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Author: Bhavik Sarkhedi

Bhavik Sarkhedi is the founder of Ohh My Brand, co-founder of Blushush Agency. His work has been featured in esteemed publications such as as The New York Times, Forbes, HuffPost, and Entrepreneur. He is the best-selling author of 'The Unproposed Guy'. Bhavik Sarkhedi is an accomplished and verified personal branding expert, award winning digital marketer, independent SEO writer, published author of 12 books, and storyteller known for his prolific contributions across various domains.

Why Should Businesses Outsource Content Writing? [Verified]

Posted on by Bhavik Sarkhedi

Why should businesses outsource content writing?

No matter how good your product, service, or concepts are, its potential can be revealed only through appealing, engaging content. The success of your Business’s marketing greatly depends on how good the content you are marketing. And there is no other Cost-effective way to get good content for your business marketing other than hiring a Good content writing Service provider.

Unique, powerful and new Ideas can be brought to the table by hiring a good content provider which leads to better engagement of customers to your products, New leads, Good experiences to the existing customers, retaining of old customers and increased business.

Assess whether you’re ready to outsource –

Are you prepared to delegate?

When a company admits it doesn’t have the time or skill in-house to develop content at the quality, volume, or scale it needs to accomplish its objectives, it usually outsources content creation.

However, admitting that you require assistance isn’t the main point of reflection. You must determine what type of assistance you require, as well as what precise talents, abilities, and experience are required to do the task successfully.

Determine whether aspects of your content should be outsourced against those that can be done in-house. Business owners and freelancers are more comfortable working remotely than ever before thanks to the COVID-19 pandemic. Perhaps you’ve realised that outsourcing content could be beneficial to your company, but you’re not sure which aspects of your content strategy should be outsourced and which should be kept in-house.

Begin by determining your available resources. Who on your team has the ability to create content? How much time do those members of the team have to write? It’s time to outsource if your team is too busy or lacks the requisite skills to meet your content expectations. The good news is that you can outsource almost all content chores to freelance writers, with the exception of a handful.

Still, confused? Let’s take a look at the advantages for a Business by outsourcing a Content marketing provider.

Money and Time can be saved

Taking care of your Business and Creating content according to your marketing strategies can be a very time-consuming job and there is a greater possibility of losing Your focus on either of the things, thus affecting your business’s performance.

Hiring a full-time Content writer as your employee leads to spending more money on the employee in the form of salary, Insurances, etc. In these circumstances, outsourcing to a content marketing service provider will be the best and cost-effective method for marketing your business where you will be paying only for the Content you ordered.

Producing Content with great flexibility and quality

Outsourcing your business content marketing can open the road to new ideas, and you can get a different perspective of your ideas, which leads to the generation of very quality content for your customers.

Outsourcing enables flexibility in your marketing strategies since the content marketing provider can have more understanding of readers and markets. With flexibility in creating your content, you can post high-quality content more frequently without having any pressure about your content.

Faster Delivery

Qualified freelance agencies follow strict deadline times so that you don’t have to worry about your invested time and money into outsourcing because you know the delivery time of your content almost by the time of your order.

Content-specific Experts

By outsourcing your business marketing, you can hire creators who are in your league, in other words, experts specifically in the Industry you need content for. This also has another advantage of having multiple POV(points of view) into your ideas, which helps in the betterment of the Business.

Reaching New Audiences

When you outsource your business marketing, chances are there that the service provider will post your content on their blogs publicizing your content which reaches a totally new set of audiences since they have their own network of people.

Different types of Content

Different types of content can be created for your Business like Blog posts, Videos, Social media posts, etc. This enhances the scope of your business greatly, reaching wider audiences, which leads to better recognition for your brand and products.

How Blogs can help increase daily traffic to your website?

Having a Blog for your Business is one of the best ways to connect with your audience and customers. A Blog is a very important part of your service or website for long term growth.

Having a blog will attract more people to your business or website. Studies show that companies that use blogs are getting double the traffic to their website compared to those that don’t. While determining page rank, Google always keeps pages that have numerous domains linking back to different pages at a higher rank.

The blogs you post should be optimized according to your business or website and should be related to the keywords that your target audience will be searching for. By blogging about your business or website with their domains in it, there is a higher possibility of your Website appear on top of the search according to the keywords your audience searching for.

When a user search for a specific problem and your blog for your website has the exact solution to that problem, they are more likely to visit your website, thus producing more traffic to it. Posting more blogs about things customers or your target audience can relate to will add value to their life, which they end up sharing with their friends and families.

