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6 best digital marketing companies in Ahmedabad in 2024

Posted on by Bhavik Sarkhedi

There is a high demand for good digital marketers these days and many enthusiasts out there are becoming qualified content writers. Even though the number is extremely high, it might not always be easy to find the right digital marketing professional who can fit all your requirements. The bar high is set high in the industry and there is a great demand for good quality content. If you are looking for good content and digital marketing firms, particularly in Ahmedabad, we have curated a list just for you.

Estorytellers

A good content writing or content marketing company will help you in putting your product or service on the map and Estroytellers do just the same. If you are looking for premium quality content services like Blog Writing, Web Content Writing, and others, Estorytellers will do an amazing job for you. This company is a branch of the parent company Write Right and is quartered in Gujarat, Ahmedabad. Estorytellers comprises of amazing professionals who are capable of producing extraordinary content, that is both powerful and convincing. The primary job of good content is to engage the target audience and ease them into becoming potential customers. Quality of the content is given utmost priority and is made the focal point rather than just the quantity. Estorytellers comprises a team of more than 50 content experts who are highly experienced across numerous niches. With over five years of experience, Estroytellers has gained expertise in various aspects of website content writing, which is their specialty service. The expert SEO writers will put your website on the first page of popular search engines and can also aid in boosting your business by driving more traffic to your site. They are well-known for their exceptional content strategies that produce actual results. The types of scenarios they create, associating with the context of every business, show better results when it comes to boosting audience engagement.

Write Right

Write Right is one of the most popular content writing firms in Ahmedabad and is located in the city of Gujarat. This company has a reputation for being the best in content writing and in producing persuasive and highly-relevant content for websites. Most importantly, Write Right is a completely client-centric company and they make producing persuasive business-boosting content their priority. There is a  distinctive difference between the content that is created for a full-blown and established firm and a  startup at its beginning stage. Over the years, they have mastered various types of producing content like writing blogs, creating content for websites, social media posts, and others. The prominence and fame this company holds stand as testimonies for the type of work they do and the said work’s quality. The in-house team specializes in a great variety of content and they are known for delivering the work on time. Wright Right is particularly known for understanding client requirements precisely and delivering exactly what is required. Besides the typical niches mentioned above, they also provide services such as writing SOPs, Resumes, and other academically and professionally relevant content. If you are looking for writers who can produce “on-point” content and align precisely with the requirements, then you must get in touch with Write Right for sure.

Digital Marketing requires a niche knowledge and each digital marketing agency thrives on the same. In the case of a Write Right, they have unfathomable experience of the market and each brand that engages with them are bound to succeed. They perform extensive research on their client’s market and target the perspective that links the product or service back to the consumer. Framing a content that revolves around those needs and analysis, the content turns to be very relatable.

Smart fish

Smart fish is one of the top-tier digital marketing firms in the whole of  India. Located in Gujarat, Ahmedabad, they have some of the best strategies to pull off any digital marketing task perfectly. They offer a wide array of digital marketing services including Search Engine Optimization, PPC and Google Ads Management, Social Media Marketing, and so on. Their expert team is capable of serving almost all client requirements when it comes to digital marketing. Besides their digital marketing services, they also offer a great deal of branding services including corporate film production, Graphic designing, Package designing, Branding, and Advertising. Smart fish provides its clients with carefully curated content that is both engaging and relevant. They also have hand-picked team members who are experts in different aspects of the services provided and add great value to the work done. This makes their work more prominent and exclusive, making them one of the most sought-after companies out there. Having a clientele of over 500 happy clients, Smart fish is making its way to the top in customer satisfaction and quality. Building corporate identities and making constructive changes in the dynamics of businesses have been their specialty and they are continuing to become better at it.

Corpteaser

Headquartered in Gujarat, Ahmedabad, and with branches in the prime cities of Pune, Mumbai, and Delhi, Corpteaser is a house-hold name when it comes to digital marketing. They are well-known for producing content that satisfies the prospects of the customer and aids them in developing their business across the globe. With over eight years of solid experience in the field, Corpteaser has the ability and knack for understanding client requirements precisely and transforming them into the most perfect output one can expect. Having more than 5000 successful campaigns, clients from over 60 countries, and more than 5000 clients, the numbers associated with this company says it all.  They offer a wide array of services ranging from Video Production, Advertising, Digital Marketing, Branding, and Designing. There is a lot of trust and dignity associated with Corpteaser among their clientele because of the plethora of accomplishments they have made. When it comes to digital marketing, they do it all, right from web & app development, PPC marketing, Social media marketing, Email marketing, and so on. With their content and services, they have enriched numerous businesses and have elevated their online presence. Be it a B2B or a B2C firm, the experts at Corpteaser can make the required analysis and will help you in marketing the right way. They also provide a state-of-art video production service that includes Motion Graphics, Whiteboard Animation, Mobile App videos, Stock Motion videos, Software Demo videos, 2D and 3D animations, and so on. On the whole, Corpteaser is the one-stop solution for all of your digital marketing concerns.

