Category: Content Writing

A content writer is never off-duty! A freelance content writer enjoys many benefits which a normal office-going employee can only imagine of. There are people who left their full-time jobs to pursue freelancing. Why do you think they make such bold moves? Because freelancing is powerful! One who establishes oneself here is never out of work and money. A freelance content writer can earn from multiple sources and choose from a wide range of roles available. Let’ see what makes a freelance content writing career so attractive:

Top 5 websites for freelancers to earn money:

1. Upwork

The website boasts of its 12 million registered users. Work can be done remotely and there is a ‘time-tracking software to record your work and progress.

2. Chegg

This website provides various services to students like it provides digital textbooks, online tutoring, scholarships and content creation.

3. WorkNhire

It is another website similar to Upwork where clients and Freelancers collaborate. It doesn’t matter whether you’re a beginner or experienced, you can always work as a freelancer here.

4. Truelancer.

With the aim to create a global ecosystem, Truelancer offers the right space for freelancers to work and grow. It ensures 100 per cent customer satisfaction and a fair share of payment.

5. People Per Hour

If you are a freelancer and want to earn a place for yourself in this field then this is the place for you. Freelancers can avail projects as per their expertise and receive payment as per their number of working hours.

The Power Of Guest Posting

Guest posts are like an investment that you do to reap benefits throughout your life. You can submit your posts, related to your niche, to various websites that accept guest posts. You can continue this for a long time until you are invited by companies like INC, Entrepreneur and Business Insider to write for them. SEO and Digital marketing expert Neil Patel says that he writes over 100 guest posts in a year and this brings him high-ticket clients and contracts. So keep writing and publishing your article. But your article should have a uniqueness. It should be well researched and optimized to attract viewers.

Become an author

Writing for years? That’s a good sign. If you have the tint of storytelling and love writing poems or novels, you can become an author too. Many freelancers have self-published their own books and enjoying a passive income. You can too do this because nowadays publishing is easier than you might think. So even if you don’t have an excellent writing skill but you want to voice your story then too you are good to go with self-publishing.

Try your hands in blogging

Blogging can become your next regime if you can scale it up in the right way. People earn thousands of dollars every month, just by blogging. It is a lucrative career. Why? Because you can generate passive income through it. You can generate income through affiliate links in your blog articles. It gives you the freedom to write what you love. But you have to stay consistent, write a high-quality article, well researched and optimized so that it can rank well on Google SERP.

Work as an SEO writer

Many businesses and websites want to rank better on SERP and thus they hire professionals who could write SEO optimized articles. The work of an SEO writer includes rigorous research, keyword analysis, technical knowledge and similar skills. SEO writers are in great demand because everyone wants to rank better and that raises the demand for SEO writers. You can take a short SEO course. This will make you more equipped and confident. Every penny is worth spending on SEO. It has a good ROI.

Join a publishing house

A publishing house consists of various verticals like designing, PR, editors etc. You can join them as an editor. There are many editors who later turned into authors like Toni Morrison and Margaret Atwood. They started their career as editors in publishing houses and later turned into authors. You need years of experience and sound knowledge to reach this position. The job of an editor is to go through the scripts or drafts before getting published. What you learn in a publishing house can help you become a successful author in future. From acquisition editor to assistant editor, one can choose his desired role in this field.

Work as an E-commerce writer

Various companies that sell their products need writers to promote their sell their products. This is called affiliate marketing. For example, When you Google ‘which is the best gaming laptop’ you will find a list of laptops, their features, pros and cons etc. This information is provided by these writers. A company can hire you if you have a good persuasive writing skills. You can also negotiate a share for the number of sales made through your affiliate links. This is a great way of earning tonnes of money as a freelance content writer.

Work as a Freelance Content Writer

If you don’t want to join any firm or being an author or blogger is not your goal, then you can simply work as a freelance content writer. You can register on Upwork, Fiverr or Peopleerhour and work with clients. You can also build your strong portfolio and pitch to companies to hire you as a freelance content writer. You can target companies according to your desired niche and Connect with people from these organisations on Twitter and LinkedIn. This will increase your chances to land in a big firm.

Serve as a copywriter

You can also become a freelance copywriter. A copywriter’s job is to curate content for CTA (call to action). This can be a persuasion to subscribe, buy, visit a page or try a free version. He can control the customer’s finger through his words. Thus the role played by a copywriter is immense in a company. They are the pillars of inbound marketing.

