It requires rigorous planning; after all, this language makes it easier for developers by not spending time on long strings of code. It create “classes” for objects that specify attributes and functions, and then build other objects using those classes

To date, Objective-C has been the best tool for any iPhone or iPad developer.

Java

Developed by Sun Microsystems and one of the major mobile OS, Google’s Android has its own programming language of choice: Java. This object-oriented language enables mobile developers to build code that can run in multiple environments, virtual machines, browsers and different platforms, It accelerates apps’ development and deployment processes by allowing developers to create and reuse code.

Python

Python, object-oriented language, is very well used for developing Android mobile applications. It features dynamic semantics and advanced data structures for the rapid development and testing of apps. Python developers can quickly test and debug code, which could potentially be reused for other apps. This language is also extremely effective when used for writing scripts that bind existing software components.

HTML5

If you want to build a Web-fronted app for mobile devices, the one near-certainty is HTML5. The eventual standard will make various data types simply to insert, account for different screen sizes, level the browser playing field, rationalize input parameters, etc.

HTML5 has the advantage of the cost involved than with HTML. Thus, if you want browser-based path, HTML5 is an obvious choice for a primary language.

Corona

Corona SDK (Software development kit) created by Walter Luh, allows software programmers to build mobile applications for iPhone, iPad, Android devices, and desktop applications for Windows and OS X. Corona lets developers use integrated Lua, layered on top of C++/OpenGL, to build graphic applications.

Corona includes a sophisticated emulator which allows you to run your program instantly without needing to compile your code. Corona is free to use but if you want upgraded features like ability to call native Android APIs, you need to pay a certain amount.

So, what do you think ‘Which programming language is the “best” for mobile app development?” Choose your side as it all depends on what type of app it is and what features does it require. If you want to do native development on iOS, build an app with a browser front-end, or an app relatively future-proofed, then there’s only one real choice. What is it? We, from enough experience in our staff, accomplishes the needs of your mobile application accordingly with the budget for the project.

This article is originally published here

How The Current Mobile Application Development Sensation Will Make An Impact? [Checked]

Posted on by Bhavik Sarkhedi

Mobile phones in this day and age are basic and can’t be supplanted effectively. Buyer requests for mobile phones with the most recent innovation have been expanding. To fulfill the buyer needs with perpetually changing patterns in mobile innovation and application advancement, intensity of making the best mobile application continues expanding. Developing requests have made advancement a basic part of the corporate and venture world. Things continue progressing with time so perception turns into an absolute necessity!

Everything on the web is coming down to the mobile, into the client’s control. Applications, destinations, databases, consider it and all is in your grasp. With such a large number of advances being connected to mobiles through applications it gets to be distinctly key to comprehend what is the most recent upgrades. So here is a succinct accumulation of the most recent emulous patterns for mobile.

Below are the current sensations going on in the mobile app development.

The Current Sensation

1. Hybrid app development:

This is a quickly creating strategy in the mobile application advancement segment that is doing various adjusts in the business. Given a shot and you will be allured by its ceaseless components. It spares cash, can be utilized as a part of more than one working framework OS and is blasting in fast application improvement prerequisites. In spite of the fact that larger part designers incline toward the local style of advancement, prerequisites for Hybrid applications is expanding immensely on the shopper side. Despite what might be expected, HTML5 applications don’t have any opposition, that makes it a sensible alternative to consider. Local applications are outdated however for applications that require the best client execution, this is all you have.

2. Beacon with integrated GPS technology:

The basic role of this innovation is to obscure the distinction amongst online and offline. You probably saw YouTube reporting its new offline mode this year. Gadgets utilizing iOS as of now had this innovation called iBeacon and now android is additionally going into this domain. Intense rivalry I let you know! iBeacon innovation with area data is preparing to demonstrate the correct data for each retail undertaking. Area based advances track the correct area which is giving fundamental data the client requires. This is exceptionally renowned for retail and travel parts. Unnecessary to say organizations like Uber have benefited as much as possible from this element.

