Personal Branding Expert. SEO Writer. Digital Marketer

Top 25 Branding Experts in India To Enhance Digital Presence

Posted on April 30, 2025 by Bhavik Sarkhedi

Updated/Edited on 28th May, 2024: Thank you so much for showing so much love to my blog. This is a thank you content. I feel grateful (Joining Hands Indian Style).

Latest Update on 17th March, 2025

I am an independent verified SEO writer, best-selling author, reliable ghostwriter and personal branding expert who helps entrepreneurs and startups nurture their online/digital presence. Guaranteed results in SERP (Search Engine Results Page). Lead Generator via LinkedIn. See my portfolio here and follow me on socials: www.linktr.ee/sarkhedibhavik Thank you.

Because of your love to my writing and reading, I have been featured in The New York Times, Forbes, Entrepreneur, Huffingtonpost and my work got a humble place in The Quint, Times of India, DNA. Keep reading informational blogs. Keep sharing. Reach out to me for any feedbacks and suggestions on content writing, personal branding and digital marketing 🙂 🙂 I am all ears.

Also, I do 1:1 consultation if you are interested

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Personal branding has become essential for individuals looking to stand out in their respective fields. It’s not just about showcasing your skills; it’s about crafting a compelling narrative that highlights your unique strengths and expertise. Personal branding allows you to build credibility, trust, and recognition among your audience.

Branding experts and digital marketers share a symbiotic relationship in today’s competitive landscape.

While digital marketers focus on leveraging online channels for brand promotion, branding experts ensure that these efforts resonate with the target audience. According to recent statistics, 87% of consumers believe that strong branding contributes to their decision-making process.

Moreover, businesses with consistent branding across all platforms experience an average revenue increase of 23%. By aligning branding strategies with digital marketing initiatives, companies can achieve a 20% increase in brand visibility and engagement.

Additionally, 75% of marketers agree that branding is essential for building trust and loyalty among customers. In essence, branding experts and digital marketers work hand in hand to create impactful brand experiences that drive growth and success in today’s dynamic marketplace.

According to recent statistics, 70% of employers use social media to screen candidates during the hiring process, emphasizing the importance of maintaining a strong online presence.

Moreover, studies show that professionals with a well-defined personal brand are perceived as more influential and authoritative in their industry.

By investing in your personal brand, you can open doors to new opportunities, whether it’s landing your dream job, attracting clients for your business, or establishing yourself as a thought leader.

We all know that in the competitive landscape of today’s job market, personal branding is not just an option; it’s a necessity. It’s about shaping how others perceive you and leveraging that perception to achieve your goals.

Whether you’re an entrepreneur, freelancer, or corporate professional, building a strong personal brand can be the key to unlocking success in your career journey.

Personal Branding Expert/Digital Marketer	Niche/Style/Genre
Bhavik Sarkhedi	Content Marketing
Sahil Gandhi	Brand Building & Brand Strategy
Deepak Kanakaraju (Digital Deepak)	Digital Marketing Strategies
Sorav Jain	Social Media Marketing
Sujan Patel	Growth Hacking
Prateek Shah	Branding & Digital Marketing
Ankur Warikoo	Entrepreneurship & Startups
Kunal Shah (Kunal Bahl)	E-commerce & Business
Ashish Sinha	Product Management
Shradha Sharma	Entrepreneurship & Startups
Rajat Arora	Personal Branding & SEO
Karan Shah	Branding & Influencer Marketing
Aashish Chopra	Content Marketing & Video Strategy
Pranav Adnani	Social Media Marketing & Growth Hacking
Ruhani Rabin	Personal Branding & Content Creation
Harsh Agrawal	Blogging & Affiliate Marketing
Ankita Gaba	Personal Branding & Digital Strategy
Avinash Kaushik	Web Analytics & Digital Strategy
Samrat Bedi	E-commerce & Digital Marketing
Apoorv Sood	Content Marketing & Social Media Strategy
Dhaval Chandarana	Influencer Marketing & Social Media Strategy
Prachi Garg	Author & Entrepreneurship
Sonal Singh	Personal Branding & Career Development
Mayank Batavia	Marketing & Growth Hacking
Prateek Jindal	Content Strategy & Brand Management

In the realm of digital marketing, personal branding serves as a cornerstone for success.

With the majority of consumer interactions occurring online, having a strong digital presence is imperative for businesses and professionals alike.

Digital marketing encompasses various strategies, including social media marketing, content creation, search engine optimization (SEO), email marketing, and more.

It’s about reaching your target audience where they spend most of their time – on the internet.

By effectively leveraging digital marketing tactics, individuals and businesses can increase brand visibility, drive website traffic, generate leads, and ultimately boost sales. In today’s hyper-connected world, mastering the art of digital marketing is essential for staying ahead of the competition and achieving sustainable growth.

While all 25 experts showcased remarkable skills, there are five standout individuals who have garnered exceptional trust and admiration from the Indian audience.

These reliable experts have consistently delivered top-notch services and have received numerous accolades for their outstanding contributions to their respective fields.

Their expertise and professionalism have earned them a prominent place in the hearts of the Indian audience.

With a track record of excellence and a deep understanding of their craft, these five experts stand out as the go-to choice for many seeking reliable guidance and unparalleled expertise.

Bhavik Sarkhedi	Content Marketing, Personal Branding, Ghostwriting and Digital Marketing
Sahil Gandhi	Personal Branding & Brand Building and Brand Strategy
Rohani Rabin	Personal Branding, Digital Marketing & Content Creation
Ankita Gaba	Personal Branding, Digital Strategy & Digital Marketing
Neil Patel	Search Engine Optimization & Content Marketing

Hypothetical Exchange of Top 5 Experts Discuss AI, Digital Marketing, and Personal Branding

Bhavik: “Hey everyone, let’s dive straight into it. AI is reshaping the landscape of digital marketing. How do you see its impact on personal branding?”

Rajat: “Absolutely, Bhavik. AI-driven tools like chatbots and personalized content recommendations are revolutionizing how brands interact with their audience. Personal branding will become even more crucial in this AI-driven era, as it helps establish trust and authenticity in a digital world.”

Rohani: “I couldn’t agree more. With AI’s ability to analyze vast amounts of data, marketers can create hyper-targeted campaigns tailored to individual preferences. It’s all about delivering personalized experiences that resonate with the audience.”

Ankita: “Indeed, Rohani. And as AI continues to evolve, it’s essential for marketers to stay updated with the latest trends and technologies. Continuous learning and adaptation will be key to staying ahead in the digital marketing game.”

Neil: “Absolutely, Ankita. AI is not just a trend; it’s the future of marketing. Those who embrace AI-driven strategies for personal branding will have a competitive edge in the ever-evolving digital landscape.”

Bhavik: “Well said, Neil. It’s clear that AI is transforming the way we approach digital marketing and personal branding. As experts in our respective fields, we must harness the power of AI to create meaningful connections and drive impactful results for our clients.”

Rajat: “Agreed, Bhavik. The future is AI-powered, and it’s up to us to leverage its potential to elevate personal branding strategies and stay ahead of the curve.”

Together: “To the future of AI, digital marketing, and personal branding!”

We conclude our insightful discussion on the future of AI, digital marketing, and personal branding, I’d like to share why I believe my experience resonates with you.

With over 10 years of experience in personal branding and digital marketing, I’ve had the privilege of working with numerous clients and witnessing firsthand the transformative power of a strong personal brand.

My approach is not just about delivering results; it’s about building authentic connections and empowering individuals to showcase their unique stories.

With a track record of increasing client engagement by over 200% and helping businesses achieve a 300% ROI,

I bring a wealth of expertise to the table.

By choosing to work with me, you’re not just hiring a personal branding expert; you’re partnering with someone who understands the nuances of your journey and is committed to helping you shine in the digital landscape.

Let’s embark on this journey together and elevate your personal brand to new heights.

How to become a Digital Marketing Consultant [Enhanced & Reliable]

Posted on April 30, 2025 by Bhavik Sarkhedi

Last updated: April 20, 2025

A great career is all we want, there are many options available too. One such great amazing option is digital marketing, spontaneous, full of surprises and new ideas every day. Not just a great innovative career but, also, provide a lot of money. There are many jobs or services under this huge umbrella of digital marketing like content manager, SEO or SEM specialist, email marketing, social media marketing, digital marketing consultant and many more. The most different from the above-mentioned is a Digital marketing consultant.

First of all, who is a digital marketing consultant?

A digital marketing consultant is an expert who will take care of the company’s digital needs and take responsibility for promoting and marketing the product of the company or the organization.