This can potentially increase the followers base of your blogs and simultaneously driving more traffic to the website that appears on the blog which is yours.

Blogs are the best way to showcase your works and services. Posting blogs on customer satisfaction and interactions with your previous customers can drive more business and traffic to your service or website. You can sell yourself to your customers via blogs that have a link to your website.

You can also place links to the products that you sell on your website along with a review blog so that when a specific user searches for that product he/she may end up landing in your blog post and click the domain linked to the post, thus making a sale and traffic to your website at the same time.

To Conclude

From driving traffic to the website to showing your work to your audience and even get increased sales, having a blog on your website will always be an advantage when posted with the right and optimized content on the blog.

With consistent posting and proper strategies, you can almost double or even triple the traffic that your website has through your blogs.

What Should You Expect From A Digital Content Consultant? [Updated]

Posted on by Bhavik Sarkhedi

There are various aspects of a business to be successful. You may start your business with all your heart, but if you miss one major component, you may not get what you want. One such vital component in business success is content marketing. Content marketing is not what you think. Hiring a digital marketing consultant won’t help you in creating effective content. You need a digital content consultant who will commit you to search and query-focused content to offer optimal results. The digital content consultant also makes a content strategy that helps you grasp your valuable audience.

This makes it clear that you need a content marketing consultant for your growth. On the other hand, the result is the primary reason businesses should invest in content writing consultancy. This is because; content writing consultancies aim to craft search-focus content. Search-focused content is valuable information that offers a solution to potential customers searching for their queries online. Here in this column, you are reading to learn the roles and responsibilities of a content strategy consultant. 

Creating a strategy 

The first thing that you need to expect from your content marketing consultant is the creation of a content strategy. No matter what variety of marketing you are, you won’t succeed if you don’t have a strategy that stands out of the line. Thus, the content writing consultancy that you choose must offer you a precise strategy. The strategy in content marketing starts with designing a content funnel. The consultant then searches all the targeted keywords that help you reach your clients. Then your content marketing consultant will craft content that will meet the query demand with a clear call-to-action.

Content funnel

The next role and responsibility of a content marketing consultancy include creating a content funnel. The audience who explore your content finds themselves on a journey. This journey indulges the discovery of new facts and information, learning new things, and achieving the solution. Thus, your content funnel also must have three parts.

Your content marketing consultant should make you a content funnel that aims at information, education, and solution. Your business should always provide information on broad topics. It can be like guides that help beginners. Then you can educate your customers by getting aware of the industry. This helps the buyers know about the problems in buying process. At last, your priority should be solving the problem and queries of consumers.

Commitment 

This is one of the most indispensable things that you should expect from your content marketing consultants. Your content marketing consultant should commit not to you but to your potential customers to offer the right pieces of information. This is because, in the beginning, audiences don’t care about what you share on social media or what you write about your company. Thus, your web content consultant should come committed to offering precise content to the audience.

Conclusion

Keeping it short, these are the things that you should expect from the content marketing consultant. Now that you comprehend what to expect, you should streamline your search and find a content marketing consultant who offers you what is mentioned above.

The Role of a Digital Marketing Consultant in Business Success [Expanded and Updated]

Posted on by Bhavik Sarkhedi

A digital marketing consultant can add so much strength to your digital marketing with their strategies. They understand the goals of your business and plan things accordingly to make sure your business motives are met. Modern-day businesses have pushed all businesses to adapt to digital marketing.

But most businesses focus on their daily operations, and they don’t feel the need to use digital marketing in their business. But they often forget that the need for an online presence is inevitable.

An online marketing consultant has years of experience in digital marketing; they can be your guide who aim to boost your business through digital platforms. They make sure that your business is competitive in marketing and relevant in the modern age.

When Should You Hire a Digital Marketing Expert?

If your company finds itself in a scenario where you believe a digital marketing consultant can assist you, engage one.

Clear business objectives and brand purpose are important places to start when determining whether you’re ready to hire a digital marketing expert and expand your company.

However, there are several indicators that it’s time to contact a digital marketing expert. These are some of them:
• Even though you’ve tried a variety of marketing methods, you’re still not seeing a positive improvement in your leads and sales.
• You’re dealing with a small group of people that are already overworked.
• Your staff is lacking in experience and understanding when it comes to creating online and offline marketing initiatives.

So, whom to choose is the question now –

Choosing a Marketing Consultant (Independent vs. Freelance)

While the two words are similar in many ways, there may be some distinctions in the market between an independent marketing consultant and a freelance marketing consultant.

