Choose Content Writing as a Career option in India 2024

Writing is the painting of the voice

– Voltaire

 

The modern times has led us to believe that creation of anything is an art. From adding a basil leaf on a food plate to painting the sky on a canvas, there is an artist in every corner of the world. With unprecedented technology there are some artists who have changed the world by their words, known as Content writers of the Digital Age.   The Internet has paved a whole new line of opportunity, creating a career option for content writing in India.

Writing in an opportunity that can be ceased in any field, whether it is technical writing, Public relations, newsletters, advertising, academic, social media, or films and novels. The growth prospect of content writing career in India is increasing as Pandemic is pacing us towards technology each day.

We understand it becomes hard to survive in a competitive world, but if you have got the creative genius in you who is good with words, you will earn and also have fun as a content writer.

Don’t dim the light of creativity as we take you perks for content writing in India;

Industry Perks

India is outgrowing the traditional medium of communication leading to technological solutions and innovations happening in every field. Technical writers are no more restricted to instruction manuals but has rather turned itself to various sectors like information technology, medical blogs, digital marketing, aeronautics, social media, finance, and many more to count.

Here is a list of industries that might interest you for content writing career in India:

1. Into the world of Media

Media industry is as wide as the ocean, your creative pens can write for Movies/TV shows, advertising agencies, news channels. Writing is the lifeline of this industry. The writers working on this scale are usually known as script-writer or producers. The creative heads working in news channels, magazines work at the post of editor, columnist or a blogger.

The media industry asks for a lot of creative inflow, which means you may start at a low price to gain the experience. However, once established in the industry you could be earning in lakhs for your creative piece.

2. IT industry

One of the prominent and highly growing sector of India is Information Technology. The term information itself calls for creation of content for the audience and since we live in the age of internet, the writers see themselves writing technical as well as creative content for website.

The IT sector deals with a lot of services starting from web development, SEO, to app development, and more. Since all the given platforms benefit from technical to creative content, the scope of content writing career is endless.

In the digital age, the number of websites won’t stop growing, which open path for skilled and proficient writers.  As a beginner in this industry you may be earning an adequate amount of 15000/month which scales up with increased experience and knowledge.

3. Digital marketing agency

The agency is filled with creative people looking to create content that would attract the audience. While come digital agencies work independently, others are known as a digital marketing department in the IT sector.

However, while working for an independent marketing agency, content writers gain an extra edge over creativity. The allows the freedom to work on email marketing, social media promotion, blog writing for clients, SEO marketing. Writers who go beyond writing and handle the SEO grow to become content marketer.

The perks in the industry involve creative liberty and pay scale that may range from 30k to 1lac based on your skills.

4. Work where you shop; Ecommerce company

The role of content writing in India does not surround around the fancy words on blogs and magazine. The shopping websites like Myntra, Flipkart, Amazon, also leverage from the skills of the writers. From writing product descriptions to answering the queries about the product, the writer is invested in the task. There are small to big ecommerce websites growing every day in India making way for more job opportunities, the pay scale changing according to the size of the company.

Creativity is like wind; it is present everywhere;

Whether you are sitting in the office space or lying on the bed of your room, a writer can weave thoughts and put them into words. Can you guess the advantage now? Yes, we are talking about Freelance content writing. It is an earning opportunity where you grow more as you write and moreover, you may not have to abide by the working hours. Feel like writing in the middle of the night? Pick up your laptop and let the creativity flow.

Depending on the flow of the project a freelancer earns from 50k to 2lac rupees per month. As a freelance writer you also work on building connections and establish your prestige in the market. One the of many benefits of freelancing is that you can choose the company and the nature of the project.

Of all the perks content writing career finds in India, the wide range of roles by big pool of industries is the highlight of the show. Why don’t you hang in there while we tell you some interesting roles and their perks;

1. Content development specialist;

A role that demands not just creativity but also requires strategy and planning. The hunt for trending topics and then creation of the same is taken care by the content strategist. In the modern times there are many offline and online courses that allows the writers to learn the skill and create better job opportunity for themselves. On top of that, the content writing career here pays well if you are a communication, literature or journalism graduate.

2. Social media writer;

Everything is socially driven in the age of Internet. As a social media writer, you have the liberty to be as creative as possible in order to reach your target audience. The role comes along with a lot of responsibilities, one among which is creation of marketing strategies.

India poses a wide list of marketing agencies offering job opportunity at a good payscale. In fact, today all companies have a social media account which creates the job opportunity of social media manger.

3. Start your own blog;

Another way for freelance content writing is to start your own blog. What could be more amazing that writing on the topics of your interest. Choose from anything that the world is talking about fashion, travelling, technology, marketing, and many more. However, the key to become a blogger is patience and involves a lot of affiliate marketing and SEO tricks to be seen the list of top bloggers. Most well-known bloggers in India earn 10-15 lakhs/ month, you could be also become one of them with your excellent content creation and marketing strategies.

4. Copywriter

Copywriting is not just a fancy term for content writing in India, rather a creative process of writing for advertising agencies, like taglines and proposals. As a copywriter you aim to bring audience to your content initiate them to click on a link or purchase a product. Among a lot of professional roles under content writing career, copywriting is highest paying jobs.