3. Virtual reality & Artificial Intelligence:

Virtual reality or enlarged reality has its unique place in the versatile gaming zone. Consider the late Pokémon go, it’s there all over the place and has circulated around the web from the time it was discharged. Computerized reasoning, then again, is moderate however picking up page in the portable field. Organizations like Google, Facebook and IBM are holding up with open arms to snatch another opportunity to make history. Calculations are getting mind boggling and aggressive with the section of counterfeit consciousness.

4. Ensuring security & Consumer Apps

Enterprise applications are based on a solid building with testing plans and complex advancements of versatile applications. With heaps of endeavors and overwhelming illustrations, it gets to be distinctly important to keep applications from being hacked. Applications have been reformed and have changed the world, in this manner, security dangers will undoubtedly occur. Cell phones are extremely individual gadgets, securing it is an unquestionable requirement.

5. Cloud-based mobile apps:

Building applications quickly that need a ton of space to work appropriately? Cloud is the response to each application that has overwhelming illustrations and capacities. They are quick, can be worked with no confinement and above all else they are secure. There has been an incredible upsurge in the utilization of various gadgets associated with mobiles. The concentration is to coordinate and match up versatile applications to different gadgets. Along these lines, the cloud approach will empower advancements like IoT, AI, and wearable for different functionalities.

6. Integrating the big data:

Analytics assumes an imperative part in comprehension the consequence of having another innovation out in the market. In particular, for business reason investigation is an unquestionable requirement for basic leadership. Following the utilization of a gadget should be possible proficiently by enormous information investigation. It’s considerably more than only an investigation, it demonstrates a knowledge into the fate of something significant. Noteworthy things in an application making more engagement and subsequently understanding the aftereffect of such techniques is critical.

7. Prioritized navigation:

When you are talking about mobile apps they need to be efficient and clean to use. Complex navigation usually causes the user to uninstall an app. Complex navigation usually results in high bounce rate. Unfriendly navigation can be a big blockage to success. Well, all these styles and features fit in their own space and have advantages for better user experiences. But mobile technology has advanced further to collaborate with many other technologies and devices. The world is getting more compact and smaller with evolving technologies.

Now that, every mobile app development company is working over these sensations, it is important for all the developers, entrepreneurs and business firms to create delicate and immaculate mobile apps.

Original Source: 360 Degree Technosoft Blog

[Curated] Future Trends Will Prevail In The Mobile App Development Soon

Posted on by Bhavik Sarkhedi

Everyone is talking about the current sensations about the mobile application development but does it really matter? It is because the important thing is to know what is going to come in the coming years. Mcommerce is diverse and the experts have been forecasting different strategies about the development of the mobile technologies.

The future of the application development is totally dependent on the discoveries of the modern technological advances happening everyday. People are becoming hi-tech and running with the latest apps in their smartphones. The good thing about these all is that the users doesn’t need to worry about the backend processes as it is in the sole responsibility of the Tech-Giants. Well, the backend is all about the developmental enhancements done regularly.

Here are the future trends of the app development.

IoT 

Connecting one device to another that’s what internet of things is all about. In this setup, the mobile is always fixed only the device connected to your mobile will change. The future of IoT is unsure but it is predicted to reach a noteworthy level. Everything is connected in the world of technology through Internet of Things.  It has grown exponentially with smart devices and wearable’s that keep adding to the list. In the coming years, it is expected to expand to its full potential. The world will come even closer as IoT takes the center stage. And with the growing demand, app developers will need to extend their focus from Smartphone’s to smart devices.

Wearable’s 

Wearable is constrained however everyone is inventive and valuable. On account ofApple Watch and Google Glasses wearable innovation is one of the most blazing themes in the tech world. Buyer gadgets enterprises are expanding and more gadgets are being interlinked. As of recently applications for wearable gadgets were for the most part centered around the human services industry. In any case, now, wearable gadgets are relied upon to be utilized by undertakings to enhance profitability and effectiveness. As of late, there is significantly more clamor around mold and material enterprises receiving the wearable innovation. It beyond any doubt will surge into each corner and industry in the coming days.