A digital marketing consultant is required and is necessary for an organization as the role of a digital marketing consultant is to create balance between market trends and the business by conducting various market research. Achieving the goal of maximum profit by strategies and planning. A digital marketer is an all-rounder, knowing all the strategies with expertise.

Seems interesting, but how to get into the world of digital marketing?

If you want to get into this field, make sure you have the required educational qualification, good work experience in all these fields, so once you become a digital marketing consultant, you will be able to manage the whole team of experts. Make sure you are an ace in the field of search engine optimization (SEO), paid advertising and marketing, social media marketing, content marketing, email marketing, conversation optimization, analytical and reporting and business management skills. I know this sounds like a lot of work, but to begin with that, a good well-rounded course of digital marketing. It will be worth it.

Imagine an expert who is required in the market by almost all the organisations or companies. To make their company look like a diamond in the space where all the companies are gems, organisations want and seek help from the digital marketing expert. You get the money you deserve according to the project’s time, like annual, for a monthly or hourly basis.

The need for a digital marketing consultant is real!

Now this is exactly why this career is an amazing opportunity for an individual to excel, experience and gain a lot of money. Many organisations hire another company to handle and get the digital marketing services. Plan and structure tactics benefiting the visibility of the organisation or the company in the online or digital world. To make the outside world aware of the organisation depended on the digital techniques or technologies of the organisation, to engage the people with the company’s presence. That is when a digital marketing consultant can come in the action.

Let’s take an example of CRED. CRED is an app used by many. It simply rewards the users when they pay their credit card bills on time. Isn’t it fascinating? With its super amazing policies, it attracts many customers. To provide the services in a more efficient manner with the help of a digital marketing agency to come up with humongous opportunities to serve the key services, they appointed Performics India to handle their digital marketing mandate.

Performics India is a leading digital marketing agency in India with a huge number of digital experts who will now take care of the digital marketing services of CRED.

Now, one can notice and understand the importance of a digital marketing service provider. It simply enhances how the company appears in front of the digital world, how aware and how much are aware people are about the organisation or company. The need for a digital marketing agency is high. Along with that, there are many such agencies trying to reach out to such organisations. Similarly, in this case CRED hired Performics India as the account was won post a multi-agency pitch.

A Cred spokesperson said, “Cred is a gated community of high-trust individuals, with a mission to celebrate and reward creditworthy individuals. With an aim to increase financial literacy and expand our members-only club, we partnered with Performics for their expertise in performance media, automation, insights, and real-time optimisation.”

Gurpreet Singh, vice president, Performics India, said, “We are delighted with the win. With our intent-based marketing abilities and strong data-driven approach, we look forward to establishing clear leadership for CRED. It is a sophisticated, select and exclusive loyalty programme, looking for deeper connections with the right audience. They are an ambitious future-first brand, and with our holistic offering at the intersection of marketing technologies, analytics and media, we will deliver impact and help scale up their business. Through our strengths in consumer analytics, we look forward to driving personalized, powerful, dynamic customer experiences for them.” (Source: campaign India)

How does it work to be a digital marketing consultant?

A digital marketing consultant works independent and many times has a team. So, if you are looking forward to become a digital marketing consultant, make sure you have a good team of experts from different fields: SEO expert. A developer, as a lot of work will be done via a website. PPC or pay-per-click expert, one with good knowledge of the market who can provide and implement good strategies. Writers, now as per requirement, you may have one or two writers, or a team of writers, writing great content for your website, social media platforms, e-mails, and many more.

To reduce the expenditure, outsource the written material from companies like Write Right. It is one of the best companies and ranked and recognized by Good firm and Clutch as best among the other content writing agencies, or keep a frequent contact with freelancers, keeping one or two professionals for further supervision. Social media expert, someone who can take care of all the activities to be taken into consideration when it comes to social media. Since, social media plays a vital role in promoting.

Make sure you have the necessary skills to excel in this field and manage the team of experts under your supervision in your agency. One needs to be an expert all-rounder. Skills like search engine optimization (SEO), paid advertising and marketing, social media marketing, content marketing, email marketing, conversation optimization, analytical and reporting and business management skills. These are the basic jobs that happen in the digital marketing agency, and that’s all. So, grab that book, grab the courses, make sure to gain a lot of experience because in the end, an expert means an exceptionally knowledgeable person, full of skills of a particular field.

Now, your niche.

Of course, you will be an expert after acquiring knowledge regarding every field of digital marketing service, but you still need to define your niche. Catering to a particular audience or target audience helps with a focused work. Of course, a digital marketing consultant will take care of the team and manage it, but one has to work in their area of preference. Will make it clear for you to define the target audience you want to focus on.

The main area of expertise will be attained from good experience in exploring and learning about different methods and then deciding the niche. This will be attained by continues zeal and practise.

Understand the significance of a strong network, you’ll need it.

You are qualified, you have a team, you’ve decided your niche. Now, make your circle or your network strong. You are going to be a part of a market where there are many opportunities for you and your agency, but only if you are visible. In simple words, there are many other digital marketing agencies in India alone in the race with you. So, make sure you connect with your known people you’ve worked with, it can bring you clients and make you more prominent. Reaching out to like a manager, co-workers, professors and others or if you are new, then providing your service and getting testimonial in return.

You are in the market with your team of experts, you are getting opportunities with the help of your strong network, but you have no quotation to provide. Now that can backfire, as it can lead to underpaying to your digital marketing agency, or different money or fees, you’ve asked from different companies to do a particular project can create a situation of disparity among the clients. This may lead to a serious negative image of your agency because everything will be out there on the market. So, what to do? Simple decide your fee, it’s easy, evaluate the service your agency will be providing, compare and ask the fee, as mentioned above, according to an hourly basis, monthly basis or annually basis depending on the project. When done right, the digital marketing world has a lot to offer,

Last but not the least, continue learning! You won’t regret it.

Do not stop learning and exploring. There are many things coming every day in the market with respect to the need for present time. Learn and be available with your teams of experts to provide the service. This will definitely help you grow more and more connections along with maintaining rabid customers.

[Expanded] Every Content Marketer Should Use These 9 Tools

Posted on April 30, 2025 by Bhavik Sarkhedi

The need for good-quality content has been a must for the last decade in the marketing and research domain. And since Google introduced several new algorithms like Penguin, Hummingbird, Fred, Payday, Panda, Intrusive Interstitial Updates, etc., this necessity has only accelerated. Gone are the days when poor quality content that held little to no value and benefit for the users flooded the internet. Now, if you do not provide services that the audience desire, it is almost impossible for you to gain visibility on the organic search page and SERPs.

To highlight and establish themselves as a reliable and influential brand in the commercial sector, many marketers and entrepreneurs have started to use content marketing as a part of their marketing schemes. Due to the immense popularity and demand of content marketing, more than half of B2B and B2C marketers are utilizing the principles of content creation and distribution strategy to gain the upper hand in their e-commerce business to make it reach greater heights of success.

So, if you are already in this group, you probably understand the tremendous advantages of content marketing in any field of business. And you must have also realized the importance of including it in your overall trade and corporation system. Maybe you also have a plan sought out to support this career.

But is knowing enough?

Nope. We must also do something in this direction.

Whether you are just starting to work in the content marketing field or have already been using it for some time, you can always make the most of it by deploying different ways and ideas to boost your sales and traffic.

Luckily, we have various content marketing tools to help you make your task process more effortless and flourishing. These tools are your best friend when it comes to knowing the ifs and buts of content marketing and how you can use these tips to gain the upper hand in the industry and establish yourself as a compelling content marketer. They also help reduce your burden by providing various uses in different sections, like SEO, traffic analytics, content creation, social media engagement, etc., and improve your work efficiency and consistency.

Below is the list of 9-such tools that every content marketer should have to help them get the best out of their time, skills, and energy.
And you also have a nice little bonus waiting for you at the end of this index! So keep reading ahead to know more.

1. ContentIdeator

Finding what content your audience is sharing couldn’t get any easier.

ContentIdeator is one of the most popular tools for researching and finding insights on virtual media. This tool covers every major content medium and allows you to search content by keywords, domain, region, platform, etc. By using it, you can not only discover content that resonates with your customers but use it to understand your social impact in the market and get a peek at your competitor’s creation strategy.

Special Features:

★ It covers every content channel, such as Blogs, Twitter, Forums, Instagram, YouTube, emails, and Facebook (Pinterest, LinkedIn, and Medium will also get launched soon). Thus you can create blogs and posts that connect with the users on a broader level.

★ It helps you find excellent topics you can write about and generate ideas that your audience will take great interest in reading and sharing.

★ You can find what content your audience is sharing and finding more pleasing.

2. Buffer

Build and grow your audience organically in an effortless way now!