Path to become a digital marketer

If you understand your audience and creation of content is your niche, then you can combine those skills with digital marketing techniques to grow in the industry. Digital marketing is present in the line of every organization today, creating opportunities like SEO writing or content writing for social media.

As you dive deeper into the industry your role as a content writer and responsibilities increase. a list of above roles may require you to have knowledge in specific fields. In the scope of content writing in India there are numerous courses to upskill your knowledge. courses that will enhance your vocabulary and expose you to various forms of writing.

The creative process of writing, however, is not limited to above given industries and job roles. A few common industries that the writer in you can lean towards are;

  • Recruiting companies
  • Education industry
  • Nursing homes and healthcare industry
  • Travel and tourism industry
Industry Sector Roles & Opportunities Perks
Media Script-writing, editing, blogging, columnist High earning potential, creative freedom
Information Technology Technical writing, creative content for websites Endless growth opportunities, decent pay
Digital Marketing Email marketing, social media promotion, SEO marketing Creative liberty, variable pay scale
E-commerce Product descriptions, customer queries, content creation Varied job opportunities, variable pay
Freelance Freelance writing, flexible hours, project-based earnings High earning potential, flexibility
Content Development Trend research, content strategy, planning Good pay, strategic role
Social Media Social media content creation, marketing strategies Wide job market, decent pay
Blogging Independent content creation, affiliate marketing, SEO optimization Potential for high earnings, independence
Copywriting Taglines, advertising proposals, persuasive content writing High-paying roles, creativity required
Digital Marketing SEO writing, social media content creation Diverse opportunities, skill development
Recruiting Content creation for recruitment agencies Niche job market, potential for growth
Education Content creation for educational institutions Stable job market, contribution to learning

The bottom line is, pick up the right path in your content writing career, the opportunities to reach the heights of leadership and recognition will be immense. The career in content creation is growing beyond bounds in terms of money and experience. Technology has tied us to internet and as long as internet is there to stay with us, so is content writing in India. Institutes are creating courses to nurture these writing skills in people with the increasing demand of quality content in the market.

Express yourself in the form of words, let your mind speak for yourself, the world is place for artists to grow. Thus as long as writing is something you love and enjoy, success will find its way to your doorstep.

 

You may also like to read this Post:-

Career Guide: Tips to Grow as a Freelance Content writer in the Market

Why content Writing is important in today’s era?

Key factors for Indian startups to survive in Indian market [Optimized]

India has the third largest startup ecosystem in the world, with an annual growth rate of about 15-16% [1]. In the last decade, India grew in number of startups from 7000 to 50000 from 2008 to 2018 which intimates that 3-4 startups come up each day [2].

According to Grant Thorton (2016) startups are an organisation which is an entrepreneurial venture partnership or a temporary business organisation engaging in development, protection or distribution of new product services or processes [3]. 

With flexing laws in favour of FDI(Foreign Direct Investment limit) and IPR(Intellectual Property Rights), India is to witness an increasing cult of entrepreneurs in the upcoming years. Foreign companies are gung ho in investing in a country that has about 34% of its population under 24 years, the largest in the world. 

But why startup? We know startups produce unicorns and entrepreneurs are helping our economy to grow and not to mention the immense number of jobs that it produces (40000 every year). India has not yet seen proper exploitation of its human and material resources. The intellectual acumen found in India are either ignorant of the possibilities of providing value through a brand or they are intimidated by its societal nature. This is why the government is trying to build a startup friendly ecosystem that counts among top three startup friendly countries.

There are certain challenges posed by Indian market that result in the failure rates to soar as high as 90% such as inadequate financial resources, lagging infrastructure, varied demographic and culture, lack of awareness, govt regulations, low internet penetration and the list goes on.

And even more are the opportunities that India as an entrepreneurship stage possesses and to survive here, these key factors need to be considered. 

1) Idea reception. Before jumping into the market with an awesome idea, it is imperative to check its reception in the market. This can be by connecting to the targeted audience through social media and building a rapport with them. It can be the source of many of the first customers and can be used to propagate the idea as well. 

2) Branding and Positioning. These might be the most important factors that build a brand out of a startup. Positioning is using the customer’s experience of the world to communicate with them and using the elements of customers’ mind to stand themselves out. A brand should present itself on the basis of a speciality that would make them a go to brand in some specific category. Branding is the perception of the brand in people’s mind. For startups to sustain, it is imperative for it to have well planned branding and positioning. 

3) Proper cash management- Cash is what that runs a startup. It needs to be tracked and forecasted. There are many unprecedented obstacles that arise in operating a business like hiring rates, hike in taxes, infrastructure cost etc. Having an animated running cash from customers to company keeps it out from depending on investors and funding agencies. Negative cash flow has caused the demise of many Indian startups.

4) Growth v Sustainability. For a startup, sustainability comes before scaling. Many times startups have to downsize due to lack of funds to run bigger markets. When a company starts to sustain on its own and has a steady inflow of profit, scaling is expedient.

5) The team. In growing economies like India, it is a challenge faced by many emerging startups. A highly skilled and hardworking workforce can create all the difference in the thriving of a business.

6) Exceed customer expectations- In many cases startups in India are found to lack in providing real value to their clients. Fine tuning the products or services with the market demand is important along with a recurring revenue model. Finding new customers is important, but retaining customers is what will bolster the brands market position. 

7) Mentorship- It is found that startups grow 3.5x faster and raise 7x more money when mentored. Effective and pragmatic decision making is important for each business and having a helping hand can help sustainability and growth.