Drones

Google, (Amazon Prime Air) and numerous a greater amount of them are dashing to dispatch the drone conveyance administrations. So it beyond any doubt ascribes a solid message “Drones are setting down deep roots”. Actually, they are relied upon to wind up distinctly more regular in 2016. That is when applications will turn into a basic piece of this innovation to control, track, oversee and examine exercises performed by drones. There are as of now few applications worked for drones like the Parrot AR. Versatile designers are currently set to illuminate different issues in controlling this innovation. With every one of these advances and that’s just the beginning, engineers need to concoct answers for difficulties managing security vulnerabilities. In any case, arrangements with an immaculate heading is the thing that makes your thoughts emerge among the group.

This article is originally published here.

Top 7 Android Applications To Look Out In 2024

Posted on by Bhavik Sarkhedi

The first month of the revolutionary technological New Year will end soon and if you are a budding entrepreneur, aspiring startup or a small business, then it becomes mandatory for you to do something incredibly innovative to stay in the market. Well, that is hell of a pressure, isn’t it? Look at the bright side. If you are on the other side of the farm i.e. Customer, Consumer, User, Test Authority and the Guest User, you get to taste every new flavor of the trending technology. Talking about the trends, what else than the android applications should we consider to install in our smartphones.

2017 has many special and smart mobile apps since all the mobile application development companies have gained the momentum to accelerate to stay and make a mark in the market. In this article, we will enlist useful and marvelous free/paid apps that you should start using instantly.

1Weather

Yes, you need to know whether it will be cool, freezy, rainy or warm out there. Right? The application version/full version is free & the $1.99 in-app purchase only removes the advertising. In just $1.99, you get the topmost weather application. It features a simple, paginated design that shows you the current weather, forecast for up to 12 weeks, a radar, and other fun stats. Wait, there’s more. The customizable widgets so that you can see the storms approaching. Perhaps its best feature is its minimal design which just shows you the weather.

Preparture

From flight booking to travel insurance, places to visit to nearby hot spots, and making arrival-departure schedule for you, the apps have become smarter than ever. One of the applications that possess the revolutionary and incredible characteristics for a wanderlust is: Preparture.

Preparture is a magnificent and unique mobile application that calculates estimated time to reach your destination and efficaciously formats the short time span in between your transit to visit the local attractions. If you are a wanderlust and don’t want to miss any second of your life; if your passion is to luxuriate yourself by traveling, or if you are unknown to any city and need traveling guide, then Preparture is the best virtual medium for your smart phones. All you have to do is to share your travel route and interests with Preparture, and it will come up with adventurous computing.

Google Now and Google Now Launcher

Now that we are talking about the mobile applications, we should not forget the Tech-Mammoth. It has grown into an always-on personal assistant that will tell you the weather, give you news articles about your relevant interests. Not only does it manage things like plane flight information, let you access to quick information but also the additional advantage is voice searching.

It’s being invariably updated by Google to give you selective information even faster than before. Beside that is GNL (Google Now Launcher), which permits you to put Google Now right there in the home screen queue for even faster access.

LastPass

Security is the most important and critical concern in the technological sector. We have one spectacular application for you. LP can save passwords and keep them save all while auto-filling passwords for sites and apps that you use regularly.

There is also a password generator that generates hard-to-hack passwords just for you. It’s worth checking out for sure.

Newton

This mobile application is an email client where you create an account and then log into all of your email addresses. From there, to log into all of your emails, all you have to have to do is log into Newton and the rest is done automatically.

Of course, it has an amazing feature, comes with a “read” feature. You can now know ‘When your email was received and read’. The only caveat is that this is a paid-only app which has irked some people.

Wunderlist

A versatile app, Wunderlist, is a to-do list app that helps you keep track of various tasks that you want or need to do. It’s great for basic stuff like remembering to take out the trash or more complex things like tasks that need done at work. Unlike most, the free version supports the basic functions, like reminders, while the pro version is made for more business-oriented individuals.

PeekHunt

It’s time to feel energized as the boring day schedule is elongated nowadays. PeekHunt, social networking smart phone app, will find you all the nearby hangout places like lounges, restaurant, nightclub, bar, hotels, etc. Not only will it reserve your seat in advance but also it will facilitate you to skip the long queues.

You can rate the places you visited so that it can generate awareness about that peculiar place. The app lets you share pictures, videos, leave reviews, ratings, comments and likes on various social media to initiate the buzz. That is, the app is the creative combination of hotspots and social media.