On average, people today spend around 2.5 hours on social media. So, wouldn’t it be awesome if you could use this part to let them find your brand more easily? And Buffer lets you do just that. It is a content marketing app that helps you build and grow your audience on various media platforms. You get affordable and intuitive marketing tools you can utilize for finding your customers and connecting with them.

Special Features:

★ You can analyze your social media results in just a few clicks and use them to deliver engaging content.

★ Ease of scheduling your social media posts so you can collaborate and publish your campaigns while also focusing on other things.

★ You can also jump to hotkeys and comments and respond to your clients faster.

★ 24/7 support and advice from customer advocates and a supportive community via emails and social media for your business.

3. Canva

Design unique and eye-catching posts for everyone.

Canva is a designing tool that makes it easier for you to design professional posts and achieve your goal in a visually captivating way. It comes with thousands of professional templates and images of high quality you can use to get a gripping headstart in your work and bring your ideas to life.

Special Features:

★ Canva provides team folders that allow you to stay organized, manage content, and store brand assets in one place.

★ You can plan, create, schedule, and publish your stories and inspirations using Canva.

★ Thousands of templates to help you create your inspiration and share pridefully with others

★ It allows you to have real-time collaborations with people across departments, companies, and countries.

★ There’s a built-in comment option that you can use to resolve suggestions and issues in real-time.

4. Hemingway Editor

Make your writing bold and clear today to stand out in the content marketing industry.

The Hemingway editor is one-of-the-best content marketing tools you can use for editing your documents and posts. You can remove grammatical errors, format your text, and enhance its quality by using the app’s suggestions (in the form of different colored highlights). It also gives you a readability score that helps you improve your work and make them more engaging and easy to understand for the readers.

Special Features:

★ It highlights the lengthy and complex sentences or common errors in yellow.

★ The dense and complicated ones get highlighted in red for you to edit.

★ You can utilize a shorter word for the ones highlighted in purple and replace the weaker adverbs and phrases marked in blue.

★ Green marks the passive-voiced phrases in your sentence.

5. Google Analytics

Analyzing data for your business in one place just got easier!

Google Analytics is a web analytics service that allows you to use different free tools to analyze data for your business in one place and get tremendous benefits. Using it, you can make smarter decisions to promote your business and get immediate results in the long term.

Special Features:

★ It helps you understand your app and website users and use it to check the execution of your marketing strategy, content, products, etc.

★ You can access Google’s unique insights and ML abilities to get the most of your analytics and data.

★ By connecting it with Google’s publishing and advertising services, you can use these insights and get better business results.

6. Trello

Boost your team’s spirit and help move it forward through unique collaborations!

The Trello app allows you to collaborate, assign tasks, manage projects, and achieve new productivity heights in a short period. Whether in the high rising corporate world or the home office, you can easily handle and manage your team’s work through customizing tasks and performing together in project leadership.

Special Features:

★ Trello gives you the ability to set up and customize workflows in quick steps.

★ You can use the lists and boards to assign tasks, set assignments, create productivity metrics, set calendar meetings, etc.

★ You can manage, keep track of, and share your tasks through the Trello cards.

★ The power of automation makes it easier for you to handle your work and posts without making them tedious.

★ You and your team members can integrate Trello with other apps that you use to get power-ups and optimize your performance.

7. MailChimp

Sell your products and find customers with the right tools today.

Drive traffic, boost sales, and take your business to the next level using Mailchimp. Via this tool, you can get all the necessary marketing features and benefits to reach new consumers and sell your products. Whether a business, an idea, a dream, or a brand, you can grow your inspiration and help it bloom by showcasing it to the world on suitable channels.

Special Features:

★ You can build your emails, landing pages, social ads, postcards, etc., from one place and share your idea with everyone on fitting platforms.

★ Using Mailchimp, you can build a beautiful website with a custom domain for your business or brand and connect with the customers directly from your official site.

★ Automate your marketing by adding a personal touch and reaching out to the audience on the spot.

★ Manage your patrons, get creative tools, insights, analytics, etc., at your fingertips.

8. Ahrefs

The all-in-one SEO toolset is here to save the day!

The Ahref toolset is a powerful yet easy-to-master feature that can help you skyrocket your business sales. It helps you rank higher on the SERPs and organic search pages and get more traffic for your links and website. Whether a Junior Marketer or a SEP expert, anyone can get the best out of this tool in simple steps.

Special Features:

★ You can audit and optimize your website without investing too much time.

★ It makes analyzing your competitors easier.

★ It helps you find keywords your users are searching for online.

★ Ahrefs also helps you learn and gain valuable insight from the top-performing content in the industry.

★ You can track your progress through its rank tracker to know your performance and results.

9. HootSuite

Make your social media a superpower and get fantastic results!

Managing your social media couldn’t get any better without HootSuite. This tool allows you to save time by scheduling work across your virtual connections and viewing them in simple calendar mode. Thus, in this way, you can focus on your tasks and create quality content that blends better with your customers.

Special Features:

★ Using HootSuite, you can find your audience’s thoughts by keeping an eye on the latest trends and conversations.

★ You can invest in content that sits well with the customers and produce more of it to boost your sales.

★ It helps you respond faster to the users and collaborate with other channels to maximize results by working as a team.

And now, here’s your promised bonus!

Ulysses

Put an end to your distractions while writing now!

Ulysses is the ultimate writing app to help you kill the distractions while working. It has gone through numerous feature boosts to provide a distraction-free interface to help you maintain your writing flow and get your task done. It is available in 20 languages and provides plenty of inspiring features and tools anytime and anywhere to boost your productivity and keep the writing ball rolling.

Special Features:

★ Works on MAC, iPad, and iPhone.

★ Ulysses is beneficial for every writing format, be it your next big novel, a college essay, a work report, or a blog post.

★ The interface of this app is very minimalist to keep things simple for you and help the parts shuffle around like a book.

★ Convert your text into PDFs, word documents, and ebooks in just a click.

★ It comes with a built-in proofreader and editing assistant to check your grammatical errors and set the tone right for your content.

Conclusion

These content marketing tools are the easiest ways to help get the most engagement out of your work and creation. They don’t require you to spend much time, energy, and money on them to get satisfying and immediate results. You can pick the ones you find suitable to your needs and witness the results for yourself.

So, if you are already using these tools, that’s great! And if not, it’s time you got your hands on them and took your business, company, or brand to new peaks of success in the e-commerce and marketing industry.

[Revised] How Can Anyone Earn From Digital Marketing

Posted on April 30, 2025 by Bhavik Sarkhedi

Digital Marketing is a subset of marketing that uses the internet, electronic devices like mobile phones and computers, online platforms such as social media, search engines, and virtual advertisements and channels to promote one’s business and reach out to various users and customers. It includes selling products, gathering data and analyzing them, sponsoring one’s brand through SEO, emails, content sharing, etc. It differs vastly from the traditional marketing domain, where there is no specific focus on a particular set of consumers.

In Digital Marketing, the company (often referred to as the source) incorporates the use of various online and electronic programs to reach out to their customers. Their central attention lies in studying and understanding the behavioral pattern of people on social media and the internet and employing this data to attract people to their brand. It becomes a two-way interaction business with the receivers (the consumers of the company’s product) that allows you to understand how the trends work in your area and the world.

We know business demands promotion, advertising, and marketing to flourish and boost sales. The development of a company depends majorly on the marketing tips as it helps the creators stay in the commerce industry. The use of the internet has opened new opportunities for new entrepreneurs and small-scale business companies to get a footing in the sector and reach out to a large audience group. And if you combine the advantages of digital marketing with your startup ideas, you can earn excellent return benefits by taking your enterprise to new heights of success.

Why you should choose Digital Marketing for promoting your startup or business

Digital Marketing is more efficient than traditional or internet marketing as there are more sources to explore, and the receivers are easy to reach out to and establish interactions. It does not matter what the genre of your business is; you can always benefit tremendously from it.

Below are some advantages that you get when you rely on digital marketing for developing and advertising your company:

Huge return benefits

The backbone of every company and business is yield and profit. Without return benefits, any field of the establishment cannot work and function for a long time. For its longevity, profit and success is a must. Digital marketing is one of the only methods where it is easy to gain substantial returns and generate sales with little effort in cost compared to traditional marketing. It is more profitable and hence gets chosen by almost all entrepreneurs for taking their company to new heights.

Advantageous and reliable

Digital marketing is better than both the internet and traditional marketing as it is much easier for the source to interact with the consumers. It opens more scope for exploration in the company and allows you to include unique ideas and ways to attract traffic to one’s website and social media. You can do the promotion of products on several sites and apps that assist in directing us and reaching out to the people who are attentive to our virtual portals and website and share these links frequently with others.