Eight Petals

Clichéd brand solutions are out of the game and businesses are seeking customized and specific marketing solutions. The best part of associating with Eight petals is that they follow a multi-media based approach to create an interesting flair. They look into the target demographic and adopt various marketing techniques that can cater to the specific needs of your business growth. They firmly believe that “uniqueness” is the primary factor affecting the reach of a brand and they strive to eliminate all sorts of clichéd elements from any brand. With the experience of producing They offer a wide range of services across different niches including Brand Management, Digital Marketing, Communication & Design, Exhibition & Space Design, Architecture & Interior Design, Event Management, Film & Photography, and Website development. They make every customer project a challenge that they set before them and get the work done with brilliance and precision. One of their best approaches is to carefully analyze market perception before laying a plan out for taking any project forward. “Designing” is primarily their area of interest and expertise and they have an artistic and creative viewpoint for all of their marketing strategies making them stand out. They have a knack for adding color and light to even the most dull context and market the same efficiently.

Taletel

Taletel is again, a well-reputed content marketing firm in Ahmedabad with expertise in producing engaging content. They offer a plethora of services from writing blogs, producing creative content, Ebooks, scripts, etc. Their SOP, Resume, and Business proposal writing services are sought after by numerous students and professionals from across the country.   They have a knack for considering the buyer’s persona to produce engaging website content. This approach has elevated the business levels of their clients and has made Taletel a trusted content marketing entity as a whole. The young, enthusiastic and experienced team of writers is capable of penning down exemplary content, irrespective of the niche and difficulty levels. The content they produce is known to be unique and appealing with a great deal of precision. There is no room for bluff and plagiarised content when it comes to Taletel. Their academic content has a great reputation and their SOPs and resumes have helped numerous students and professionals climb ladders in academic and professional forums. Taletel has mastered a plethora of niches over its business years and its strategies are always in line with metrics. They never leave any stone unturned before providing a content solution, which has led to their success.  As their brand name rightly suggests, they are all about ‘telling tales’ and telling them right. Serving quality content has always been their primary goal and they do an amazing job at it. Effective content has the ability to be the tool to reach wherever you want in the terms of marketing a business or representing an individual and Taletel has successfully managed to serve this purpose in the best way possible.

Taletel, branching from Write Right focuses on the objective of quality and relatable content. Building on the methods of Write Right, the content and marketing strategies at Taletel are well informed from years of market analysis. Their methods are proven and tested. Thus, while they engage with a client, they make sure that they are well informed and discuss the project beforehand. There is very little scope for error at Taletel as the agency allots the clients to respective teams and that then works on each project. This leads to a descriptive and catchy class of content and that is the crux of marketing.

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Why is Content Marketing as important as Digital Marketing in today’s trends? [2024]

Posted on by Bhavik Sarkhedi

It is no news that marketing plays an extremely indispensable role in the growth and sustaining of any business, despite the genre. Most people lean towards ‘making sales’ as the way for a successful business. This might not be the case all the time. The content that forms the foundation for building your business is as important as any other marketing strategy, or sometimes, even more important. Before you dive into the analysis of which strategies to adopt for growing your business, it is essential that you understand what these strategies are all about.

Content Marketing and Digital Marketing

Content Marketing works on driving sales and stimulating customer interest by means of different ‘content components’ such as blog posts, photos, videos, etc. Focusing on engaging prospective customers can be of great help when it comes to improving sales and content marketing creates more brand awareness than any other marketing strategy out there. More customer acquisition and longer retention can be the best way to keep a product or service relevant in the market. The type of content you associate your company with can aid in building trust and retaining lasting customer relationships. Creating quality content and engaging with customers in your blog forums will help you up the path of becoming a trusted expert. This way, your target market will get more inclined to your product or service.

On the other side, Digital marketing services make use of strategies like PPC, SEO, or social media advertisements to capture conversion and to drive customers to the business’ website. Content marketing focuses mainly on engagement whereas digital marketing is focused on sales.