Work as a Scriptwriter

If you love weaving short stories and have a craze for movies and shows then you can choose this field. A freelance Scriptwriter is responsible for writing the script or the storyline for movies, dramas or shows. You get to work with producers, directors and actors. Generally, they have tight schedules and tough deadlines. They may be asked by the directors to draft and redraft the content multiple times. Most of the screenwriters/scriptwriters are freelancers. You need to have strong creative writing skills, excellent communication and knowledge of media and communications to excel in this field.

Become a social media writer

A social media writer or manager handles a company’s social media pages and updates about various achievements of the company and tracks user engagement. They create posts on social media channels to aware people of their achievements and happening. Through this, they generate user engagement and a follower base. Their sole aim is to give a voice to a brand through social media alongside covering their marketing goals.

The Final Takeaway

Working as a freelance content writer gives you a lot of flexibility and an unmatched career growth option. Initially, it may take time to build a credible profile but with time and expertise, it yields the best. The best part is that you get to choose your working hours and even how much you want to earn, provided you have several clients to work for. Just believe in yourself and keep writing!

If you haven’t been living under a rock for the majority of your human life, chances are that you might have stumbled upon numerous forms of literature in your time. Means of communication have been evolving since the dawn of human life and their uses aren’t limited to plain collaboration. Over millennia they have also been sculpted in beautiful ways to incite ardent feelings of romanticism, patriotism, disgust, hatred, love, and a plethora of other feelings on the spectrum of emotion. Such is the form of communication that is called writing. The creativity of the human mind has found room for there to be writings that might fit the world of rational every-day people working 9-5 jobs, and also for men of passion that discourage rationality and romanticize inherent feelings of spiritualism, holding them in a place of respect. It is interesting to note that within itself, writing encompasses various other forms of expression that work very differently and uniquely from all others.

All of these writing forms essentially boil down to four much-generalized types of writing: Expository, Descriptive, Persuasive, and Narrative. To give a brief account of all of these, Expository writing deals strictly with facts and figures like in science articles, journalism; there is no room for fiction and opinions open to interpretation. Descriptive writing would pertain to the arena that is of diary writing, fictional journals, and poetry. Creating a vivid image for the reader to use their senses and visualize, is what this kind of writing caters to. Persuasive writing is a sort of appeal, a manipulation to the reader hoping for them to take action. It is extensively used in marketing and related areas. Finally, Narrative writing is essentially the writer telling a story, fictional or otherwise, and basing the narrative on characters and tracking and following them throughout their journey.

Now that one understands the essence of what writing comes down to, this article would mainly focus on three very distinct types of writing: Scriptwriting, Book writing, and Copywriting.

For convenience and getting a better understanding of the subjects mentioned, let us begin with the concept of Book Writing. From the ancient period of your preschool, right up to this moment, my best bet would be that at least 3/4 of your entire life’s reading would’ve come out of books. Needless to say, Book Writing is the expression of arguments, ideologies, personas, stories and so much more. Some find pleasure in the factual and flavorless school textbooks, and for some, there is divinity in every book other than the former. Regardless, books form a significant part of all the knowledge and creativity our minds house, and writing one would seem like a daunting task. And why wouldn’t it? An average book read by adults comprises at least 90,000 words, and a teen book, around 55,000. The premise of book writing may seem like a piece of cake, but in reality, it sometimes takes months, if not years for authors to really get that crisp and flavor in their writing. Suppose you have your big million-dollar idea for a book like Danielle Steele had. How good are you with words, dear reader? Playing ball with someone’s emotions through the mere use of words is a herculean task, might I tell you. It is key that you research the genre that you intend to express your findings and thoughts. People intending to share facts might do the necessary research, people intending to write (auto/)biographies might pull research upon the person they’re writing about, so far and so on. It is a very useful and intriguing part of our lives and a very fruitful task if executed correctly.

Moving on to our second candidate, Script Writing. It is the art of penning down the movements, emotions, facial expressions, wording/dialogue, and atmosphere in what might someday be a motion screenplay. Something very interesting to note here is how book writing is different from this genre of writing. Although their premise would be very different, that is, the book appealing to the creativity and intellectuality of a person’s mind and scripts appealing to one’s visual stimulus, in essence, they are the same. Storytelling is their essence. The normal differences are noticeable, like the format and the overall mannerism combined with the writing. But the essential difference is, as previously mentioned, that Scripts incline very much to the visual side, that is, they present their content to the audience with real-life people playing characters. These are generally written for movies, television-content, video games, and to throw in modernity, TV shows. You might have observed how in a book one could just write what a character is feeling. In this arena, however, one ought to externalize the character’s feelings and ideologies in a way that they complement the arc.