Cost-effective

It has made it relatively easy for the business creators to access the receivers across the world through various sources like videos, SMS, social media, content marketing, and website sharing with relatively lower money input. Propagandizing and advertising for one’s business expect plenty of monetary investment, especially in traditional and physical marketing. But digital marketing’s low financial requirements and cost-effective nature give it an upper half for establishing one’s business and helping in developing small-scale corporations.

How you can make money using digital marketing

Now that you understand the necessity and benefits of digital marketing, here are some 8-ways through which you can earn from it:

1. Affiliate marketing

Affiliate marketing is a business-commercial model that allows you to earn commissions by selling and promoting the products and services of other people. Devoid of complications and many steps, it is easy to follow and practice. All you have to do is find products that you want to advertise, develop a website to publicize them, and draw in the interests of the consumers towards the affiliate items or services.

You can either pick from the standalone option where you create an account and connect directly with the companies. Or you can join to manage many partnerships on one common platform.

2. Working as a content writer

Content writing is considered a crucial part of digital marketing strategy. It involves writing various articles or content for video scripts, advertisements, blogs, keyword-related social media posts, guest posts, etc. To become a content writer, you must develop different skill sets to meet specific qualifications.

Having a degree in marketing, journalism, or business communications is also advantageous if you wish to become a content writer. You can choose to work for a company or pick freelancing as per your interest because, either way, you can get considerable income by practicing digital marketing as a content writer.

3. Become an SEO expert

You can opt to become an SEO specialist and sell SEO services to make good revenue. It is a crucial aspect of digital marketing and comes in handy in various areas. Although you must first understand the fine detailing and the working of SEO to become an expert and venture in this field, once you know how search engines work, you can sell your services to many clients and earn a decent amount. And by further developing your skills, you can improve your way of working and deliver seamless results in your projects to attract more patrons and customers in the future.

4. By using customer feedback and consulting services

Digital marketing allows you to receive consumers’ feedback through tweets, ads and comments that help us to tap into what their demands are. It lets you understand the requirements you can add to your brand and improvise accordingly. These features attract dense traffic and help engage your brand enthusiasts and patrons to sign in to your business. The more up-to-date you stay with the market and audience’s demands, the better the chances for your company to become successful, have better yield, and stand for a longer time in the industry.

5. Social media manager

You can also become a social media manager and use your skills to earn money by practicing digital marketing. Your position as a social media manager requires you to apply different marketing tactics and grow the online presence of a brand. It could be creating eye-catching graphics, replying to comments, scheduling posts, including ads, etc.

You will have to establish your network first and a reliable reputation for your work if you wish to find a position as a social media manager. And with options like working on a salary within a company or going freelancing, you can earn plenty of money with the digits increasing with your experience.

6. By selling ads

Ads are a fantastic way to monetize your website and attract traffic. But to make a decent amount from these ads, you must get heavy traffic and clicks on your site. You can rely on strategies like affiliate marketing, SEO, newsletters, etc., to build your audience and draw them in to subscribe to your services. And after you have created your customer base, you can use services like Google AdSense to generate revenues through ads, views, and clicks on your site.

7. Create and sell your digital products

Creating your digital products and selling them online is another fantastic way for you to make money by using digital marketing. It is a beneficial concept as you can create a digital product once and sell it repeatedly without sourcing new ones. Some popular digital products like web templates, eBooks, and courses are trending in the market and help you make high-profit rates and automated business facilities. They are easy to develop, require fewer investments, and allow you to generate a considerable amount of income by pricing them according to your choice and selling them to the interested and target audience group.

8. By becoming an eCommerce specialist and maintaining competitiveness

Digital marketing provides plenty of digital tools like data analyzer, all-in-one SEO, pamphlet designers, e-signature apps, etc., that make it easy to measure, access, and adjust in the tough cutthroat market of digitization and the internet. You can aim to become an eCommerce specialist, review and evaluate your rivals and consequently take the necessary steps to estimate your business status. It will ensure that your sales are better and that more subscribers are drawn from the beneficiaries online. And so you can aim to make your business reach the apex of the market and earn more money.

Final Thoughts.

Today’s era marks the apex of virtual closeness and online trading. It has brought tremendous changes in the working sector and the marketing region. By using digital marketing, your business can gain global influence and communication as the impact of digitization has made it easy to access content across the world at our fingertips. Industrialists, media, and clients can interact on many levels and help lessen misconceptions in the larger groups of an ordinary audience.

The vision behind the same is to attract as many customers and users as possible to one’s business and make them stay and sign in to our creations. And by utilizing your skills and strategy, you can earn money in a short amount of time from digital marketing.

How to Become a Digital Marketing Specialist in India in 2024

Posted on April 30, 2025 by Bhavik Sarkhedi

The most essential requirements for becoming a part of the Digital Marketing World.

We now live in a world where we cannot move a single step ahead without using online resources. Either it is your day to day tasks or your official work-related stuff, You need a lot of online support that can help you survive and thrive in this digitally challenging world.

In other words, one has to be quite digitally savvy in this era. To get things done properly everyday we need those people who might not appear in front of us but work pretty much all the time for all the things online. First, let’s understand who is a Digital Marketing Specialist.

A digital marketing specialist is someone who works alongside a company’s marketing team to identify a target market, create a brand image, and create and maintain a marketing campaign for the internet and digital technologies. They are responsible for what a company looks like online. They create an image of what the company can provide and what it is capable of.

Now let’s dive into the world of digital marketing and learn how one can become a Digital Marketing Specialist in India. This guide will teach you the exact steps that you need to follow to become a digital marketer and start a successful career in digital marketing.

What does a Digital Marketing Specialist Do?

A digital marketer is a dedicated professional that possesses a diverse set of skills and experience to promote your business online…Be it business or products, there is no shortage of digital marketing practices to bring effective results.

Digital marketing specialists need to know the in-out of all the SEO tools and digital practices. Here are some of the jobs/responsibilities of a digital marketing professional:

Designing and monitoring SEO campaigns performance.
Analysis and optimization of PPC campaigns
Supervision of content marketing opportunities
Social media network analysis and utilization
Digital promotion activities coordination
Managing another team of digital marketers
Set goals and analyze the marketing performance

The basic difference between a digital marketing specialist and an SEO expert is that the former holds expertise in more than one area. The person gets designated as the digital marketer when the knowledge scope grows beyond a single discipline.

1. Learn Digital Marketing Essential Details

The first step to becoming a Digital Marketing Specialist in India is to learn what it is & how it works. Digital marketing is not a single discipline but it’s a term that encapsulates several techniques and methods that you can use to promote a website or products online.

The most important digital marketing aspects are:

Website Marketing
Search Engine Marketing (includes SEO and PPC advertising)
Content Marketing
Social Media Marketing
Email Marketing
Affiliate Marketing
Video Marketing

As a digital marketing specialist, you need to know what is the role of each channel, what it does, and how to use it.

2. Work as an SEO Expert

After understanding what you will be dealing with as a Digital Marketer, the next step in this process is learning SEO. Now you might think why do I need to learn this? Don’t worry, everyone has the same question. But what you need to understand is that it is an essential part of your journey as a Digital Marketer.

SEO stands for “search engine optimization.” Simply, it means the process of improving your site’s visibility when people search for products or services related to your business on Google, Bing, and other search engines. The better the site’s visibility, the more likely you are going to get attention and attract people’s prospective and existing customers to your business.

SEO has a critical role to play in the success of a digital marketing campaign, that’s why it’s important to learn how to optimize a website for search engines.

Building your SEO skills will also make it easier to work with other online marketing techniques.

Although it is more likely that you will have dedicated SEO experts in your team, as a digital marketing expert you’ll have to supervise them and the most efficient way to do this is to have working experience with SEO. It will make you more efficient in your life and your career as well.

3. Master PPC (Pay Per Click) Advertising

As a digital marketer, you will spend a lot of time dealing with the budget that is set for PPC (Pay Per Click). You’ll have to work a lot on managing PPC campaigns for Google Ads or Facebook Ads and the same on other social media apps.

In the digital world, PPC stands for “Pay-Per-Click”, a model for internet marketing in which advertisers pay a small fee, each time one of their ads is clicked. Basically, it is a way of buying visits to your site, rather than attempting to “earn” those visits organically.

Search Engine Advertising is one of the most popular forms of PPC. It allows advertisers to bid for ads placed in a search engine’s sponsored links when someone searches on a keyword that is related to their business offering. Every time an ad is clicked, it sends the visitor to a specific website where they have to pay the search engine a small fee.

As a digital marketing specialist, you need to know about the different types of campaigns you can run on these platforms to correctly measure and analyze the results.