Incorporating elements of content marketing

If you opt for making content marketing your primary sales-driving strategy, the best way to start is with blogs. Blogging regularly can be more than helpful in building trust and it will do so only if you present well-curated content of prime quality that will engage readers in the right way. Efficient blogging can help your website climb ladders in the search results which in turn will divert the traffic to your page. The best way to manage the process of blogging is to create a defined schedule and stick to it religiously. This schedule must incorporate the frequency of blogs for a month, potential topics that are relevant, and even images that would be appropriate for the presented content. Planning all these factors ahead will allow you the time to curate your blogs and publish them on time.

Creating blog topics can be challenging especially if you are a blogging novice. Blog about what your business does best, show customers your back story, or discuss new trends in your market. Come up with an engaging title to reel in your audience and then use excellent content to hold their attention. Speaking of your audience, It’s crucial to know who they are and what they want out of a blog.

Content marketing via blogs must aim at facilitating your audience with the right information that is factually correct and impressive at the same time. After you publish the content, it is also important to keep track of the analytics to understand how people are viewing the same. Customer feedback must be considered and it is essential to deliver what is expected by your targeted demographic.

Today’s Trend

The impact of COVID-19 on the world and how companies function has called for reassessing marketing strategies as a whole. This has positively impacted content marketing as there is more opportunity for presented content in the area of marketing planning. Digital marketing might do the job of driving the traffic to your site, but the content you present is what makes them stay. While every company is looking to sort an integrated marketing technique out for the post-COVID world, the importance of content marketing is becoming more evident. 

In most cases, companies find it hard to align the overall digital marketing efforts across different aspects such as products, regions, and other functional areas. Some companies even go through a phase of frustration because of the lack of a cohesive strategy for digital marketing. Besides, building an integrated digital marketing strategy and involving different teams of a company with the said strategy can be challenging but has the potential to revolutionize everything. 

There is no denying the fact that marketing strategies as a whole, along with content marketing are evolving and this process is pertinent for optimizing different layers of any company’s system. Most of the content generation strategy has its focal point on customized content and its interactions. This stands true for both B2B and B2C companies. Hence, a strategic content approach that is cohesive and promises to add value will serve as the best marketing tool for any business.

 

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12 Digital Marketing Tips for Small Business in 2024

Posted on by Bhavik Sarkhedi

The no-touch and social distancing rules of the pandemic has made everyone aware of the benefits of digital marketing. In the new normal, people found it convenient to depend on online services rather than risking their life going outside. Many new business entrepreneurs have started opening up their online start-up businesses to be a part of eCommerce.

Sure to do digital marketing, you should need to know how to take advantage of digital tools. They are email marketing, SEO, SMM, and SEM, etc. Those are the basic strategies of digital marketing. As a new entrepreneur, you must know how to grow your small business in this new era. Below are some tips to help you get more revenue from your internet marketing.

1. Create your Company’s own website

Having your own official website would give you a professional appearance on the internet. You can make use of any website building tools and web content scripts available to put on your website. You can even use those tools for free too to give your business the elegance of a professional appearance.

2. Make your website mobile-friendly

Everyone uses smartphones nowadays. Internet markets are abundantly accessed through smartphones rather than computer systems. Often users have difficulty browsing websites on a smaller screen since the website owners do not make their sites mobile-friendly. Ensure that your audience and viewers are getting as exceptional a mobile experience as they are getting from the desktop.

Optimize your site so that people can access your site easily through mobile phones. You should know that search engines such as Google decides to reduce the ranking of websites. One of that reason is the website is not optimized for the small screen appearance.

3. Create an effective LinkedIn profile

LinkedIn is a premier social networking site for business. This aids in offering an excellent way to generate business leads to help grow your business. It helps in building new relationships that you can make use to grow more connections to generate more leads. It would also help you to improve your online credibility if you could use LinkedIn answers.

With the use of a few symbols, you can make your profile attractive for your business. Refrain from overdoing it, and just highlight those areas that your clients should really know by using bullets and arrows. You can use your LinkedIn profile to boost your website SEO by adding back-links to your business websites.

4. Take advantage of Email Marketing

It is very crucial for your marketing team to make a listing of clients and customers. Especially if you are building an internet business online, this marketing strategy is the most cost-effective than any other. Sending an email is free and can be available for everyone and at the same time.

The only thing you would need to spend would be paying for internet or Wi-Fi service. List building is the easiest way to turn over your web traffic, and you can even earn money from it. Hence, email marketing is the basic way to go up from the change in marketing strategies.

No matter what you are offering, a newsletter or some other premium. Add them on your listing who have asked for your offers. Make use of those offers since they can help you build a relationship and increase your conversions. The ultimate goal of any business market is to get high-rated conversions. Those conversions are the most important result that the business counts on. It comes in the form of leads, subscribers, number of sales, or traffics.