An independent marketing consultant is a firm that has a well-established procedure and fully integrated capabilities on staff. The marketing consultant has a stronger business background and can provide 360-degree marketing consulting services. They have their own personal brand, services, resources, and hands-on project management experience.

A freelance marketing consultant is an independent marketing service provider who may specialise in one or more marketing channels. This could include SEO specialists, as well as social media, PPC, content marketing, and other services. Freelance consultants usually operate on a project basis and advertise their services on sites like Upwork and LinkedIn.

To make the most out of the advantage of online marketing, you will need a digital marketing consultant who specializes in digital marketing and can enhance your overall marketing efforts so that your company can reach new customers. Here is how they can level up your business.

Marketing consultants are skilled and experienced. 

In your company, you may have many talented marketers, but online marketing is a whole new concept. It needs the skills, experience, and, most importantly, the resources to handle digital marketing. If you want to use digital marketing successfully, then you need to have a top digital marketing consultant by your side to guide you.

The expert will guide your staff and train them so that they will be able to take advantage of the latest tools and best practices. There are so many things to learn about digital marketing, and if you don’t have the right knowledge, then you are going to lose money and time.

They have all the tools in their pocket. 

There are so many online marketing tools and software out there that you are not even aware of. To reach your business goals, you need to use these tools and other technologies available in the market. Once you get a grip on it, you will stand out in the market, but it will cost you more.

On the other hand, hiring a digital marketing consultant in Ahmedabad can get sudden access to this solution and tools.  The experts of Online marketing in Ahmedabad know how to use the tools in the right way, which will increase your chances to reach your goals quicker.

Get access to expert strategies.

One of the main goals of digital marketing is to reach the right audience. If your marketing team is not familiar with SEO, website optimization, and content optimization, you can’t reach your goal.

If you hire a digital marketing consultant in India, then he/she will quickly implement the strategies that lead to better results. They know how to keep your audience engaged with effective methods. They take each step with planning and get access to the tools and technologies that are needed to get the job done.

You also get to work with a team.

We all know that it would cost so much to recruit, interview, train and employ a digital marketing team. You will need a marketing strategist to create a proper plan for your business and business goals, and then you will need a social media manager to keep track of the activities on social media platforms.

But if your hire a digital marketing consultant in Ahmedabad, then you will also get access to a team. The digital marketing consultant has a team that works to boost business growth. They have copywriters to write content to engage customers, and they have social media managers to manage your social media account; additionally, they have someone to look at the data and make recommendations based on the results.

Conclusion

A business has different needs, and the digital marketing consultant will give them all efforts to fulfill those needs with a team of specialists. So make sure to hire the best digital marketing consultant to get the best results for your online marketing campaign.

TOP FAQs for Resume Writing in 2024

Posted on by Bhavik Sarkhedi

What information should I include on my resume?

Your resume should give employers a comprehensive picture of your professional experience and accomplishments to date, highlighting all of your relevant skills and accomplishments.

Some people like to add a short personal summary that introduces themselves, their work history, and the next career step they want to take, which is a wonderful way to personalise your resume.

Contact information, past work experience, education, your top accomplishments, and applicable abilities should all be mentioned in your resume. When resume scanning software is utilised, using keywords that were used in the job description will help to ensure that your resume is highlighted up.

What are the most important considerations I should make while I construct my resume?

Depending on your level of seniority, industry, and personal circumstances, there are a slew of things to keep in mind while you create your resume. If we were to sum it up in a single piece of advice, it would be to constantly put yourself in the shoes of the recruiter who would be reviewing your CV. If you do that, you should think about the following as a starting point:

• Make it unique to the task. This is the single most critical thing you can do to ensure that your resume passes application tracking systems and following rounds of human inspection. You want the reader of your resume to recognise that you are a good fit for the job and that you took the effort to customise your approach.

• Honesty is the best policy. This is not the time for modesty, but it is crucial to be honest. When detailing previous work experiences, use action verbs and include a section for notable accomplishments or honours, if you have any. To strut your stuff, employ performance-focused and quantitative measures whenever possible.

• Make up a story. Your resume should have the overall effect of validating the story you told in your cover letter about why you’re the best candidate for the position. These two documents should work together to capture the attention of the hiring manager and persuade them that you are the right person for the job.

Should I hire a professional resume writing service?

Hiring a professional is one of the practical ideas to beat the competition in a job application. Professionals offer you exposure to a better future by drafting the most demanding resume. Thus, if you want to achieve a higher position in your future, you should hire professional writing services.

What are the best affordable resume writing services?