A fitting example of this would this line: “She fell in love with the crescent moon.” In a book, this sentence would make complete sense, yes? But in a script, this sentence would add absolutely no value to the art. One might be curious as to why that is. Well, there is no one to tell the perceptive audience that the character has, indeed, fallen in love with the beauty that is the crescent moon. However, a clever montage of the girl sitting on a peaceful rooftop at night observing the divine beauty of said crescent moon would do justice to the above-mentioned sentence. This is how the contrast between story writing and scripts is visible, for scriptwriting is an audio-visual journey, in front of an audience that is observant and wants to truly experience a scene as one involving humans and how it’d play out in actuality. In my humble opinion, the essence of a good script is for it to be inherently simple and creative, and for the story to flow out of the characters in a way that isn’t forced, but natural and free.

Finally, last but certainly not the least, Copyrighting. In my perspective, this is the most intriguing of the three. Let us start this one off with an intriguing example of the late 1950s era. While the air was cleaner and everyone was trying to force fabrics around their hourglass-bodies, Rolls Royce was about to take the market by a storm. The man responsible for the brilliance displayed and the profits collected would be none other than the legendary copywriter, David Ogilvy. Taking his job at Rolls Royce as seriously as a fellow could, he is most famous for delving into meticulous research for about three weeks in hopes to find a fitting slogan for the most recent variant of the company’s manufacture. After all of this research, the final headline came to say, “At 60 miles per hour the loudest noise comes from the electric clock”. It is this level of eagle-eyed observation that gets the attention of an ardent reader and really makes one think. It took him this level of dedication and that amount of time to find a detail compelling enough to sell a Rolls-Royce.

Therefore we can now say that Copywriting is basically words, written or otherwise, trying to persuade someone to take an action after they have read or heard them. It is rather extensively used in marketing and advertising, although the aim of persuasion is exclusive to this type of writing. It can be defined as a call-to-action but on scales of corporate heights, which prove to be touching the skies. Copywriters aim to make you feel, think and act all at once, whilst being cursed with the poverty of being given only a few words to accomplish said task. On the contrary, blog writers such as myself have the luxury to pour our hearts out onto our pieces to make our cases airtight. Copywriting forms the foundation of your content marketing, SEO, and growth hacking, and it gives body to your beautiful designs. The above-mentioned methods might be principal to one’s digital marketing plan, yet the glue that promises to hold together your online presence and public visibility is copywriting.  To convert your precious readers to gradual customers, copywriters ought to know about their product inside out. Then, and only then, will there be any semblance of a good copy result, as seen in the case of Ogilvy. It is key for one to have extensive knowledge and insight upon whatever they intend to write.

The main differences amongst all of these nuanced forms of communication are either the tone of their writing, the explanation of a circumstance, or the media where they are utilized. As mentioned above, the souls of book writing and scriptwriting are alike, what differs is the body through which the media choose to express and glorify themselves. Copywriting is a different game overall, although still capable of tickling one’s intrigue. Of course, there still exist multifarious methods for humans to express and manipulate their intention. Like literature, there exist a plethora of artistic forms waiting for you to unfold them. All you have to do, my friend, is be curious.

• Means of communication have been evolving since the dawn of human life and their uses aren’t limited to plain collaboration.
• All of these writing forms essentially boil down to four much-generalized types of writing: Expository, Descriptive, Persuasive, and Narrative.
• Book Writing is the expression of arguments, ideologies, personas, stories and so much more.
• Script Writing is the art of penning down the movements, emotions, facial expressions, wording/dialogue, and atmosphere in what might someday be a motion screenplay.
• Copywriting is basically words, written or otherwise, trying to persuade someone to take an action after they have read or heard them.

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Why should you choose Content Writing as a Career option in India?

How to write a Statement of Purpose that stands out among other applicants, but simultaneously, is unique and completely original? Easy. You’re at the right place as we’re going the extra mile to help you create a unique SOP. First and most important, what is an SOP? As the name suggests, it is an application essay that states the intent and motivation when one wishes to pursue graduation from a particular foreign college or university for Bachelors, Masters, Ph.D., etc. Being one of the important determiners of a student’s admission, the essay is scrutinized by the admission committee keeping in mind certain thresholds when it comes to achievements, goals, aspirations, experiences, and qualifications.

Here are a few significant pointers to include in your SOP:

• Brief Introduction
• The name of the course and University
• What intrigues you to pursue the particular course?
• What efforts you’ve put to gain knowledge/expertise in the past?
• How does your existing skillset explain your resonance to the course?
• How much academic knowledge/work experience you have in this field?
• Why are you the ideal candidate?
• How would you add value to the university?
• Co-curricular activities to express your versatile personality
• Concluding Statement

Great! Now that you know What to write, we’ll explain How to write. Here are some tips you must know to secure admission to your dream university.