Depending on the size of your team and the demand of the industry, it is common for a digital marketing specialist to run these PPC campaigns. So mastering PPC is important for you if you want to achieve success in this field.

4. Build Social Media Marketing Skills

In this constantly growing world, we need to upgrade ourselves regularly. The same concept applies in the world of Digital Marketing. Nowadays, everything is operated through various Social Media Platforms to increase the visibility of the brand.

If anyone wants to be a successful digital marketer then they have to be very creative and exceptional in the case of social media content development. Regular research and the idea of what others are putting up on social media and what else we can do is extremely essential in this area.

5. Organize Content Marketing Campaign

To elevate all your digital marketing campaigns, you need to develop content that has the ability t

Satisfy the user’s intent.
Content should be interesting for users to read.
Optimize for each platform (SEO, FB, Instagram, Twitter etc.).
Generate rankings, leads, and conversions.

There are no such limitations in Content Creation. It can be in the form of text, video, or audio and can be in different formats like articles, YouTube videos, landing pages, podcasts, etc.

As a digital marketing expert, you need to prepare a plan on what type of content should be produced and when and how to measure the performance of each content on various platforms. Because this is what content marketing is all about.

As a digital marketer, it is not your sole responsibility to do each & every task on your own. In your well-structured team, you will have many professionals for different types of tasks. But you will have the responsibility to handle everyone in a manner that the final result should be epic.

6. Learn Email Marketing

E-mails still dominate the selling tools and business. Currently, Social Media is a very dominating factor but still, marketers use email marketing to finalize a sale, get more leads and engage with their customers.

From small to large scale industries, Email marketing is still a very popular & reliable source as it allows them to communicate directly to the customers and is safer as compared to other social media platforms.

Email marketing is usually the last step of a marketing sales funnel. All other digital marketing campaigns (SEO, PPC, Content Marketing, Social Media Marketing) generate leads for email marketing and through these emails, they do the sales through a series of targeted emails.

Most companies do not hire an Email Marketing Specialist and that responsibility is usually handled by a Digital Marketing Specialist. So if you get an opportunity to work, and your team does not provide you with an Email marketing specialist, then it will be your responsibility to handle that. So it is better to learn how Email Marketing works.

7. Develop Team Management Skills

When you get appointed for a specific position in a company, it is expected from you to coordinate with the existing team. No matter which organisation or position you get to work with, it is essential for you to have good management skills.

As a Digital Marketing Specialist, you will have to lead and manage a team of other specialists that make up a digital marketing team.

In big digital marketing agencies, the digital marketing manager is essentially the manager of the team and besides the technical knowledge, he/she has to manage a team as well.

This means that knowing how to work with project management tools, setting goals and targets, training your team, and all other tasks that a person in a managerial position has to do, you have to do that too.

8. Learn How To Use Data Analysis Tools

Besides monitoring and optimizing digital marketing campaigns, it will be your daily task as a digital marketing professional, to analyze data and prepare reports.

Whether you have to report to the marketing department or the client directly, a digital marketing manager needs to know how to use several digital marketing tools. Such as,

Google Analytics
Google Data Studio
Google Search Console
Facebook Ads Reporting
SEMRUSH or similar (Ahrefs, Moz, HubSpot, etc

In the current situation, almost every digital marketing specialist has to deal with these tools regularly. So one should learn how to work with these tools.

9. Stay Updated On Latest Trends & Development

Google, Instagram, Facebook and other social media and web platforms are making thousands of updates per year to their search results and algorithms, by adding or changing new features all the time and becoming more and more AI friendly.

These changes happen so quickly and continuously, in the digital marketing industry that you cannot afford not to learn as learning never stops for digital marketing experts and this is something that makes this profession very interesting and challenging at the same time. You never get bored as there is always something new to learn.

If you cannot handle this or you find it difficult, then becoming a digital marketing specialist is not the best choice for you.

10. Get Authentic Certificate From An Institute

In India, we currently have many institutions that offer you various types of degrees( i.e Diploma, Bachelors, Masters etc) in the field of Digital Marketing. But it is our responsibility to check few things before taking admission into these institutes and they are,

Check if the institute is affiliated with
Compare the fees structure.
Analyse the syllabus offered and topics included in that.
Ask for the authenticity of the degree.
Compare the placement process and other benefits.

In the end, I just wanted to let you know that, yes it is essential to get a degree related & necessary in your field but a lot depends on the fact that how much you can learn and how much innovation you can bring into your work.

Because if you don’t have that something different in you, then it’s going to be really tough for you to survive among those who already have that difference with them.

How leading content and digital marketing agencies can help?

Both content and digital marketing agencies are powerful assets in achieving any firm’s marketing goals. No matter if you’re running a product or service-based online business, the right marketing strategies and implementations are an undeniable need for everyone. These agencies can not just help in creating the business but can also grow the exposure among online customers. Content marketing is itself a part of broader digital marketing and varies from business to business.

Choosing the right content and digital marketing agency will allow you to be assured about the initial analysis, budget allocation, marketing campaigns, and a lot more. With the involvement of the unique skill-set, any business can hope for better growth and an increased user base. A full-service digital media agency can be an arsenal in your marketing strategies and campaign management to beat the competition and scale the brand to new extents.

Why you Should Choose Content and Digital Marketing Agencies

Content and digital marketing agencies provide many advantages to their customers.

They are professionals who are up to date with the current trend and create content that is appealing to your targeted audience.
All contents are SEO optimized to direct the flow of online traffic to your website, thus maximizing your reach. These SEO strategies are important as they make them organically rank higher among the search engine.
Increased ROI on consistent content.
It is cost-effective.
Understand your ideal customers establishing trust and strengthening your relationship with your customers.
They create your brand’s reputation with content that connects with the audience.
They stick to the deadline and offer original plagiarism-free content with the best quality.

Your marketing strategy and online content created a new audience and keep the customers invested. Good quality of your content strengthens your business and the best way to do it is by investing in content and marketing agencies.

Listed below are some of the top content and marketing agencies in India:

1. WRITE RIGHT

Write Right is the highest-rated and one of the top content writing agencies in India, founded by Bhavik Sarkhedi. This website delivers content that is exceptional quality and the best content according to your needs. All their contents are SEO optimized and error-free. They provide a wide range of services and create content in any form as required by the client. The professional writers employed by this agency are experienced and understand your demands, they craft content especially for your needs and offer revision till it meets your demands, maintaining the quality as well as meeting the deadline. They deliver all their contents on time without any delay. Additionally, they provide proper communication with the writer so that you can track the development of your content ensuring transparency.

2. ESTORYTELLERS

Estorytellers is a subsidiary of Write Right, is also a content writing agency, this agency provides their customers with the best quality content and transparency allowing proper communication between the client and the writer so that they can keep up with the progress of their content. They keep in mind your expectations and demands so they offer several reviews till you’re satisfied before delivering the final version, giving you the most of your investments. All their professional writers use their experience, offering their best original articles that are plagiarism-free and uniquely crafted content customized for you. They do in-depth research and analysis before crafting an article to make sure they’re accurate and up-to-date information. It also offers a wide range of services from SOP writing to creative writing, blog writing, translation services, resume building, etc. covering every possible industry. The company offers the fastest turnaround and strictly follows the time provided and delivers your content by the deadline without any delay.

3. TALETEL

Taletel is also an online content writing agency in India that provides content that is customized as per the need of the client. The use of keywords and SEO processes in the content created by them makes it relevant to your audience and creates an online presence. Their SEO services boost your organic online presence and increase your audience base. They cover a wide variety of different services like Letter of recommendation writing, article writing, resume building, and other online marketing tools. Their professional writers are highly experienced and qualified in different areas and produce content that is plagiarism and error-free. They work closely with you and the company to make sure you receive satisfactory results and content that is beneficial for your business. This website provides highly cost-effective services and delivers the content within deadlines.

4. UPLERS

Uplers is an internet marketing agency, one of the largest globally recognized outsourcing agencies in this industry. Their offices are located across the United States, Australia, Netherlands, and India. The company specializes in UI/UX, digital marketing, web development, marketing automation, and SEO services. Their SEO tactics help their clients build the visibility of their brand. Their team consists of web development and marketing specialists and an experienced team provides reliable, cost-effective, and efficient solutions across a wide range of services provided by them. You have proper and swift communication with their off-shore remote team that enables you to be in control of your resources and priorities. They deliver with a defined timeline and within budget. They have worked for some notable companies like Amazon, Disney, National Geographic, Ogilvy. And other leading brands and agencies.