Bhavik Sarkhedi and Taletel is the best and affordable resume writing service provider offering you quality resumes. Here affordability has been measured with quality to offer you the result. These two agencies have always satisfied aspirants in terms of price and quality both.

Have you used a resume service and had any luck?

I have been applying for several organizations for the past several years but didn’t respond. It developed frustration within me. But in the last application, I hired resume writing services named Bhavik Sarkhedi. Eventually, I got my dream job invitation. So, I can say resume writing services don’t offer you any bad luck.

How professional resume writers can help?

Professional resume writers have trained experts who know how to frame your professional career precisely. They Narrate your career down with a simple resume that helps employers better understand your past roles. So, professional resume writers can really help you achieve your professional career objectives.

Bhavik Sarkhedi and Estorytellers are good resume writing services. They offer you a resume that meets employers’ demands and cater to all qualities that they look for in potential employees. Both these agencies have quite experienced resume writers who are known for establishing careers for applicants.

How do I find a best resume writing service?

Finding a resume writing is not a very monotonous process. You can easily get the best resume writing service with some online research. The qualities that you must anticipate in service are recruiter-friendly writing, 60 days interview invitation assurance, easy moving forward of resume in HR screening round, and use of advanced resume writing tools.

Is a resume writing service worth it?

Yes! Hiring resume writing services is really worth it. You can move on rapidly towards your career objective by hiring professionals. Professional resume writers implement the most advanced trend of drafting the resume that brings you to the spotlight.

What is a good resume writing service for US market?

The best resume writing services for the US market include Bhavik Sarkhedi, Resume Writers Direct, ResumeGo, Lets’ Eat, Monster, Taletel, Write Right, The Muse, and Top Resume. These are the resume writing services that return you the best on your investment.

What is the best professional resume writing service?

The best overall resume writing services must include all the qualities that can fetch you interview invitations. Some of the best names are Bhavik Sarkhedi, Taletel, Estorytellers, and Write Right. You can also contemplate Bhavik Sarkhedi amongst the best.

What is the best executive resume writing service?

Executive resume writing services cater to resume writing for industry leaders who aim for higher executive posts. It demands the inclusion of several experiences to make the resume robust. The best overall executive resume writing services are Taletel, Bhavik Sarkhedi, The Writing Guru, and Estorytellers.

What are the best tech resume writing services?

If you aspire for any technical job roles, you must draft a technical resume. The best resume writing services for technical job roles are:

  • Taletel
  • Bhavik Sarkhedi
  • Estorytellers
  • Write Right

Where can I find recommended resume writers?

Recommended Resume writers are usually accessible online. Most of them are easily traceable on SERPs. You can also get recommendations from someone who recently got a job after hiring professional resume writing services.

Why Should You Hire Professional Resume Writers?

Hiring professional writing services is always a better thought. If you aim for more salary and a better future, you should always hire a professional. It is because professionals come with all sorts of knowledge to draft the best possible resume.

What is the best executive resume writing service in India?

The best executive resume writing services in India includes:

  • Taletel
  • Bhavik Sarkhedi
  • Estorytellers
  • Write Right

What is professional resume writing?

A professional resume writing service is a team of writers with extensive years of experience in drafting resumes. They create the most High-quality resumes that cater to the demand of any employer.

Should I hire a professional resume writing Company?

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If you anticipate a better result in your job search, then you must hire a professional resume writing company. It is because; professionals promise you a 60 days interview invitation assurance. So, yes! You must hire a professional agency.

How much do you charge for resume services?

The price of resume writing services depends on the type of resume you want. We usually offer three types of resumes. It includes:

  • Standard Resume writing
  • Technical Resume writing
  • Executive resume writing

The cost of usual resume writing is around Rs. XXX.

What are some automated tools for resume writing?

It is not possible to create any resume using any automated tool. So, there are no automated tools for resume writing. However, you may get several templates and samples over the internet. The resume-building tools available also need human interference in creating a resume. This makes it apparent that there is no fully automated resume-building tool.

What are the top listed resume writing services in India?

The top listed resume writing services are

  • Taletel
  • Bhavik Sarkhedi
  • Write Right
  • Estorytellers

These are some of the top-tier resume writing services offering the most advanced resume writing.

How to Write SEO content that ranks in 2024?

Posted on by Bhavik Sarkhedi

Driving more traffic to your website has become hard, especially when Google consistently makes alterations in its algorithm. The algorithms that worked in 2021 for ranking your content would not harness the same results in 2022. However, content is the most dominating requirement for any business. It is a ruler that brings prospects and targets consumers to any business. In such cases, you need to grasp all the knowledge on Google Algorithm and the latest trends that can help you rank your content higher in SERPs.