This article is originally published here.

5 Outstanding reasons to begin your business with Android app development [New]

Posted on by Bhavik Sarkhedi

Online business desires to have the class option to generate good sales leads and generate higher revenues by the smartphone apps development too. It has been observed that the smartphone market is growing at a rapid pace. This calls for increasing the business by the businessmen through the Android app on the Android smartphone because it gets quite easy for the Android users to stay connected with the businesses and deal with them through the apps because people can get tin touch with business through few taps on the smartphone screen.

5 best ways to start your business with the Android app development:

#1 Android platform is free:

Android platform is free to use and is the open-source which helps the developers to code hassle free without any kind of charges. For beginning with the Android app development, all you need to do is hire dedicated developers who have rich experience in development of Android apps which gets huge hits on the download button on the app store. We have the skilled team of developers who have prowess in converting your app idea into machine-level language.

#2 It can be reached worldwide:

There are multifarious Android smartphones available in the market and around billions of Android apps for the Android users to download, it will make your applications reach out around the globe within no time and will also increase with time. With the well-versed research, you can also know about your target audience and you can also opt for launching the paid version of your Android app later on as per the research work and analysis.

#3 Android platform is admired globally:

Irrestpective of the ountry you hail from, the Android is the operating system which is being publicly praised globally which provides numerous business expansion opportunities for the app developing enterprises in the world. There are loads of possibilities in the Android app development agency  for developers and app developing company. And this is the perfect time to kick start your business by Android app development for your business.

#4 Higher profits:

As the Android platform is open-source and avalable for free then this will lead to whopping profits for you. The costing involved for developing the app which is apt for Android devices is nominal because the SDK and various other tools are available for free to use. So, it is quite possible to generate higher revenues with the blend of low app development costs, worldwide reach for the prospective customers and the Android is being admired by many of the users. Even the crowdfunding websites clone will help you to raise fund for growing your business at a rapid pace.

#5 Provides class features:

Android app development offers you the class apart features as it is available for free to the appdevelopers for creating feature-rich applications which are highly-personalized in various ways. You have the best option for developing dynamic Android apps which includes highly impressive design and better performance too.

Wrapping Up:

So, we can see that smartphone market is flourishing at a rapid pace which is opening new doors for the Android app developers to a lot of extent as they can develop new apps and take the Android app development sector to a new level.

How to increase the downloads of any iPhone application?

Posted on by Bhavik Sarkhedi

Are you eager to see your iPhone app on the top of the ‘Store’? Should you really think that it is an easygoing task? Indeed, making an iPhone application is not at all simple and childish, but it will be worse if it has only 1000 downloads in one month. Iphone App development is a fast growing digital industry but without proper marketing for your iphone application, it is certainly impossible to reach good emplacement in your sales status. Yes, we already have plenty of expert tips which are shared on forums, communities, blogs, etc. You can feel as a ‘Ruler’ only when the users are proud of your design and smooth working of your app. Every iPhone developer puts his/her efforts is scoring the mobile app more eminent then why the question always stand, “What have you done with this app? What ‘s wrong with this?”

Gartner survey reveals that out of 1.5 million apps today in the Apple Store, only 6% have surpassed the set milestone in the number of downloads and money making. That survey comes to 16% in Android Play Store having 1.6 million apps available.

iPhone apps are known for its paid versions but try something cool and user-convenient. Creating free trial or offering a possible promo codes to users will definitely attract the new users. You can offer your app for free or at half price for a period of time. Tell me about it. iPhone app development companies are doing something wrong. What? They try to imitate the existing popular iPhone/iPad application either in terms of design, development or other various aspects. Here are few simple but smart suggestions that will help every iPhone application dominate the mobile market.

Social media is in like never before

Content Description, promotional video and screenshots ought to be dazzling, dynamic, unique and appealing so that it can be easy to publish(share) it on youtube, dailymotion, Facebook, twitter, google plus, myspace, etc. Also, one better idea is to ask your friends to share, relatives to retweet, and review it. (Review will always get you more sales). It is more advisable to hire a professional agency for this.

How about Press Release?