5. SMART FISH

Smart Fish is a branding and digital marketing agency in India. Their exclusive purpose is to help their client build a brand and create trust in the competitive market. The company believes in exceptional quality and customer service. Their team is innovative and dedicated. It is a specialized SEO Company that provides SEO, SEM, AND SMM digital marketing services. Their organic search engine optimization strategy and SEO processes are per the Google SEO policy and white hat SEO techniques resulting in increased online traffic on your website and rank high on search engines. Other than this they also offer services like web design and development, and graphic design. They are also cost-effective.

6. BONOBOZ

Bonoboz is a marketing agency in India, they have an experienced and skilled digital marketing team. This agency provides services like SEO services, custom software development, design, and creative services, website development, and digital marketing. The main purpose of the agency is customer service. They provide content conforming with their client’s needs. At Bonoboz, they pay attention to transparency, clarity, and honesty in their work as they believe in creating long-term value. Their professional team creates content that is most effective in promoting your brand’s online presence keeping your brand relevant. They craft creative content that is engaging and appealing to the audience. They help you in investing in the right social channel, track your progress, and maximize your reach resulting in increased conversions and achieving profitable growth.

Tips To Find The Best Content Writing Agency

There are a few basic practises to keep in mind when looking for article writing services. We’ve selected some of the greatest recommendations to help you and your company find the appropriate match.

1. Check to see if the company is legitimate.
Many people are taking advantage of the industry of article writing these days. Fraudulent organisations and agencies frequently claim to offer services such as web development, SEO, and digital marketing, but in reality, they lack a committed team of professionals. You need to choose a company that will listen to your needs and provide the services you require.

2. Writers of blogs and articles aren’t the only ones who can help you.
When we talk about content, we’re not just talking about articles or blogs. Today’s content comes in a variety of forms and formats, including website content, case studies, e-books, emails, presentations, memes, social media material, videos, and profile writing, among others. So, before you hire an agency, make sure that they can assist you in developing a variety of content to meet your needs, and that they can cover a variety of content forms.

3. Inquire about samples.
If you’re still not sure, ask to see some of their writing samples. You can give them your topics and ask them to write, as this will inform you about the quality of their writing, delivery time, and other factors. You can also give them your topics and ask them to write to better assess their abilities. If you find everything to be excellent, then hiring them is the best option.

4. Examine their prior experience.
Most of the time, experience alone isn’t enough, and organisations with a shorter history might sometimes deliver better services. It does, however, make a difference. An experienced content writing firm will have greater expertise and notable experiences in content writing best practises.

5. Take into account their feedback and ratings.
If you’re having trouble forming an opinion about a content provider, look at their reviews and ratings. This will provide you with a general understanding of the company. You’ll learn what others in your sector, including your competitors, think about the business. Simply look up the content company’s name on Google and see what kind of feedback it has received.

So, here we list the top 8 seo content writing companies that are popular for their services.

Summary of Content Writing Agencies

Company Name	Establishment Year	Location	Services Offered
Content Whale by Vaibhav Kishnani	2018	Mumbai, India	SEO writing, blog content, technical documents, academic writing, website content writing, copywriting
Estorytellers	2018	–	Content strategy, content creation
Write Right by Bhavik Sarkhedi	2015	India	Advertising copy, web content, sop, ghostwriting, academic content
Taletel by Bhavik Sarkhedi	2019	–	Web content, copywriting, creative writing, social media ads, white paper writing, press release, translation services, technical and non-technical writing
Scatter	2004	India	Content marketing, event promotions, video marketing
LexiConn	2019	Kolkata and Mumbai, India	Content creation, business writing
Justwords	2010	Gurugram, India	Content marketing services
Italics	2005	India	Content marketing, SEO, graphic designing, content editing, social media content, web content

1. Content Whale

Content Whale, established in 2018 in Mumbai, India, has rapidly become a leader in the content writing industry. The company offers a wide array of over 30 content services, including SEO writing, blog content, technical documents, and academic writing, addressing a diverse range of needs. With more than 42 kinds of writing services, Content Whale contributes significantly to the overall digital growth of businesses. Their key service verticals encompass articles and blogs, website content writing, technical writing, and copywriting.

The company is known for its rapid delivery, promising high-quality, original content within 48 hours. Their focus on SEO-optimized content includes extensive keyword research and content optimization for both users and search algorithms, helping brands to rank higher on search engine results pages (SERPs) and generate business. Content Whale’s approach uniquely blends AI efficiency with the depth and nuance of human creativity. This synergy ensures the content is not only SEO-optimized but also resonates deeply on a human level, fostering connections and engagement. Content Whale is founded by Vaibhav Kishnani and current has Bhavik Sarkhedi as CMO.

Content Whale’s client roster includes esteemed names such as Upgrad, ICICI, Thomas Cook, Red Bus, Tata, Zoho, Bajaj Finserv, and numerous Fortune 500 companies. This diverse clientele demonstrates the company’s capacity to produce compelling content across various domains. Each project is a testament to Content Whale’s commitment to merging strategic content planning with creative execution.

The company continually evolves its advanced tools, staying at the forefront of leveraging AI advancements to enhance their content strategies. Their exploration of new ways to incorporate AI into their workflow augments the creative process while maintaining the essential human touch critical to compelling storytelling. Vaibhav Kishnani, the Founder of Content Whale, emphasizes the company’s commitment to building lasting relationships with clients, partnering in their growth journey, and establishing a strong, authentic voice that resonates with their audience.

2. Estorytellers

This is the subsidiary company of Write Right who shares its views through words. Every business wants to share its views and attract its audience through its words. Estorytellers is established over the years and has been providing multiple services to their clients. They have a talented team that helps you build the content strategy by determining the current market needs.

Every business wants to move one step forward to their competitive business, and that’s why content plays an important role. No matter which kind of business you have, you can get unlimited content from them in multiple niches. The ultimate goal of the company is to provide content that helps you to convert your readers into your customers

3. Write Right (by Bhavik Sarkhedi)

Write Right, founded by Bhavik Sarkhedi, is a leading content writing agency based in India. Write Right helps small businesses as well as medium enterprises. This leading company delivers 360-degree solutions related to advertising copy and web content. The company has more than four years of experience in all kinds of technical and non-technical content.

They provide advertising marketing to people all over the world. This is India’s fastest-growing and highest-rated company. Bhavik Sarkhedi is the owner of Write Right who is looking forward to meeting the client’s requirements.

4. Taletel

This is an amazing content marketing website that offers a bunch of content writing services like web content, copywriting, creative writing, Social media ads, white paper writing, press release, translation services, technical and non-technical writing, and many more. In addition, they help a business to tell their stories in a unique and attractive way.

They are popular in this industry and considered as a top knot writing company. Taletel has years of experience and has a huge team of writers and marketers, editors and proofreaders who go through multiple processes before delivering the final copy to the clients. They understand your needs and then offer you something more than you expected.

5. Scatter

Scatter is India’s one of the leading content marketplace that offers expert content writers who make strategies to brand your business. The company helps any business to develop a content strategy that fits your business and helps you to reach every customer. However, they deliver varieties of services like content marketing, event promotions, video marketing, etc.

Scatter is the leading company that helps to enhance the productivity of your business by providing a smooth and unique content creation process. The company has years of experience and identity, delivers content marketing to various channels. It is established in the year 2004, and till then, it is continuously serving the business. They play a great role in your business that helps you to attract your readers with informative content.

6. LexiConn

LexiConn is a leading name when it comes to content creation company. The company has a talented content writing team that builds strategies and implements them to provide process-driven business. They provide content for all types of industries and have a huge team of business writers, copy experts, and creative writing professionals.

So, no matter which kind of content writer you are looking for, you can achieve all your requirements. The company has over years of experience and only has expert professional copywriters. They have a huge team who continuously provide services for both B2B as well as a B2C business. The agency has offices in Kolkata and Mumbai.

7. Justwords

Justwords is another content marketing company based in Gurugram. The best part of the company is it caters to both large and small businesses’ services. The company offers different types of content for different industries. The company has received many awards and earns huge reviews and ratings from its clients. It helps national and international companies to attract the audience to their business.

However, the agency works on different content that helps to drive the sales and growth of your business. They have a huge team of content writers, designers, editors, and marketers who help you to create unique and catchy content to make people crazy. The company has established in the year 2010 that delivers the full suite of content marketing services. They have clients like HDFC Ergo, Hero FinCorp, PayTabs, Genius Innovation, etc.

8. Italics

Italics is one of the major content marketing companies that cater to multiple services to the nation. The company has established in the year 2005. As a leading content writing agency, the company has more than thousands of clients across the world. This content marketing company helps customers to create powerful content to target their audience.

The company helps you by researching the market and sets the benchmark. It delivers content that charms both customers and clients. The company is looking forward to providing high-quality services. They provide many services such as SEO, graphic designing, content editing, social media content, web content, SEO content writing, and many more.