8) Marketing- Every business needs marketing. How can a brand sell a product when no one knows about it? A product or service that is more appealing and exhibits clear objectives is more likely to sell than its counterparts and for that to happen, proper marketing is necessary. 

Seth Goden- ‘People do not buy goods and services. They buy relations, stories and magic.’

Reference-

[1] www.startupindia.gov.in

[2]www.startupindia.gov.in

[3]Startups an overview Grant Thorton India (2016)

Few things you didn’t know about Make in India

Before we talk about the things you didn’t know, it’s essential to tell what you know about Make in India. Launched & promoted by our Prime Minister Narendra Modi, Make in India encourages national and multi-national companies to manufacture their products in India. It concentrates on simplifying job creation problems, enforcing the national economy, making a compelling effort to ensure that Indian economy gets global salutation. The most important point is to focus on skill enhancement in different sectors of the economy. Since the launch, FDI inflows of $77 billion, including equity inflows of USD 56 billion, has been received until March 2016. The figures itself tell the story, don’t they? It is just the periphery of the campaign & there are 3 simple but crucial things every Indian Youth should know.

It is the brave young risk-taking entrepreneurs of the country who will be the most benefited and do business with ease. But it is totally up to them to take the necessary steps and make a contribution to this revolutionary economic vision of India to be a global manufacturing power.

Easy & Simple Industrial Licensing

The industrial licensing process has become easy and simple. In addition to this, there has been a noteworthy extension in the time period for the validity of the license. There is a driving force to create smart cities and industrial corridors. The maximum allowed Foreign Direct Investment in the sector was augmented to 46% from 26% improving FDI standards in the development segment. Make in India further propels the manufacture of gear/machines/gadgets for reducing regular contamination and increasing water preservation. Do you want to set up your industry? Of all the reasons that bothers every individual who fears to set up something on his own, this factor ranks the top. Now, there’s not much to worry about the licensing. Do it today!

Reduce Redundant Dependency

 It’s not all about setting up industries but it’s the small factors that contribute to Make in India that ought to be considered. For those who are setting up plants and factories, an exceptional way to put into this campaign would be to source your raw materials from within India because raw materials can be easily procured domestically. Close to $63.4 billion of the import cost of the country is on electronics, machines, engines, and pumps. If it is manufactured in India, it will reduce the dependence on overseas suppliers and exposures to foreign exchange risk in a long run. It’s as simple as that. We don’t buy or import foreign products; other countries don’t get our money.

Let’s understand it with a current and booming company which is helping our nation to grow tremendously & abandon the outflow of Indian currency dramatically. Patanjali, it is. Baba Ramdev-led Patanjali Ayurved has sold consumer brands from biscuits to noodle overtaking multinational companies. Patanjali group reported 111% rise in turnover to 10,561 crore INR in 2016-17. If a single brand can make such a huge impact, it’s evident that Make in India can make our country the strongest economy in the world soon.

Start it in your own expertise

To some aspiring youth, Make in India might sound technical and out of context. It isn’t correct. From Aviation to automobiles, electrical to electronics, media to mining, textile to tourism, Make in India covers almost all the significant sectors that govern Indian economy. Aren’t you good at one of this, at least? Then, there’s no need to wait for a single second as this revolutionary initiative will ignite your inner potential to do something of your own & eventually serving your nation to the fullest. As Café Coffee Day, Old Monk, Micromax, Royal Enfield Louis Phillipe, Lakme, Jio, Jaguar, Infosys, ITC are giving tough competition to the foreign firms, your firm can be the next one.

This is the time. This is an initiative which is intended to ease investment, improve skill development process, shape best industrial infrastructure and ultimately make our country self-reliant in a global economy.

‘From Cars to Chemicals: India as a manufacturing melting pot’

Like most of the developing nations, India, too, had realized the significance of the manufacturing sector. Not only did it help in alleviating poverty, but also helped in the growth of our economy. Jawaharlal Nehru, the first Prime Minister of India, was the man behind the systematic establishment and flourishing of this sector in India. The result of this was the acceleration of the GDP to over 5% per year during 1980, a steady rise as compared to the previous years.

Today, India is becoming one of the most productive options for manufacturing industry to thrive. It is poised to become the third-largest economy of the world by 2030 and rank amongst the top three manufacturing destinations by 2020.

Industrial corridors are the principal drivers of India’s growth in manufacturing and urbanization. Since past two decades, the growth in it is continuous and although with few rises and falls, the development is flawless and marginally increasing significantly. India’s manufacturing sector picked up the pieces after GST kicked in. With the help of Make in India initiative, India is on the runway of becoming the hub for manufacturing, design, and innovation.

India is already a global hub for the manufacturing of a variety of goods ranging from paper to power, pharmaceuticals to software, chemicals to automobiles and satellites to submarines. That is a vast area to cover but nothing has hampered its development. Business confidence in the manufacturing sector, which was knocked by obstacles relating to the GST and demonetization, has not been disturbed dramatically.

“Under the Make in India initiative, the Government goals to increase the share of the manufacturing sector to the gross domestic product (GDP) from 16% to 25% by 2022.”