5. Manage your email subscribers

You can make your email subscribers feel a bit appreciated by enabling auto-responding with every sign-up. Every people wish to feel valued and acknowledged. By taking this auto responders step, you make your subscribers show your commitment towards your loyal customers and clients.

6. Be a part of social networking sites

As a part of the eCommerce business entrepreneur, it’s a must to get involved in social networking sites. And also social networking groups. Not only do you get a chance to connect and build relationships, but also you could gain potential customers and business partners.

They might like the idea of your small business and would make the investment in it to grow in the global market. It would also be easy for you to manage your profiles on social networking sites with one account info. You can swap them up whenever you are posting regarding something.

7. Make use of ads on social sites

From a recent social media study, it was found that Instagram generated more ad revenue than the Google-backed YouTube. Since Instagram and Whatsapp are now a part of Facebook, you can do your digital marketing through them too. Facebook ads are as effective as Instagram ads.

In those digital platforms, the viewers can browse ads. They can also browse the online marketing sites within the platform without changing the browser. Try testing out different kinds of ads to examine your target audience and market segmentation to get optimum results. Use digital tools like power editor to manage the ads.

8. Publish articles for the target audience

Publishing articles will allow you to enlighten your viewer about your product messages. Keep the articles informative for spreading effective marketing messages. This would allow your visitors to know the creative side of your website. They would be aware that you know how to solve your and your customers’ problems.

9. Do regular blogging

There are people who love reading posts rather than getting into business and marketing stuff. Hence create a site for your blog posts. This is also another method of gaining revenue. Your business site can get more web traffic only from your blog posts. Write out articles, build blogs and publish press releases regularly within a time interval.

They are some very effective ways to make people aware of your business. People look for answers to their problems, so create the chance to find the answers from your business messages. Use proper writing skills to give out information about the products and services. Mention how to meet the need of your potential customers and show off your expertise.

10. Execute a search engine strategy

The first thing to understand how to market is by understanding what the target audience is searching for. Hence it is the easiest way to reach your targeted audience by creating content according to their demand. Also, keep your website optimized. If you do not know what people are searching for, you would never figure out what keywords you should use.

Keywords help in describing your business, and you could not recognize the market without them. Search engines are the primary tools that people use to find things online. Therefore, implementing a proper search engine strategy to get found on the website frequently.

11. Associate with the native audience

Before jumping the big step to reach the global audience, first, try to connect with your local audience. Know who those people are to serve their demand. With frequent press releases through local media to make a brand reputation. Get in touch with your customers even after selling your product and get their feedback regarding your product services. This kind of conducting business can benefit you by achieving more customers. Paying attention to your customers shows the loyalty and value you have for them to grow your brand reputation.

Your competitors are on the internet too. They are also using the same strategies. So it’s better that you keep in touch with your clients and customers to not lose them. Keep up with the expectations that your customers demand from you. Try not to waver from the vision that you have set for your business.

12. Freebies can sometimes boost your business

No matter your business is digital or physical, free services can help your business in a long way. Try giving out freebies and giveaways with big purchases to advantage some of your big clients and customers. You can also add coupon services to your products to benefit your loyal customers. This is another way of networking and making connections via customers.

Digital marketing is always evolving. So remember to develop your marketing strategy on the basis of your business type

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Top 10 Content Marketers In The World [Fact-Checked]

Posted on by Bhavik Sarkhedi

Updated/Edited on 27th June, 2024:  This is one of the most-read blogs on my website. Thank you so much for showing so much love to this post. I feel grateful (Joining Hands Indian Style). I am an independent verified SEO writer, best-selling author, reliable ghostwriter and personal branding expert who helps entrepreneurs and startups nurture their online/digital presence. Guaranteed results in SERP (Search Engine Results Page). Lead Generator via LinkedIn. See my portfolio here and follow me on socials: www.linktr.ee/sarkhedibhavik Thank you. Keep reading informational blogs. Keep sharing. Reach out to me for any feedbacks and suggestions on content writing, personal branding and digital marketing 🙂 🙂

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The Top Content marketers in the world are the people who strive to help assuage your concerns, confusions and provide information through their content. They are also the people responsible for the success of a website in terms of visibility on search engine pages and other diverse digital platforms. They are adept at understanding the pulse of the internet user and create content tailored to their preferences. 

Now how is it possible to create such exceptional content that resonates with you? It is their discerning capability, the incisive mind that gauges what would appeal to your senses. They consistently work to provide the consumers with original content that impacts their lives in a positive manner. 

The most eminent content marketers know the secret of successful storytelling. Content is not just the careful and true dissemination of information. It is to create writeups that leave a lasting impact on the minds of the consumer.