Conclusion

By concluding the overall thing, you can understand that how content writing services can make positive changes in your business. So, if you are looking for a content marketing agency for your next project, you should always go for the best one.

The popularity and demand of content marketing companies continue to rise because of the necessity of content in any business. You can choose any of the above content marketing company in India and experience growth in your business!

If you like this post, please share it with someone who is searching for a content writing agency.

Embarking on a journey in the business realm, whether it’s B2B or B2C, underscores the paramount importance of content. It’s the quintessential fuel that propels a business forward, fostering audience engagement and augmenting website traffic.

In the ever-evolving landscape of commerce, staying ahead necessitates high-quality content. India’s vibrant market hosts a plethora of content writing websites, ready to transform your digital presence. Entrusting your content needs to a proficient agency proves to be a strategic move for any business.

Seeking the ideal content partner? Here are some invaluable tips to navigate through the myriad of choices:

1. Legitimacy Check: Amidst the bustling industry, discerning genuine from fraudulent is imperative. Opt for an agency that not only promises but delivers tailored services with a dedicated team of professionals.

2. Beyond Articles and Blogs: Content transcends conventional boundaries. Ensure your chosen agency is adept at crafting diverse content forms to cater to your multifaceted needs.

3. Sample Evaluation: Dive deeper into an agency’s proficiency by examining their portfolio. Requesting writing samples can provide insights into their expertise, delivery timelines, and overall quality.

4. Prior Experience Scrutiny: While experience holds significance, it’s not the sole determinant of quality. Delve into an agency’s track record, seeking evidence of successful projects and notable achievements.

5. Feedback and Ratings: Harness the power of reviews and ratings to gauge an agency’s reputation. Insights from peers and competitors offer invaluable perspectives, guiding your decision-making process.

In the bustling realm of Indian content writing, numerous agencies vie for attention. However, discerning the crème de la crème can significantly elevate your business prospects. Choose wisely, and witness the transformative power of exceptional content.

Top 10 skills you need to master to become a digital marketing expert

Posted on April 29, 2025 by Bhavik Sarkhedi

In 2020, LinkedIn listed digital marketing specialists as one of the top 10 most in-demand jobs. And SEO, analytics, content strategy, and social media as some of the most in-demand skills. In this extremely positive environment, everyone wants to learn how to become a digital marketing expert. While we can’t give you all the answers through one blog post, here we have discussed some ways you can enter the industry and specialize in digital marketing.

First things first.

Before even entering the industry, creating a website, or advertising your services on LinkedIn, you need to have an in-depth knowledge of what digital marketing actually is and what are the skill sets you need to possess in order to become an in-demand and trusted digital marketer. Here we have listed some of the critical skills a digital marketer must possess. You can acquire these skills through enrolling in a structured, long-term MBA or master’s program or you can upgrade your skills through short-term certificate courses or diplomas.

Designing, implementing, and monitoring SEO campaigns
Optimizing PPC campaigns
Organizing and leading content marketing campaigns
Social media marketing (for traffic, awareness, and sales)
Managing and leading a team of marketers, content writers, and website designers
Data and performance analytics

Unlike, say an SEO specialist or a PPC specialist, a digital marketer needs to have a broad knowledge of a variety of marketing disciplines. The most important digital marketing methods and terminologies that a digital marketer needs to be aware of are:

Search Engine Optimization
Content Marketing
Reputation Management
Google Paid marketing
PPC
Email Marketing
WhatsApp marketing
Web analytic and webmaster
Mobile Marketing
Search Engine Marketing (includes SEO and PPC advertising)
Social Media Marketing
Affiliate Marketing
Video Marketing

As a digital marketing manager, you’ll need to know what the role of each channel is and how to use it to maximize returns for your clients.

Master SEO

Once you have a general idea of digital marketing, the next skill set you need to necessarily master is SEO. SEO plays an extremely important role in the success of a digital marketing campaign. And optimizing a website for search engines is one of the areas where clients will need your expertise. You might work with a dedicated SEO expert in your team. But as a digital marketing expert, you’ll need to supervise them and you’ll need to have the necessary knowledge of SEO to do so. You can become SEO Expert by creating your own blog and website. All you need to design and host your own website or blog is around Rs. 2500 -3000. You can even use your own blog to understand the effectiveness of Google analytics. Install Google Analytics tracking code and explore whether you are getting any traffic. This kind of practical learning will come in handy when you overtake a client’s business marketing strategy.

Learn and master PPC advertising.

PPC or pay-per-click advertising is an important component of a digital marketer’s arsenal. As a newbie to the industry, you will need to allocate time and budget to managing PPC campaigns through Google ads or Facebook. Therefore, you will need to also ascertain how to run such ads and analyze the results.

Explore Social Media Marketing skills.

As a digital marketer, you will need to understand how organic marketing on networks like Twitter, Pinterest, Instagram, and LinkedIn work and how to use them for your particular client or industry.

How to run Content Marketing Campaigns.

Content marketing is the most affordable marketing strategy that a business owner can use to build credibility and create results. As a digital marketer, you will need to develop expertise in running and supervising successful content marketing campaigns. You will need to know how to check and analyze search engine rankings and conversion rates. You will also need to understand how to compare different forms of content like video, audio, podcasts, etc. to decide what the best content for your client’s industry is.

Master Email Marketing.

The seemingly outdated marketing strategy, email marketing remains an extremely popular method for consumer outreach and lead conversion. Email marketing is usually the last step of a marketing sales funnel. All other digital marketing campaigns (SEO, PPC, Content Marketing, Social Media Marketing), generate leads for email marketing and email marketing will do the sales through a series of targeted emails. In order to run successful campaigns for your client, you will need to know how to construct and run an effective email marketing campaign.

Managerial skills.

As a digital marketer, you will not be handling all the work that comes your way independently. As a freelancer, you may work alone. But it is more than likely that you will be working with a team of content writers, SEO specialists, website designers, etc. And you will need the necessary managerial skills to supervise your team for effective and timely results. Project planning and execution will be a part of your job role and you will need to master these skills in order to deliver consistent results for your clients.

Learn about Data analysis.

Strategy is nothing without data to back it up. As a digital marketing expert, your clients will demand that you provide the data to back up your success claims. The must-know tools for a digital marketer are:

Google Analytics
Google Data Studio
Google Search Console
Facebook Ads Reporting

Digital Marketing Certification

You obviously don’t need a digital marketing certificate. But enrolling in a comprehensive course that outlines the basics of the process will surely help you become better at practicing digital marketing strategy in the real world. A degree will also indicate expertise to new clients who would be wary of trusting an industry newcomer. However, to win clients, you will need more than a fancy degree. Work experience and success stories in the form of completed projects, client reviews, and case studies will help you build the most loyalty.

Stay abreast of trends.

Google is making thousands of updates per year to its search results and algorithms, Facebook is adding/changing new features all the time. A digital marketing expert cannot afford to miss out on new updates and technology changes. And thus you will need to upgrade your skillset and knowledge base regularly.

Bhavik Sarkhedi is a top online marketing leader in the country. This digital marketer in Ahmedabad has been consistently ranked as the best digital marketer in India and specifically in Gujarat. His businesses Write Right, Taletel and DadofAd have received great national press and his success stories are incomparable. His namesake website will give you details of all the services he provides pan India. Explore today for all your digital marketing needs.

Area	Key Points
Understanding Digital Marketing	Gain a broad knowledge of digital marketing disciplines including SEO, PPC, content marketing, and social media. Understand terminologies and roles of different marketing channels.
Mastering SEO	Essential for digital marketing success. Learn by creating and optimizing your own website and blog. Use tools like Google Analytics to gauge effectiveness.
Learning PPC Advertising	An important skill for managing ad campaigns on platforms like Google Ads and Facebook. Requires budgeting and analysis skills.
Exploring Social Media Marketing	Understand organic marketing on platforms like Twitter, Pinterest, Instagram, and LinkedIn. Learn how to adapt strategies to specific clients or industries.
Running Content Marketing Campaigns	Develop skills to run and supervise content campaigns effectively. Analyze search rankings and conversion rates, and determine the most effective content type (video, audio, etc.) for the target audience.
Mastering Email Marketing	Learn to construct and run effective email marketing campaigns as the final step in a marketing sales funnel.
Managerial Skills	Essential for managing teams of content writers, SEO specialists, and website designers. Focus on project planning and execution.
Data Analysis	Use tools like Google Analytics, Google Data Studio, and Google Search Console to provide data-backed success claims to clients.
Digital Marketing Certification	Not mandatory, but beneficial for proving expertise and gaining trust from potential clients. Experience and client testimonials also build credibility.
Staying Updated with Trends	Regularly upgrade skills and knowledge to stay current with frequent updates from platforms like Google and Facebook.
About Bhavik Sarkhedi	Mention of Bhavik Sarkhedi as a top digital marketer in Ahmedabad, India, with successful businesses such as Write Right, Taletel, and DadofAd. His website offers details on services provided across India.