Won’t it bring more exposure to your new iPhone application among plenty of other new iphone app? Yes, it surely will. Make some noise about the release of your iPhone app. This will bring your app further into the limelight. Get the word out. PRWeb, AppShout or MarketWired are mobile specific agencies which not only helps to get more reach but potential blogs and publications.

A Website for Your App

Great Idea. You are everywhere now. Laptop, Mobile, Tablets. It is a good idea to make the website once your app is approved by the iTunes Store.

The Best Cover

iPhone mobile apps have the prestige of fetching customers with their A-class of everything. That’s right. It makes unique things to boost user downloads. The cover image is the primary thing to be noticed by the users. So make it unique, and don’t use the same picture from the screen-shot. Even smart developers forget to do the same.

Blogging your App

Blog regularly about your app, Publish regular updates, take active part in iPhone user and developer forums and discuss your app with all around. This will also let you gain more feedback on your app.

Get the word out

Advertising your app the traditional way could prove to be an expensive proposition. Link exchange programs, ad banners, Free classifieds ads section trade shows are various lucrative ways to market your iphone application. It will show the good results on google page. Discuss about your iphone app and its feedback on iphone related forums.

LR (Loyalty Rewards)

A time-tested way to increase repeat business from fans, Loyalty Rewards Program, reward frequent shoppers without having to print up cards. They don’t have to worry about tracking. You can maximize sales with minimal extra effort.

Social Referrals

Digital word of mouth is a persuasive force and the iPhone app development company is utilizing that in the best way to maximize the iPhone app download. It can include a simple feature that lets users post a link to your business to their social media profiles. This lets you to leverage users’ social networks to find new fans.

Keep an eye on them

Having analytics is a must. You’ll want to keep your active device numbers as high as possible. That’s the key to continuous downloads. A good app analytics should offer multi-app options, give you the ability to compare between them, let you see the user’s behaviors, from download until app deletion.

This article is originally published at 360 Degree Technosoft.

Why should content marketing and mobile app marketing go side by side? [Edited]

Posted on by Bhavik Sarkhedi

As per Forbes article, one of the major trends in PR in recent years is its convergence with content marketing. As these practices continue to rely on each other, it’s critical for leaders and marketers to look at what factors will affect their efforts in the years ahead. And sure, while new social platforms and technology are obvious factors, they’re not what come to mind immediately when I think about PR and content.

The conventional definition of Content marketing is simple. It is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined audience — and, ultimately, to drive profitable customer action.

Marketing is impossible without great content. Regardless of what type of marketing tactics you use, content marketing should be part of your process, not something separate. Quality content is part of all forms of marketing.

On the other side, marketing an app is often treated like an after-thought, left to after the initial idea has evolved and is placed in the market. It is at this point that the full-scale marketing plan goes into force. Irrespective of the tall claims and robust effort put behind them, a vast majority of apps simply fail to make enough revenue survive like a business.

When building a mobile app marketing strategy you must be realistic and solidly established on the real constituents. Not all unique app despite rewarding user experience and robust marketing maneuvers just cannot become another Snapchat or WhatsApp or AngryBird.

The sole endeavor of Content marketing is to attract and retain customers by consistently creating and curating relevant and valuable content with the intention of changing or enhancing consumer behavior. It is an ongoing process that is best integrated into your overall marketing strategy.

You still have to accomplish hard goals with your content and PR efforts, and you have to earn sales to survive. I get it. But trust is the most important factor determining your long-term success in both content marketing and PR. Don’t let your pursuit of the sale break the trust you’ve built with your audience.

Now that we have talked about both enough, it can be easily judged that mobile app marketing and content marketing are related to each other. We know that it is all about content in the digital marketing and that is why content marketing has become so important.

Going side by side doesn’t mean that it should be compulsorily used simultaneously. It simply states that if one needs another, it should take the company. Mobile App Marketing is not normal marketing or promotion of a product but it includes ample of attributes like ASO, description, UI and UX, application name, screenshots, etc. Did you notice how many of the above elements need good content? 70 % of the overall promotion or marketing of any mobile app would suffice.

If you are a developer or a business owner, you must understand that only if you are good with words, then you would be better with marketing.

This article is originally published at The App Entrepreneur.