Some of the best qualities of content marketers can be summed up in the following points:

  • They know the importance of Research

Research is indispensable for success. It is imperative that you know the people you will cater to, the market you will be operating in, and the demand for your services. Successful content marketers do thorough research on the demand for the services they provide and create a strategy based on that research. A fictional representation of the target audience known as consumer persona should mandatorily be part of their research strategy. 

The other aspects include understanding how to go about creating content and what to include to make the right impact. 

For example, if you want to become a content marketer disseminating information on drop shipping, you have to understand who your audience is and what information will help them. It is generally meant for people involves in e-commerce and retail. 

Dropshipping is a niche subject and will require adequate research to find out how to provide the maximum value to your consumers. So, whatever you choose to write on and market, it all comes down to how efficiently your research on the subject matter. The more you go through resources the more information you have. This will help to create relevant content for your target readers. 

  • They know the importance of SEO

The impact of SEO cannot be undermined at any point in your business. SEO has stood the test of time and proven that it is here to stay. Organic search is still believed to be one of the most important ways that your site gets traffic. 

A combination of good SEO tactics and exemplary content will result in recurrent visitors, thereby increasing your prospects of becoming a successful content marketer. There have been times when content marketers have gotten maximum visibility and traffic without having to spend any money on paid marketing initiatives. It has just been solely based on the quality of content and judicious SEO techniques. 

Targeted keywords can work wonders for your content marketing initiatives by helping you to rank on the first pages of a search engine. 

Keyword research, inbound links, outbound links, meta tags, image alt text, internal links, readability are some of the important factors in on-page as well as off-page optimization. A content marketer has to be well versed with these terms to be able to leverage the immense benefits arising out of good SEO practices. 

  • Content Marketers know how potent social channels are

The successful content marketers in the world have one thing in common. They understand the enormous potential of social media platforms. If used for the right purposes, social media can be a very strong tool to educate and inform potential and existing customers about things that interest them the most. 

Content marketers formulate content taking into account the individual characteristics of different Social Media channels. Disseminating information interestingly gets the point across much more effectively. 

Platforms like Instagram, Facebook, Pinterest, have an attractive user interface that helps to retain information better and consume content efficiently. They provide you with many additional technical features that augment your chances of getting visibility. 

  • They possess great interpersonal skills

Interpersonal skills are very important for any professional. However, content marketers have to possess this in abundance to be able to create the right kind of synergy in their work. Content marketers have to work with professionals from different fields. This requires marketers to communicate properly with the client. They have to glean as much information as possible to be able to write in-depth content for the client. All pertinent information should be with the content marketer before they embark on the path to creating materials for the client. 

Content marketers have to listen very carefully and have to be amenable to changes suggested for the content. Precisely, they have to be able to take constructive criticism well. If you go through the profiles of the finest content marketers in the world, you will see that they always ask for opinions, feedback, and constantly work towards improving the quality of their content. A sunny attitude goes a long way in establishing a great relationship between the client and the content marketer. It results in less conflict and more high-grade content. 

  • They communicate the vision, and goals efficiently

Content marketers have to be mandatorily good with words. They also have to be enterprising and create content that invokes curiosity in their target readers. If you observe carefully, content marketers in the world make sure that the content is not just pages and pages of words, but a mix of different multimedia elements that help to uplift the overall look and quality of the content. They also develop a keen understanding of fonts, color palettes, font sizes, and the layout of a content page. A clear, clutter-free page is the aim of every content marketer. That makes for better readability and helps to assimilate information better. 

It is only possible to delineate the visions and objectives clearly when you have the ability to write lucidly and then market your product efficiently. Hence content marketers should have a great vocabulary, accurate grammar skills, and a unique approach to their work. 

How are they able to put forth their points so clearly?

One of the key traits of content marketers is that they imbibe all kinds of quality information that help them to refer to those later while creating their own content. Top content marketers in the world are also voracious readers and consume content regularly. It is the only way they are able to constantly evolve and change with the fast pace of the digital medium. 

  • They know how to promulgate their products and services

Writing and creating excellent content will take you nowhere if you don’t know how to promote your work. This is a quality that one has to develop and is not inherently present in a lot of content marketers. It is not social media channels only but a plethora of other online platforms that help to get visibility for your content. Distributing content to these channels ensures that more and more people get to consume it. 

It is a thoughtful mix of using different online platforms. This includes social media channels, discussion podiums, blogs, and websites. To become a successful content marketer, you have to dedicate a lot of time to understand these channels and how you can leverage the distinctive characteristics of these channels to your benefit. Content marketers invest their time and energy to study these platforms and then create a strategy to promulgate their content here. 