A strong infrastructure, less expensive labor force, fully-fledged and advanced technological equipment, robust strategies and invariable growth rate are indispensable elements for any manufacturing sector to grow and Indian manufacturing sector has it. Keeping that in mind, the government invested a lot of funds in building roads, rails, transport and every necessary infrastructure to foster the growth of the manufacturing sector. Cumulative Foreign Direct Investment (FDI) in India’s manufacturing sector reached US$ 70.51 billion by June 2017.

With the assistance of the government, this sector opened doors for the production of several luxury, technology, and automotive brands. Seeing the profits, many schemes and plans were developed. One of them is The National Manufacturing Competitiveness Council (NMCC). This programme targeted that India’s manufacturing sector will contribute 25% to the GDP by 2025 compared to the current share of nearly 16%.  It has been observed that the Indian manufacturing has grown at nearly the same pace as the overall economy.

Now, let’s look at some of the sub-sectors and analyze their development.

AUTOMOBILES

This manufacturing sector of India is the fastest growing sector which contributes to nearly 22% of the countries manufacturing GDP. It is expected that by 2020, India will become a major automobile manufacturing hub. Not only this, while it is currently the seventh-largest, with an average annual production of 17.5 million vehicles, by 2020, it would become the third largest market for automobiles. Thus, from two-wheelers to cars, tractor to commercial vehicles, buses to trucks, solar vehicles to hybrid vehicles, India is moving ahead in this sector at a light speed.

The Indian government has also established a go-getting target of devising only electric vehicles being sold in the country by the year 2030.

MINING

India is rich in minerals and has a constructive geological milieu which has not been fully assessed and explored. The Mines and Minerals, which governs the mineral sector, have been amended lately, by the Government. It has been recorded that India produces as many as 88 minerals which include 4 fuels minerals, 3 atomic minerals, and 26 metallic and non-metallic minerals. The numbers speak for it.

CHEMICALS

Chemicals sector also acts as a fundamental empowering industry and delivers support for agriculture, construction, leather etc. According to the reports, the Indian chemical sector ranks 3rd in Asia and 6th in the world. The total production of the major chemicals was 23.9million tons during 2015-16. It is hoped that by 2021, this sector would grow at 14% per annum.

POWER SECTORS

Power is one of the acutest components of infrastructure decisive for the economic growth and welfare of nations. Among the list of 40 countries, India is at the third position in EY’s Renewable Energy Country Attractiveness Index. India’s power sector is one of the most diversified in the world. Sources of power generation range from conventional sources: natural gas, lignite, coal, oil, and nuclear power to non-conventional sources: solar, wind, and domestic waste.

MILES TO GO

Undoubtedly, India is a smart and primary choice for foreign investments in the manufacturing sector. Many mobile phones, luxury, aviation, renewable energy, pharmaceuticals, engineering and automobile brands are looking to establish their manufacturing bases in the country. From cars to chemicals, yes, India is a manufacturing melting pot

20 Gujarati Cuisines that make you go Yumm!

“Khavanu, farvanu, ne majja ni life” (eat, roam and have a fun life); this is the anthem of Gujaratis. With all the lovely places to explore and never ending list of food, people of Gujarat are among the most carefree cluster of India.

With love in their hearts and taste in their hands, these people know the intricacies of hospitality. The traditional “Gujarati Thal” is the proof of it. The platter has variety of farsaans (snacks) like dhokla, khaman, mathia, patra along with chutneys (condiments). There are chapatti, poori, bhakri which are types of homemade breads. This goes along with different sabjis which are the preparation of vegetables in typical spices with a pinch of sugar/jaggery added to it and daal which is preparation of pulses or beans with semi-liquid consistency. Kadhi-rice/Khichadi adds to the authenticity of the platter. However, a meal is never complete without dessert and so Gujarati Thal presents you with sweets such as Doodhpak, Shrikhand, Mohanthal or others.

Its not just the “Thal” though, if you are a food enthusiast, then Gujarat has much more in its plates to play with your taste buds.

Chorafali

More like chips in appearance, this crispy snack called Chorafali can be found on the streets of the state satisfying the cravings of locals. Garnished with chili powder and raw mango chutney, Chorafali used to be the festive snack prepared during Diwali. However due to its popularity and taste, it has found the place in the list of street foods.

Dhokla

Prepared from the fermented batter of rice and chickpeas, Dhokla is the love of Gujaratis. The steamed snack is available is variety of forms such as Sandwich Dhola or Khatta Dhokla and is garnished with curry leaves and mustard seeds. This snack can be eaten with coconut or coriander chutney.

Surti Locho

As the name suggests, Surti Locho is the famous farsaan of Surat city in Gujarat. This steamed preparation of mixture of ground lentils and rice is the love of all Surti people. Served with chutney, onion and sev, Surti Locho is mouth-wateringly good.

Khaman

The perfect blend of sweet and spicy flavor, Khaman is prepared by steaming the gram flour batter. Soft and spongy in texture, this snack can be considered as the USP of Gujarati food.

Ganthiya

This deep-fried snack is the regular companion of tea in Gujarati household. Also famous as Bhavnagari Ganthiya, this snack has non-spicy salty taste in general, but also comes in spicy and sweet variants.

Patra

The paste of gram flour mixed with spices is spread over the Colocasia leaves and rolled tightly. Small pieces are cut and deep fried to give heavenly taste of Patra. The snack is equally delicious and nutritious.