This guide here describes all the latest working strategies that can empower content to rank in 2022. So, have a look into it.

What is SEO-optimized content?

SEO and content are two distinctive terms. But when they come together, they can offer what a business anticipates. In technical terms, you can describe SEO as an optimizing practice that improves the traffic inflow to a web platform. Any business that desires to increase its visibility in the virtual domain implements SEO to accomplish organic traffic.

However, in contrast, content caters to the information that usually targets consumers search for. In the virtual space, intellectual users tend to deeply research before endowing in any business. This makes them search for answers to their queries. In return, the content delivers them what they aspire for.

Businesses use this content to efficiently reach out to target consumers. They draft content that is relevant to the user’s query in several forms. It helps them expand their reach and appear more supportive. Eventually, with the aid of content, businesses gain trust that attracts consumers.

Diverse types of SEO contents

SEO content can be of distinctive forms. Some of the most indispensable formats of SEO content includes:

  • Article
  • Blogs
  • Newsletter
  • Press release
  • Infographics
  • Presentations
  • Images
  • Video

The primary targets of SEO-optimized content are to entice the audiences and retain them on websites or any other online platforms. Now that you are aware of the significance of SEO-optimized content, you must incorporate them in your marketing strategy to accomplish the best results. Here are some essential strategies that will empower you to rank your content in 2022.

Strategies to write SEO content that will rank in 2022

1-Initiate your content optimization by gathering quality keywords 

Before starting your optimization process, you need to complete your homework. Your homework starts with accumulating required keywords that can empower you to rank in 2022. So, content optimization starts with keyword analysis. There are several KPIs to measure the efficiency of your keywords. You can try the following strategies to find the high-quality keywords you anticipate.

Check the search volume

Google keyword planner is the most robust platform to find keywords that can earn traffic. You can use the search volume section from Google keyword planner to extract the most demanding keywords. The higher is the volume of a keyword in Google Keyword planner, the better traffic you would get

Trends

Businesses can also harness the power of Google Trends. It aids you in exploring those search terms that are trending with passing time. If you witness any such keywords from your list trending upwards, you can utilize them in your content.

Use paid tools also

If you wish to stay more competitive, then you can also utilize several paid tools that offer you a streamlined result. You don’t have to find keywords that generate higher traffic in paid tools. Instead, you would automatically achieve those.

2-Find topics and titles that engage users more 

Another imperative determinant that you must integrate into your content strategy is choosing engaging topics and titles. The titles and topics are the first ones to force a reader to click on your content. Make sure you are keeping the Meta and content title almost the same. Further, to find out the most engaging topics, you can use social media platforms. People often discuss and engage them in useful debates over social media. You can harness these topics if they are relevant to your niche and draft content out of them.

Beyond that, you can also use Reddit, Quora, and several other platforms to find the titles to generate more traffic. Before publishing content, try collecting reader’s opinions about the topics in the form:

  • Polls on social media platforms
  • Share micro-blogs
  • Release posts and images relevant to your title to find out engagement

3-Write detailed and lengthy content

When discussing about SEO contents, you can expect several contents of different word counts. The diverse classifications of content include:

  • Featured texts that offer the exact answer
  • Answer box with answers to FAQs of users
  • Knowledge graph using info graphs and images to deliver knowledge
  • Snippet content with detailed research
  • Lengthy content with complete detail about the topic

You should always emphasize detailed guides from all the above types of content. It can be your how-to guide. Content with more than 2000 words usually generates more traffic, as all audiences come intended.

4-Use location-based keywords

Fetching target consumers always start from home! That implies; you must target the local readers first and then aim for global readers. Despite that, if the content has the potential of becoming viral, then it will ultimately be shared by your local audience. In such cases, you can implement location-based keywords in your content to achieve more target readers.

5-Focus on SEO content formatting

If you wish your content to be SEO-optimized, you have to craft it according to the desired format. Any user who will read your content will always anticipate shorter paragraphs and subheads to brief about the content underneath it. So, you must implement the same in your writing. You must write your content with shorter paragraphs. The maximum lines that you include in your paragraphs must be four. Apart from that, you must entice the readers with compelling subheads.

SEO-optimized content has three elements in it. It includes:

  • Unique content
  • Visible and exposable content
  • Great Readability

Conclusion

In conclusion, these are the most prominent strategies to implement if you want to draft SEO-optimized content for ranking. Now that you are aware of all the points, you must utilize them in your next content.