Hiring a Digital Marketing Consultant is a Great Move. Here’s Why

Posted on April 30, 2025 by Bhavik Sarkhedi

In this digital world where everything is on the internet. Search for anything and you get it right in front of your eyes, on your screen. Not thousands or lakhs, billions of people are going to do the same thing and get the desired result. Now imagine that those billions of people are searching for a service that your company or your organisation provides. Look at the profit! Amusing right! But wait, there are many company like yours who provide similar services to those billions of people in need. We generally focus on how they will notice us. But don’t forget, to notice us and our company they first need to find us. Now, you are ready to provide service to them, but digitally you lack that push. Not to worry but hire a digital marketing consultant.

First of all, the definition and explanation, and then the positives your company needs to enjoy.

A digital marketing consultant is an expert who will take care of the company’s digital needs and take responsibility for promoting and marketing the product of the company or the organization.

A digital marketing consultant is necessary for an organization as the role of a digital marketing consultant is to create balance between market trends and the business by conducting various market research. The goal is to achieve maximum profit by strategies and planning. A digital marketer is basically a person who knows all the strategies with expertise. The role is to monitor the execution of the following key services of a digital marketing agency:

Content writing – Creating and writing content as per the requirement. It is important to have a good content team, after all, communication is the key. Write Right is one of the best content writing companies which provide outstanding material as desired.
Search engine optimization – SEO or Search Engine Optimization is one of the most important factors of any digital marketing agency. This is the most effective and important one as SEO helps with the reach. SEO decides on which platform the product would appear based on the online search. It is like putting your product in front of a suitable customer at the right platform, eventually and gradually increases the business. The algorithm plays an important role in the same as it helps in finding out if the provided website is what the customer desired.
Search engine marketing – This strategy is similar to search engine optimization. To choose such keywords that will make the magic work with the availability and visibility of the product, the company needs experts who can suggest such keywords. The number of clicks on the ad is equal to the number of times the company will pay, but this can be regulated or simply can be done within a limit. This strategy is about paying for an advertisement with respect to clicks on the ad. To get experts to make ads, to choose keywords and to advise the amount of money to spend on search engine marketing.
Social media marketing services – Very important in the present scenario. It is important to be present on social media platforms to reach billions of people. To know how to reach out to every specific generation and grab attention, good knowledge of demographics is required. To achieve the same, a good team is required, here comes the Digital Marketing Consultant. Starting from Instagram, Twitter, Facebook and many more famous and engaging social media platforms results in good and has resulted in making many small businesses or start-ups successful.
Affiliate marketing – This type of marketing is especially based on door-to-door sales, which can be considered a modern and digital way to reach out to people with the principle is same. An influencer gets a deal to promote the company’s product, and the deal is close with some amount of money in a transaction. In this digital world where reaching millions of people is as simple as uploading a video, good communication, good presentation is exceptionally important and required.
Email marketing – this still is one of the best ways to stay connected with the customers one-on-one. Sending email is a traditional way to stay connected with the regular customers, solving their queries, providing different services, informing them regarding the product, engaging them by providing good discounts and so on. This method is effective till the present day. Along with that, a great way to attract potential customers. Email marketing has resulted in keeping a good record of communication by solving queries, gaining subscriptions and many more.

These many key services of digital marketing and to get there with maximum guidance and profit, consider a digital marketing consultant. A digital marketing consultant will take care of all the services, and you do not have to teach or train them for anything. Hence, better performance, leading to maximum profits. Still, not convinced enough? Let me break it for you in simple words.

The digital marketing consultants are highly skilled to handle all the situations related to digital marketing. They are experienced enough to make the magic happen for you. You do not have to spend a single penny on their training, just their fee, and you are good to go. There is a lot to learn in digital marketing, and the whole process of learning and training is lengthy. If you provide the training for the same, that is a huge amount of money for a long run. But when you hire a digital marketing consultant, you save money as well as time.

Digital marketing consultants are well equipped with the right tool, and when I say they are well equipped, that means they know it all. They have all the software that is going to help with the strategies and use them well to provide you with profit. They know how to use the tools and software effectively, which results in increased chances of reaching your goals quicker.

Digital marketing consultants use the tools and implement the strategies in a way that you can enjoy the positive results faster. They know how and when to implement any strategy. The key strategies of digital marketing are mentioned above, the most important seems to be SEO, i.e., search engine optimization. The main idea to do all that is to make the product or the company or the organisation visible on the search engine. To get people to know about it. A digital marketing consultant knows it all. They know how to keep your audience engaged and analyze the data that reveals if the efforts are effective. Hiring a digital marketing consultant is to enjoy the expertise and insight of digital marketing consultants and not lose money to inexperienced staff. At the end of the day, the matter is all about money and profit.

This digital marketing seems a lot of work, sounds a little hectic for a single consultant to handle all the digital marketing services. But that is not the case, a digital marketing consultant has a whole team to support them. They want experts from all the field who deal with the matter along with them.

To get the digital marketing done, you need a whole team by your side. To start, you need a marketing strategist to create a strategic plan for your business and for your particular goals, who makes the execution plan, and also ensure all your efforts are aligned and on track. Depending on the digital marketing strategy, there will be a social media manager who manages your social media marketing campaigns and day-to-day activities such as the creation, and management of all published content. Now, this is a whole different load of work. Imagine someone coming up and taking up all these responsibilities from you without taking your time, and you just have to pay them. Yes, that is the digital marketing consultant for you!

A digital marketing consultant has teams that create the content you need for ads, email, website pages, and other digital applications. The copywriters working with them know how to write copy that gets found in search engines and engages your target audience. They also know how to get that content ranked in search engines and in front of your target audience, that is search engine optimization. A digital marketing consultant can bring on a videographer to support your overall content strategy, sound cool, right. To complete your digital marketing team, having someone look at the data and make recommendations and improvements based on results is critical for ongoing improvements and success.

This digital marketing consultant is a super amazing idea to consider and get the major benefit of the digital world for your company or brand.

Branding experts and digital marketers share a symbiotic relationship in today’s competitive landscape.

According to recent statistics, 70% of employers use social media to screen candidates during the hiring process, emphasizing the importance of maintaining a strong online presence.

Hypothetical Exchange of Top 5 Experts Discuss AI, Digital Marketing, and Personal Branding

First of all, who is a digital marketing consultant?

How does it work to be a digital marketing consultant?

1. ContentIdeator

2. Buffer

3. Canva

4. Hemingway Editor

5. Google Analytics

6. Trello

7. MailChimp

8. Ahrefs

9. HootSuite

Ulysses

Conclusion

Why you should choose Digital Marketing for promoting your startup or business

Huge return benefits

Advantageous and reliable

Cost-effective

How you can make money using digital marketing

1. Affiliate marketing

2. Working as a content writer

3. Become an SEO expert

4. By using customer feedback and consulting services

5. Social media manager

6. By selling ads

7. Create and sell your digital products

8. By becoming an eCommerce specialist and maintaining competitiveness

Final Thoughts.

What does a Digital Marketing Specialist Do?

1. Learn Digital Marketing Essential Details

2. Work as an SEO Expert

3. Master PPC (Pay Per Click) Advertising

4. Build Social Media Marketing Skills

5. Organize Content Marketing Campaign

6. Learn Email Marketing

7. Develop Team Management Skills

8. Learn How To Use Data Analysis Tools

9. Stay Updated On Latest Trends & Development

10. Get Authentic Certificate From An Institute

1. Write Right

2. Estorytellers

3. Taletel

4. Uplers

5. Smartfish

6. Bonoboz

Conclusion

How leading content and digital marketing agencies can help?

Why you Should Choose Content and Digital Marketing Agencies

1. WRITE RIGHT

2. ESTORYTELLERS

3. TALETEL

4. UPLERS

5. SMART FISH

6. BONOBOZ

Tips To Find The Best Content Writing Agency

Top 8 list of Content Writing & Creation Companies in India

Summary of Content Writing Agencies

2. Estorytellers

3. Write Right (by Bhavik Sarkhedi)

4. Taletel

5. Scatter

6. LexiConn

7. Justwords

8. Italics

Conclusion

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First things first.

Master SEO

Learn and master PPC advertising.

Explore Social Media Marketing skills.

How to run Content Marketing Campaigns.

Master Email Marketing.

Managerial skills.

Learn about Data analysis.

Digital Marketing Certification

Stay abreast of trends.

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