Muthia

Have it as tea-time snack, lunch-box menu or even as a meal, Muthiya with ketchup will leaves you with a feeling of fulfillment. Consider this as an Indian vegetarian sausage only with a lot more spices and flavors. Steamed, fried or baked to perfection, Muthiya is prepared from whole wheat flour and fenugreek leaves.

Khakra

Label it as most favorite time-pass food, if you may, Khakra goes deeper into the soul of Gujaratis. Crispy and crunchy, Khakra can be called hard and baked form of Indian bread, roti. Available is number flavours, such as cumin, fenugreek, ajwain, Khakra can be found in every household of Gujarat.

Mathia

If you know papad, then consider Mathiya as the Gujarati papad. Specially prepared during the time of Diwali, Mathiya is the twisted blend of spicy, salty and sweet taste. The crisp of this farsaan when sprinkled with chili powder gives the taste you will never forget.

Fafda-Jalebi

The fusion of snack and dessert never tasted better before. Fafda is the street food which is paired with green chilli and kadhi to quench the crunch craving. While Jalebi is a dessert dipped in sugar syrup and eaten warm. The combination of Fafda-Jalebi is just the right choice to have for your breakfast.

Handwa

This lip-smacking cuisine can be called a spicy cake. Prepared from the mixture of ground pulses, rice flour and grated bottle gourd, it is steamed and then tempered with oil, mustard & cumin seeds and asafoetida. Have it with garlic-coriander chutney or ketchup and savor the burst of flavors.

Chakri

Spiraling with the unique taste, Chakri is the authentic dry snack prepared usually during Diwali. This pretzel-like snack is crispy, yummy and equally tummy-filling.

Khandvi

A thin layered roll tempered with mustard & sesame seeds and seasoned with curry leaves & coriander, Khandvi is an evening snack. This delicious snack has unique texture to it and hence is a must try.

Thepla

Be it fenugreek leaves or bottle gourd, Gujaratis can add it into the preparation of Indian bread and give you Thepla. It is their travel buddy. If Gujaratis are travelling, then Thepla is always in their list of “things to be packed”. Have it in dinner, lunch, breakfast or just with a cup of hot ginger tea, you will know its worth.

Undhiyu

One of the many things that Gujarat is famous for is the Kite Festival. What makes this festival even more amazing is the unique preparation of traditional vegetable curry called Undhiyu. It is the amalgamation of variety of vegetable topped with spices and dryfruits, cooked in an earthen pot. As mesmerizing as is its composition, is its taste.

Aamras

If you have a sweet tooth, then you cannot miss out on the deliciously juicy Aamras. The pulp of Indian mangoes is mixed with milk and sugar for its preparation. It is topped with some ghee and saffron to enhance the taste. Although Aamras is a seasonal dessert available only in summers, the taste leaves you craving for it round the year.

Ghughra

Prepared during the festivals in households, Ghughra is a half-moon shaped dessert stuffed with the blend of dry-fruits and sugar/jaggery. Each bite of Ghughra explodes in your mouth to give plethora of delight.

Sukhadi

Deep frying of wheat flour and jaggery into lots of ghee results into the royal sweet called Sukhadi. Often consumed during weddings and festivals, Sukhadi melts in your mouth as soon as you have a bite. A place especially famous for its Sukhadi is the temple called Mahudi near Ahmedabad.

Ghari

Another cuisine from Surat, Ghari is a dessert stuffed with sweet dry-fruit filling and completely covered in ghee on the outer layer. This dessert is high on calories, but again everyone is allowed to have a cheat day. So grab a Ghari and let your tongue swim into its sweetness.

Doodhpak

Made of all things good, Dhoodhpak is a semi-liquid dessert prepared from thickened milk. Topped with almonds, pistachios and saffron, this delicacy is signature dessert of Gujarat and is surely a must have.

Virat Kohli: The Legend India

Flashback to 2008, when India won the U-19 world cup. The world saw a new leader in making, a leader who would soar to great heights and would establish himself in comparison to the likes of Don Bradman and Sachin Tendulkar, maybe stymying them. He was furious, full of energy and ready to prove himself. A fire burnt within him, some even thought it would be a cause of his own destruction. But he was adamant to reach the top. Virat Kohli, a true legend in the making, has surpassed all those fears and is an inspiration for many aspiring cricketers today. In 2016, he became more marketable than the likes of Lionel Messi, one of the most popular sportsman of the world.

Back in July 2016, Virat Kohli did something remarkable which only few cricketers have done till date. In the course of his double century in the Caribbean, he played no remarkable shot. Yet the class of the innings was such that it is remembered as one of the best in recent years. He felt no need to harass any bowler, made no mistakes, and drove India to victory from a paltry 74 for 2.

We have all seen his play. The perfection of his shots keeps getting better and better. We can almost anticipate the length of calculations that go behind each stroke coming out from his bat. Perfection defines Virat Kohli these days.

In the age of efficient technology and specialists all around, Kohli makes it look so easy to switch across different formats. His body balance and stamina would even give Usain Bolt a run for money. The longer he stays, the more the chances are of the team winning the match. Alternatively, it can also be said that he relishes tough challenges, a rare and remarkable quality not easily available. With all the records that he breaks with every innings. The comparison with Tendulkar is just inevitable. As ong as Tendulkar was there, there was hope. With Kohli, it is more of a certainty. The moment he comes in, the match is done.  There have been many Indian batsmen before him who have been known for a particular format of cricket but not all, with Kohli this is hardly a problem. Not only do we see him conquering our hearts with his amazing batting skills, he is also great at the field too. He is like an electric flowing through the stadium.