LinkedIn, Quora, Yahoo answers are just some of the channels that provide a lot of scope for professional as well as new content marketers to get noticed. Efficient content marketers are always experimenting and looking for increasing the value quotient in their content to grab the attention of their focus customers. 

Content MarketerQualities and Accomplishments
Vaibhav Kakkar– Founder of IIM SKILLS, Course Dekho, and Advisor Uncle startups – More than 12 years of experience in online space – Mentor to new content marketers – Author of “Building a Content Marketing Business” book
Bhavik Sarkhedi– Founder of Write Right, Dad of Ad, Estorytellers, and Taletel agencies – Author of 4 published books – Recognized as one of the best content writers in the world
Neil Patel– Highly influential content marketer – Founder of multiple successful ventures – Author of “Hustle: The Power to Charge Your Life with Money, Meaning, and Momentum” book – Consultant for major corporate brands and companies
Shane Barker– Renowned e-commerce consultant and digital marketing expert – Thought leader in influencer marketing – Author of several best-selling books – Advisor to famous personalities – Worked with brands like Oracle, Microsoft, and Spyfu
Ann Handley– Popular writer and speaker in digital marketing – Partner at MarketingProfs – Best-selling author of books like “Everybody Writes” and “Content Rules” – Hailed as one of the individuals transforming marketing – Worked with IBM, Cisco, and HubSpot
Joe Pulizzi– Multifaceted entrepreneur, content marketer, speaker, and author – Published several best-selling books including “Content Inc” and “Epic Content Marketing” – Expertise in content marketing strategies for SMBs
Jay Baer– Expert in customer relationship management and customer experience – Created content marketing strategies for over 700 business organizations – Author of books like “Youtility” and “Hug Your Haters” – Worked with numerous Fortune 500 companies
Barry Feldman– Expertise in SEO and content marketing – Contributor to MarketingProfs – Recognized as a top social media marketing expert by LinkedIn – Dabbles in creative direction, copywriting, and consulting for reputed brands
Brittany Berger– Content marketing consultant and mentor – Author of “25 and Self-ish” book – Emphasizes repurposing and utilizing content efficiently – Provides valuable advice to aspiring content marketers
Jeff Bullas– Highly proficient content marketer and digital marketer – Known for his significant social media presence – Hailed by top companies worldwide for his expertise in digital marketing strategies
Brian Clark– Founder of Copyblogger – Known for providing relevant content to target customers – Popular software company Copyblogger gets huge traffic regularly – Passionate about traveling and exploring places to enhance content marketing skills

Here is a list of the top 10 content marketers in the world who create exemplary content for target consumers. These content marketing experts keep them informed, entertained, and apprised of everything that is of interest to them.

Vaibhav Kakkar is an Indian entrepreneur with expertise in business strategy, online advertising, digital marketing, content creation, and promotion. He is the founder of 3 notable startups IIM SKILLS, Course Dekho, and Advisor Uncle. 

Regarded as one of the finest online institutes for internet marketing, IIMSKILLS, the brainchild of Vaibhav helps to instill industry knowledge of the content and digital marketing domain to students and professionals across the globe. 

 

Vaibhav has more than 12 years of experience working in the online space. He has been a consultant for various brands across diverse niches. He is a mentor to new content marketers and digital enthusiasts. 

He has also written several blogs and articles on skill development, job prospects, trends, and changes in the content and digital industry. He is the author of the book World Castle “Building a Content Marketing Business”.

Bhavik Sarkhedi - Top Content WritersBhavik Sarkhedi is a professional digital marketing expert and experienced content consultant from Ahmedabad.

He is the founder of the highest-rated Content Writing Agency Write Right, Dad of Ad, Estorytellers and Taletel.

Bhavik is the author of 4 Published books and is recognized as one of the officially listed in Best Content Writers in the world. You can Google it.

His portfolio URL is www.linktr.ee/the_weak_point_dealer

If you are in the content marketing world, it is unlikely that you have not heard of Neil Patel. He is regarded as one of the most influential content marketers in the world. His website garners huge organic traffic. That is only possible because he disseminates quality content. 

Neil writes on several topics ranging from SEO, content marketing, and promotion, digital marketing, and its related modules. Anything that comes under the ambit of online marketing is a potential topic for this influential and vastly knowledgable content marketer. 

Among his achievements is the title given to him by the entrepreneur magazine as having created one of the hundred most brilliant organizations for online marketing. He is also the best-selling author and has penned the book “Hustle The Power To Charge Your Life With Money, Meaning, And Momentum” published in 2016. COrporate brands and companies like Viacom, HP, NBC among others have been his clients to grow their business and reach considerably. 