1. Reflect upon your story

When you begin writing your motivation letter or statement of purpose or personal statement, you must retrospect and jot down all the points from your past experiences that have propelled you to pursue this course. Start with introspecting all the important events of your life that played a major role in influencing and shaping your personality, thought process, behavior, interests, and action. The story based on these pointers will come out as the most original content and will help the admission committee comprehend the incidents and your motivation behind them.

2. Research the course to demonstrate your goal

Admission to the university will be an upgrade in your qualifications academically in a particular spectrum and domain. It’s not just a degree from abroad but also serves a bigger purpose be it applying for a post-work visa after the studies to gain professional exposure or contributing to the country employing research, volunteer work, etc. Mention your short-term and long-term goals explicitly in the essay in a manner that resonates with the underlying curriculum of the course and perceivable opportunities of the university. It is important to establish a link between your course and the intention of your pursuit. The college and universities are always looking for future motivation and that is the prime topic of an SOP. Thus, this must be articulated well through the SOP

3. Inculcate the theme on passion and potential

Your SOP should be based on a particular theme and the most appropriate of which should be the one where it profoundly focuses on your colossal intrigue and perpetual thirst to learn more about the subject. Try to converge your thought process parallel to this theme. Decide upon the trajectory of your SOP and don’t just state but demonstrate your passion and potential. The reader should realize how excited you are to study this subject, that it is not just a degree for you but a fun activity for you, and how you enjoy every second while concocting derivations or building technology or any other relevant detail of your course. Highlight particular incidents with moments of self-realization and a sudden awareness that showed you, your curiosity and your potential to excel in this field. There is a dire need to understand that there are thousands of students applying for a course and the university shall scan each application. In the end, the ones that have a calling within them, only those would be selected for further progressing with the procedure. Thus, there is a huge chance of not being selected if the SOP does not define passion or potential for the study in future.

4. Be extremely specific

Don’t sway away with writing everything that seems consequential for you but instead, make sure to see your SOP from the point of view of the admission committee. Don’t just go on complimenting yourself but portray the incidents that instilled certain personality traits in you. Explain with clarity why you love this field, what made you decide to select this and how you are going to go about it in near future. Don’t use any ideal sentences like, “I want to make the world a better place to live” instead be straightforward and state a concrete idea in a concise manner that could bring about a substantial change in the industry. After reading your motivation, ask why. The “why” will help you gain more answers. An SOP is not to narrate one’s life history but to explain how the course shall make a difference in their life. Thus, there is the need to fill up the details without beating around the bush. A long drawn vague SOP will be shrugged of by any committee and the scholar would lose the chance to study.

5. Customize essay according to the university and country

One of the biggest mistakes an applicant could make is to stick strictly to a basic template for every university that one is applying to. Just changing the name of the university and country in the SOP and keeping the rest the same could be an impediment in securing an admit. When applying to different countries, you need to keep in mind that every country has separate cultures, exposure, strengths, weaknesses, etc. so subtle changes would not be adequate. You are required to make significant changes so that the reader is convinced that you’ve done your thorough research and you’ll be the most suitable candidate for their college. Sometimes not just countries have different cultures, but even in the same country, different colleges have different communities and strengths. So, before you commence with formulating your letter, try to find out the general culture of your dream university and gain as much information as possible. Now that you have the basic foundation of the student community of your target university you can go ahead and build your essay.. Each country and university must have a different SOP altogether. We cannot use one single format for each college as each of them shall be unique, definitely if they are in different countries. The student must briefly explain why they choose that specific country for pursuing that course and why not other countries.

6. Mention your problems and complimenting strengths

This is a great opportunity for you to address some of the bottlenecks coming in your growth. If you have had any problems in academics, or a gap year, or any work-related issue, don’t worry; mention them in your essay in a reassuring manner. Highlight blatantly the actual reasons and how these circumstances have improved you when it comes to maturity and perseverance. Followed by this, you can mention how the comprehensive curriculum and rich community of the students can help you turn your goals into reality. State “how” you moved ahead of the situation and how the experience invigorated you to move towards building your career and education. And if there is not much to state in the problems, then mention how your innate strengths can help you in overcoming any barricades that might come in the future and you’re not afraid to take on anything that comes your way of pursuing your subject of interest.

Lastly, don’t take much stress as you can always reach out for professional help who have been writing essays and know everything about writing a perfect SOP. Write, read, re-write as SOP is one of the crucial determiners for your academic career and further, career progression.