Not only we have seen progress in his play, but he has also remarkably improved in his attitude towards the sport. The directs all his aggression to his bat, instead of his rival. The way he channelizes the raw energy is mind blowing. Few years ago, people raised their brows on his temperament. Today, nearly all of us agree how calm he has become, especially after he has been made the captain. A few years ago, Rahul Dravid said, “With every subsequent meeting, I see a better player emerging.” It is also a fact that Dravid is hardly wrong in his assessments.

Filling the shoes of the legends like Tendulkar, Dravid, Ganguly and Dhoni may be difficult. Whether he becomes one of them also remains to be seen. But with Kohli, nothing seems impossible.

68 Years Of Republic And Back To Square One

Sixty eight years ago, we stood as a republic on 26th of January 1950. As Rajpath held another banner lifting on this republic day, we have to ask a few questions: What is a republic? Whose republic? What does it intend to poor?

Following sixty-eight years of a legislature of the general population, for the general population, by the general population, where do we stand? Is it simply one more such day of the year, where we are compelled to soak up patriotism and love for a country?

Despite the fact that India has the world’s biggest youthful workforce with normal age to associate with 29 years by 2020, it is still unexpected that the majority of these adolescents escape their country for better open doors abroad.

A developing populace, a motivation to reservations and better expectations for everyday comforts makes it fundamental for the same.

India accomplished freedom from the grip of the British Empire in 1947. What’s more, this infant country needed to confront certain difficulties.

The issue of religious obsession, position chain of command, the rich-poor gap represent a substantial danger to India’s solidarity.

The infant country needed to make another constitution, which suited a wide range of individuals, maintained the possibility of popular government and affirmed its own particular sway.

Many individuals all through the world scrutinized the presence of India. One American writers wrote in 1951, “India implies just two things to us – starvations and Nehru.” But, today I can’t help thinking that India has prevailing at obliging every one of the distinctions.

In any case, there are numerous issues that have won in India throughout the years. Since autonomy, poverty has remained our “Undesirable” guest, which has taken diverse shapes throughout the years..

Truth be told, each fourth individual in India is poor; this generally represents around 275 million individuals. Numerous towns are not connected to the chief towns with proper pakka (solid/tar) roads.

The town populace is still beset with open toilets. A considerable lot of these towns don’t have the fundamental offices like power, apt waste framework, clean drinking water, a clinic, and a grade school.

Genuinely, India has attempted endeavors to push ahead from where we remained in 1947. In any case, there are numerous zones that simply remain the way they are. As indicated by UN, India has the biggest malnourished populace on the planet, which represents around 194.6 million undernourished individuals.

With the proficiency rate more than 74 percent as per 2011 enumeration, regardless we have far to push ahead. Around 280 million Indians are uneducated, this is almost equivalent to Indonesia’s populace, which has 96 percent education rate.

Our training framework itself needs recovery. From the instructing of history from provincial point of view to recounting the account of India, from theoretical educating to application level, from slates to brilliant sheets, there is a great deal that should be changed.

Indians are prepared to be great representatives. We concentrate every one of our lives to be utilized by some lucrative corporate organization that pays well. What’s more, here is the reason we have a substantial piece of unemployed youth. ‘Beta, you ought to do Engineering degree or turn into a specialist. Something else, no one gives you endowment’. This expression has steered packing in ranges that have restricted open doors.

What are you great at? Well! I don’t have a clue. Regardless of what we study and the amount we think about, the greater part of us wind up with doing nothing. Our educational framework neglects to give professional preparing.

Our educational framework instructs a fish how to fly. Albert Einstein once stated, “Everyone is a virtuoso. In any case, in the event that we judge a fish by its capacity to fly, it will leave its entire life trusting it is unequipped for doing anything”.

Today, our instructions framework sets us up to be what the general public needs us to be, as opposed to what we are able to do. Each and every other parent needs their kids to be cutting edge designers and specialists.

Numerous youngsters who are bad at science and math trust that they are dumb and pointless. Our educational framework should be restored. We require the world to permit everybody to seek after their interests; permit them to settle on their own decisions.

India is the place that is known for towns. There are upwards of six lakh towns in India which represent around 70 percent of our populace.

The vast majority of the villagers are uneducated and slanted towards customary cultivating. More than 600 million individuals in India rely on upon horticulture as a profession.

The vast majority of these agriculturists rely on upon precipitation for water system. At the point when harvests are poor, less sustenance grains will be accessible in the market. A crisscross between interest for sustenance and the supply of nourishment grains drives up the cost of nourishment this is called nourishment swelling.

At the point when farmers reap few yields, they acquire less cash. Subsequently, they purchase less things – less tractors, less cruisers, less TVs and even less garments and snacks. Low request influences the business and benefit of organizations that produce these products.

The nation has nearly been desensitized to news of farmer passings. With extreme dry spell, the farmers don’t have enough water to drink, let alone to develop crops with.