Shane Barker is a renowned e-commerce consultant and digital marketing expert who has worked on plenty of brands catapulting them to success with his marketing ideas and strategies.

Shane is a thought leader who has helped numerous businesses to attain the objectives and create a positive reputation in the online domain. He works to help businesses develop impeccable goodwill. He is also an influencer marketing expert and helps with innovative strategies and ideas related to influencer marketing. 

An expert in Google Ads, social media, and SEO among other modules, Shane has been consistently writing. In these few years, he has written some of the best-selling books like Saucer Crash, Shredder, Time Crunch, Time Snap, Demon’s treasure to name a few. He has also been an advisor to several famous personalities. 

His blogs are rich resources of topics pertaining to online tools, applications, digital platforms, and influencer marketing. Spyfu, Oracle, Microsoft, Sprout Social are just some of the brands he has worked with. 

Ann Handley is not only a Digital Marketer but also an extremely popular writer and speaker who educates the new generation of marketers to carry on marketing initiatives successfully. She also offers important tips and strategies that people with websites can implement to yield great results. 

 

Over the years she has worked with numerous organizations including IBM, Cisco, entrepreneur, Hubspot, Juniper, Kentico. She has a great insight into promotion and marketing, planning, and strategy. She helps with B2B marketing plans and promotions for various businesses. Among her many achievements, she has been hailed as 1 of 7 people who are making an effort towards transforming marketing for the better. 

Anne is a partner at marketing profs and best-selling author of books like “Everybody Writes, Your Go-To Guide”, “New Rules For Business”, “Marketing Simplified” and “Content Rules”. She is also a LinkedIn writer and best-selling author. A keynote speaker, she has formulated plenty of training programs at marketing profs for web marketing career aspirants. 

She provides some of the best actionable advice on approaching marketing strategy to appeal to consumers and expedite the success of a business. 

Joe Pulizzi is one of the most renowned content marketers in the world. He dons a number of hats because he is a multifaceted personality working as an entrepreneur, content marketer, speaker, podcaster, and author. 

He has innumerable books to his credit. His first book came out in 2008 and since then he has published several bestsellers. His most prominent works include Content Inc, Epic Content Marketing, Managing Content Marketing. 

He has also collaborated with Newt Barrett, the president of content marketing strategies, a renowned consultancy firm that deals with implementing content practices for SMBs. They have jointly published a book “Get Content Get Customers.” 

His podcasts are extremely popular with a number of different marketing topics picked up by him and spoken at length. Some of the podcast topics include Content War For Creators Has Begun, Content Acquisitions Go Parabolic, Inside This Old Marketing, The Greatest Marketing Prediction Episode Ever 2021 Version.

When we talk about the content marketers in the world, Jay Baer cannot be far behind. He is one of the most efficient content marketers having expertise in providing solutions to augment a business online. Customer relationship management, customer satisfaction, and experience are some of the areas in which he provides invaluable advice. He has been actively involved in creating brand equity for a number of eminent businesses.

In his 27 plus years of an immensely productive career in content marketing and customer experience, he has worked with several fortune 500 companies. He has also been involved in creating content marketing strategies for more than 700 business organizations. 

Jae Baer has written famous books including Youtility, Talk Triggers, Hug your haters, The Now Revolution. The best part of his work is that he creates content that is engaging and piques the interest of the reader with compelling titles, layout, and design. His books are recommended to aspiring content marketers worldwide for garnering the most pertinent information that can push them towards a highly successful content marketing career. 

Content marketing encompasses a lot of elements that ultimately help an individual to become a thought leader in the domain. Barry Feldman, one of the best content marketers in the world understands the importance of SEO and how content and SEO go hand in hand in creating some of the best experiences for the customer as well as the business. He dabbles in creative direction, copywriting, and consulting for reputed brands on content marketing, personal branding, copywriting. 

He is a contributor to marketing profs and his blog articles are widely read. Barry is also considered as one of the top social media marketing experts by LinkedIn. 

His niche area is content and its utilities and he has created numerous thought-provoking blogs on content, sales funnel, content marketing process, personalization in marketing, conversion copywriting. 

Brittany Berger is a content marketing consultant and mentor who has also penned the book 25 and self-ish. Other than being a content marketer herself and a public speaker she also is a mindset and meditation trainer.

Brittany has worked in the corporate space and understands the demands of content marketing. She is also one of the pioneers who emphasizes repurposing and using your content rather than just creating new content every time.

She is one of the most popular names as a content marketing teacher. Brittany provides valuable advice to her students enriching the community of content marketers to find their calling in the content space. 

