[Updated] How UI and UX helps the mobile application to be successful?

The development of the mobile application has been constant. It has become a source of lucrative factors for the startups, medium and small scale businesses. There has always been an underestimated element in every strategy which if applied effectively can make the most out of it. What we will talk about today is UI and UX of any mobile application. Yes, it sounds fascinating when we hear something related to it as we don’t often come across one of the crucial parameters of the mobile application.

What are UI and UX?

User Interface is the space where interactions between humans and machines occur. The goal of this interaction is to allow effective operation and control of the machine from the human end, whilst the machine simultaneously feeds back information that aids the operators’ decision-making process. User experience (UX) refers to a person’s emotions and attitudes about using a particular product, system or service. The different thing about it is that it includes the practical, experiential, affective, meaningful and valuable aspects of human.

Every mobile application development company wants their smartphone apps awesome and magnificent. They wish that the mobile apps they develop is admired by the customers and all the third party segments who uses it. In this article, we will discuss about how the two most important elements can help the mobile app. UI and UX will certainly make the greater impact in making the startups and the business more and more successful.

Factor One

The first goal of any mobile application should be that it should interact, communicate and reach the customers directly, in the manner that it looks more humane. User Interface and User Experience are the backbones of the compatibility that the users feel while using the app. This factor is called the attachment, the virtual attachment between the man and the machine. It is vital. It is mandatory. You can’t expect it to be living; you can’t also expect it to be totally robotic (predictable aka spam).

Factor Two

Out of the many factors that can lead the success of a mobile application, we have been discussing about UI and UX just because it is making an impact to the facts and figures that are observed and analyzed. Improved Sales is the coolest advantage the organization gets happy with. This is because of the clear fact that the customers are really attracted and liking the user experience, realistic feeling they get while scrolling and surfing the application.

Factor Three

What comes ahead of this factor is that UI and UX comes simultaneously along with the other crucial elements in the mobile applications such as: How long the app takes to open up? What is the approximate time for the app to load fully? Is there any convenient and easy sign in options for the users? What are the prerequisite measures that are taken before the app is uploaded on the app store?

Needless to say that there are ample elements that are overlooked and sometimes ignored but UI and UX shouldn’t.

Now that, it’s clear and visible, it becomes impeccable and invincible for other apps to compete with the same. The mobile app development business has become drastically huge industry for the statups and the business to enter in. Since we know that it is still growing, it is vital to do the mindful about the UI and UX.

This article is originally published here