What does republic intend to them? How can it matter in the event that it is republic or flexibility to the individuals who are attempting to procure two square dinners? Republic is simply one more day of the year until the poor are inspired, instructed and utilized

Milestones for India in 2017

The year 2016 ended up being troublesome in India and also the world: both in terms of politics and economics.There is by all accounts more interruption, crack and debate lying ahead in 2017. Here is aquick check list of moments and events that could well characterize 2017 for India.

  • Union Budget

After demonetisation, a bundle of friendly announcements are expected in this year’s Union Budget for all the sectors of the Indian society.

This could well end up being the characterizing Union Budget for the Narendra Modi government. Demonetisation has not just disturbed the economy, it has prompted to a considerable measure of hardships for normal indians. Be that as it may, most have borne the torment stoically with the expectation that the long haul pick up would be justified regardless of the transient agony. Most are trusting that when fund serve arun jaitley presents the financial plan in february, he will uncover measures that would profit conventional indians. An awful spending plan could end up being shocking.

  • The Arrival of GST

Goods and Services Tax (GST) is a proposed arrangement of circuitous tax collection in India blending the greater part of the current expenses into single arrangement of tax assessment.the level and power of antipathy between the government and the opposition, it searches to a great degree troublesome for the expansive GST administration to become effective on April, 1, 2017 as initially imagined. Yet, there is little uncertainty that GST will in fact turn into a reality by September. There will be many hiccups and getting teeth issues in the early stages.

  • Uttar Pradesh Elections

The biggest state in India will choose another administration and boss clergyman in 2017. For Mayawati, the races are essential, uniquely after her gathering BSP was wiped out in the 2014 Lok Sabha decisions. A triumph would mean recovery. Akhilesh Yadav can stand to lose as he is still extremely youthful and has a long political profession ahead. The races will be essential for Narendra Modi as well. A poor execution would be viewed as a decision against demonetisation. It would likewise extremely mark his picture.

  • Who After Pranab Mukherjee?

On account of demonetisation and other political wars, this one has so far missed media consideration and investigation. Be that as it may, the race of another President of India will be a major political minute and test for the Narendra Modi government. Despite the fact that generally stately, the workplace of the Indian President gets to be distinctly basic if no gathering or cooperation wins a greater part in the 2019 Lok Sabha decisions. Pranab Mukherjee offers a fantastic compatibility with Modi. Yet, no President has been given a moment back to back term for over four decades. Atal Bihari Vajpayee had pulled off an upset by picking the mainstream Dr. A. P. J. Abdul Kalam. Could Modi do a rehash? Furthermore, will an unyielding restriction permit him any space to move? Similarly essential would a substitution for Vice President Hamid Ansari who will control procedures in the Rajya Sabha.

  • Action Against ‘Benami Properties’

In the wake of assaulting black money by demonetisation of high esteem curency notes, Prime Minister Narendra Modi is good to go to go up against “benami” properties to check corruption. In his last Mann Ki Baat of the year, Modi said the administration will soon operationalise a solid law to adequately manage “benami” properties. “We will make a move against “benami” property. This is real stride to destroy corruption and black money.

 

All You Need To Know About Jallikattu

What Is Jallikattu?

Jallikattu, otherwise called ‘Eru thazhuvuthal’ and ‘Manju virattu’,is a customary game in which a Bos indicus bull is discharged into a horde of individuals. Numerous human members endeavor to get and firmly “embrace” the extensive protuberance of the bull and cling to it while the bull endeavors to get away. Members embrace the protuberance for whatever length of time that conceivable, endeavoring to convey the bull to a stop. Now and again, members must ride sufficiently long to expel flag joined to the bulls horn.

Jallikattu is normally honed in the Indian condition of Tamil Nadu as a piece of Pongal celebration on Mattu Pongal day.The expression “jallikattu” is gotten from the tamil words “jalli” and ‘kattu’,Jalli alludes to gold or silver coins. Kattu signifies “tied”.In this manner, consolidated together it alludes to coins being attached to the bulls’ horns, which is viewed as the prize for whoever subdues the bull.It is famous as an old ‘game’, accepted to have been honed somewhere in the range of 2500 years prior. It is dubious on the grounds that the game regularly brings about real wounds and even deaths.

Protests and Ban

In May 2014, the Supreme Court of India restricted the work on, refering to creature welfare issues.On 8 January, 2016, the Government of India passed a request exempting Jallikattu from all exhibitions where bulls can not be utilized, viably turning around the ban. However, on 14 January, 2016, the Supreme Court of India maintained its prohibition on the occasion, prompting to dissents all over Tamil Nadu.

On 16 January 2016, the World Youth Organization challenged the stay on restriction on leading Jallikattu in Tamil Nadu. WYO additionally requested a restriction on PETA in India.

On 8 January 2017, some unknown gatherings directed an efficient rally at Chennai Marina restricting the prohibition on Jallikattu.The members strolled from the beacon to work statue bearing notices saying ‘spare Jallikattu’.It is accounted for that there were several members in the rally.Given the all around arranged nature of the challenges it is apparent that the tumult is coordinated by a few NGOs. A couple Churches straightforwardly led supplication mass and rally against the Supreme Court ruling.Following the dissents at Chennai, numerous understudies began revives in different towns of Tamil Nadu.