  • Jeff Bullas

The list of best content marketers in the world is incomplete without mentioning Jeff Bullas. He is undoubtedly one of the most proficient content marketers you can find. Jeff Bullas started his journey in 2008 and since then has changed the fate of several businesses by incorporating some of the finest digital marketing strategies and content marketing ideas. 

He has talked about the importance of having a significant social presence.

“But what became apparent to me as I sat on the sidelines, was that the rise of social networks was a game-changer.” 

As he himself put it so eloquently, one has to understand the immense potential of social media platforms. Today he is one of the most revered content marketing experts and digital marketer who is hailed by some of the top companies in the world. 

  • Brian Clark

Brian Clarke is the brain behind copy blogger and is one of the most popular content marketers in the world. He is an entrepreneur who has risen to great heights over the years only by the dint of his ability to impact consumers with his content writing and marketing abilities. 

His main motto is to provide relevant content to his focus customers who can derive value from them. This has single-handedly made him one of the most famous content marketers with an extremely popular Software company the copy blogger that gets huge traffic regularly. 

Apart from being an astute content marketer Brian Clarke loves to travel and explore places that help him in his journey as a content marketer. 

Here you have the top 10 content marketers in the world who have successfully created a special place for themselves in the online domain. Coming from different educational backgrounds and having different passions, the only thing that binds them together is the love for disseminating content that is relevant and has value to the target consumer. 

All of the people started somewhere and weren’t famous from day one. They worked their way up, devoted tireless hours to honing their skills and scouting the different prospects available to them. In their struggles, there was one clear motive- writing, creating, and promoting their content consistently. The most important thing is to keep going even when things aren’t being the way you want them to be. 

After all, that is the most important feature of any content marketer; to be able to pragmatically create content infusing entertainment and knowledge together for the best results.

 

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Rebuilding the SEO Strategy with Structured Data [Refreshed]

Posted on by Bhavik Sarkhedi

Structured data is a standardized format that includes defining content with a uniform set of names and values so that the search engine crawler can read and index the content of your webpage. It helps Google, Yahoo and Bing to understand your content easily. When talking structured data, it includes social media graphs, microdata etc., but generally, an SEO professional refers to Schema.org, recommended by Google.

Why is Schema.org strategically significant?

Schema.org is like the hub of structured data because of its framework, sets of relationship and vocabularies, which was created and regulated through a cross-platform partnership between Google, Microsoft, Yandex, Bing and other search engines. Their role is to innovate Schema types and relationships for users to access the web easily. Schema.org breaks down the content into various categories, which have predefined properties, and it can run in Javascript notation (JSON-LD). The team of Schema.org keeps adding new types and properties to remain in line with the user’s need. There are around 778 types and this number keeps growing every day. With every new type, convenience and consistency and accessibility rises, which is great for traffic generation and search engines.

It is a means of turning your beautiful website into a spreadsheet for bots. It helps them to access and read the content of your webpage without struggling with WordPress themes or CSS configurations. The process of reading and indexing website data becomes fluid and more resilient even after constant changes in the font, layout or themes. With every new campaign or seasonal specials, there is a need to update certain features of your content and Schema.org makes sure that it happens without getting entangled.

Why Should SMEs prioritize Structured Data implementation?

The success of Google SERP is largely over the last few years is due to the consistence use of JSON-LD structured data in combination with Google APIs that helps them to introduce new features like Google jobs, Recipe cards, knowledge panels. All this was able to improve due to the utilization of structured data frameworks. Many times your content cannot be punched into rich google snippets without structured data. So if you want your business to get all the attention, structured data needs to be the next big thing of your SEO strategy. Even users love these featured as they are multi-media attachments and impossible to miss as they cover the entire screen of the mobile.

Other advantages of structured data for small businesses

Apart from driving more traffic and engagement, structured data has several other advantages that can help your business grow. Some of the advantages are:

1. You are more likely to stand out in the search result. Looking to get an edge over your competitors? Structured data strategy can help you to create your blue ocean strategy. This can help you to increase your visibility and gain more market share. It helps in conversion as well.

2. You don’t need to optimize your content every time you bring new changes to your content. This means, once your webpage is set up in the Schema markup, every new listing would already have the default optimization. This saves time for small businesses.

3. It also helps you to win over new clients, gives you solid ROI along with ease of accessibility. Having said that, your SEO strategy becomes invincible and powerful. It is your turn to outpace your competitors and occupy a large chunk of the market,

Structured data is a powerful component of modern SEO strategists. It can be used on your website to display your content richly on search results. The search finds it easier to catch your content and ultimately leads to increased traffic on your webpage. If you can follow and implement this strategy then you can surely expect some benefits.

 

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