In the wake of listening to the petitions which were driven by the Animal Welfare Board of India testing focal government’s notification,the Supreme Court of India on 12 January 2017 requested a stay, issued notification to the focal government and Tamil Nadu Government and later declined to lift the stay.Numerous Jallikattu occasions were held crosswise over Tamil Nadu in challenge of the boycott, and many members were confined by police in response.The Supreme Court has consented to defer its decision on Jallikattu for seven days taking after the Center’s ask for that doing as such would maintain a strategic distance from agitation. Lawyer General Mukul Rahotgi educated the Supreme Court seat that the general population of Tamil Nadu are “enthusiastic” about Jallikattu and that the issue is being settled between the Center and the State government.

Why is PETA enthused about restricting Jallikattu?

In January 2016, the Central Government lifted the Ban on demand of Tamil Nadu Government. This warning was challenged by PETA and Other such welfare Organizations in the Supreme Court. PETA demands that “cruelty” is not constrained to butcher but rather incorporates superfluous enduring and torture actuated on creatures with the end goal of human entertainment.

Why are Tamil people challenging the restriction on Jallikattu?

They think of it as typical of Tamilian pride as it is an old convention that has been carried on for a considerable length of time. Jallikattu witnesses a large number of members, endeavoring to tame the bulls by locking to their horns or protuberances. Its endless references could be found in Dravidian Literature and the indigenous populace of Tamilnadu has held this occasion for quite a long time. The Jallikattu challenges are fuelled by the view that the boycott encroaches on the social character of the masses.

Narendra Modi’s BHIM vs Paytm: Which is superior

PM Modi discharged the BHIM application  few days ago to advance computerized exchanges in the nation. The application enrolled 3 million downloads on Android’s Play Store inside 4 days of its dispatch and has crossed untouched prevalent applications like WhatsApp and Messenger to achieve the main position in Top Charts. Being in it’s beginning stage, the application is confronting a considerable measure issues managing the remarkable fame.

How about we discover how the application passages against the other prevalent e-wallet, Paytm.

  • Interface

BHIM – BHIM application has the best interface among all E-wallets and UPI applications. Engineers have embraced insignificant interface for this application. The shading blend they picked is awesome. The home screen of the application has three blue tiles for the choices on a white foundation. You can get to every one of its elements from its home screen. The in-application card-like moves likewise look delightful.

 

Paytm – The interface of the Paytm is a tad bit scattered. In the event that you need to pay for a particular administration in Paytm, you need to burrow around to discover the choice. It will require some investment to get used to with the interface of the Paytm. One thing I should state that the designers of the Paytm have figured out how to make the application lovely. Indeed, even subsequent to having an excessive number of alternatives recorded, the interface looks eye-appealing. Paytm has utilized the symbols flawlessly.

  • Mobile Wallet

 Paytm utilizes its own wallet which should be revived as often as possible. It can be revived by means of Netbanking or credit/platinum cards.

BHIM does not spare cash in an e-wallet but rather exchanges cash starting with one ledger then onto the next by simply utilizing the bank data and telephone number.

  • Security

Since the application is sponsored by the Indian government there is a superior suspicion that all is well and good while utilizing the application. BHIM utilizes three levels of confirmation, one between the telephone and application, second between the application and the bank and the third amongst bank and the telephone.

Then again, Paytm is a private firm however it has been in the e-wallet industry since the year 2010 and is very much familiar with the issues and capability of this industry.

  • Ease of use

Paytm has experienced different upgrades and bug fixes which makes the interface a great deal more smooth and easy to use.

BHIM then again is reeling with bugs and periodic accidents. When it crosses this getting teeth stage, the application may turn out to be much less difficult to use, in contrast with some other e-wallet in the market.

Accepting the legislature will inevitably discharge overhauls to settle the accidents and bugs, BHIM’s rearranged approach towards portable managing an account can help Indians get past this demonetization stage with somewhat less inconvenience.

  • Features

BHIM – BHIM application is predominantly an UPI application. It contains all the UPI administrations, for example, sending and asking for cash. NPCI is likewise wanting to include unique finger impression and Aadhaar based installments in BHIM. Right now, BHIM has underneath components

 Send Money – Sending cash is the fundamental element of the BHIM application. You can send cash utilizing recipient’s VPA (Virtual Payment Address) or versatile number. NPCI has likewise presented sending cash utilizing IFSC and record number with the last redesign.

  • Request Money – BHIM app also has the option to request money. You can request money to the person who has activated UPI in his/her account. This option becomes handy when you want to borrow some money from your friend.

 Other Features –

Scan & Pay

Generate QR Code

Check Account Balance

Paytm –

  • Make Payments – You can make installments additionally with Paytm. Be that as it may, these installments are restricted to Paytm clients. You can not pay anybody on the off chance that he/she is not utilizing Paytm. Not everybody utilizes Paytm so this element is not as helpful as BHIM’s send cash highlight.
  • Book Hotels & Flights – Paytm likewise has choices to book hotels, flights, film and prepare tickets. BHIM application does not have these choices. That is the reason BHIM is simple and quick.
  • Cashback Offer – Paytm gives excessively numerous cashback offers. Most cashback offers are just material to the installments utilizing wallet cash. What’s more, I have as of now let you know that the cash you include or get in your Paytm wallet is not protected. Then again BHIM doesn’t give any cashback, be that as it may you can participate in the fortunate grahak Yojana and Digidhan Vyapar Yojana by utilizing the BHIM application. Government is giving every day offering 1000 to 15,000 individuals under this plan.