Authentic Brand Voice & Messaging Strategy

Both agencies prize authentic storytelling over hype. Ohh My Brand touts that “people buy from people”, so it “shapes your unique voice into a powerful business edge, helping you build trust and connect with your audience.” Its co-founders Bhavik Sarkhedi and Sahil Gandhi emphasize bold, creative narratives built on real values. As Ohh’s press release explains, they “ensure every personal brand is built on authentic and compelling storytelling,” fusing creativity with data-driven insights. In practice, Ohh My Brand often rewrites executives’ profiles and websites to reflect a cohesive personal story. For example, they recast creative strategist Banan Al Yaquby’s LinkedIn “bio” as a narrative grounded in her family heritage and design philosophy. The result: Banan’s profile now “reflects [her vision] – clearly, intentionally, and without compromise,” attracting collaborators who “speak her creative dialect.”

Latin Presarios similarly positions clients as trusted thought leaders. Their mantra is that the best business growth comes from “building trust by positioning yourself as the go-to thought leader in your niche.” They turn clients “into storytellers,” leveraging audio, video, and text to share a confident, expertise-driven message. For instance, Latin Presarios revamped LinkedIn coach Candyce Edelen’s content strategy to create SEO-optimized blog articles. They guided her to speak directly to her ideal clients’ pain points and “write and optimize the content for SEO and lead generation.” As a result, Candyce’s message started reaching the right audience through search, doubling her investment in less than two months.

Target Audience & Persona-Based Content

Each agency tailors its approach to different audiences. Ohh My Brand works with high-ambition professionals and entrepreneurs (often executives or startup founders) who want to “become the go-to expert” in their field. Though not limited to women, Ohh My Brand actively creates content for female leaders – e.g., it published a guide “Customized Strategy to Personal Branding for Women in India.” It also offers an “executive branding” edge to creators, designers, and female founders who seek global reach. For example, Banan Al Yaquby and Sahil Gandhi were shaped to connect with specific audiences: aligned designers for Banan, and global business seekers via SEO for Sahil. Ohh My Brand often develops ideal client personas implicitly – by focusing each client’s narrative on the people they want to attract.

Latin Presarios primarily targets coaches, consultants, solopreneurs and small teams (including women-led businesses) who need to scale their visibility through content. Their services page explicitly lists “solopreneurs, coaches, consultants, executives, and small teams.” In each engagement, they build persona-focused content. In the BCI Insurance case, they worked with CEO Mark Kennedy to tailor pitch decks for buyers vs. employees. For Candyce Edelen, the target personas were “small and medium-sized B2B businesses” looking for LinkedIn sales training, and Latin Presarios crafted content specifically to reach that audience’s needs.

Platform Execution: LinkedIn, Instagram & More

LinkedIn Strategy: Ohh My Brand offers a “LinkedIn Reputation” service, focusing on profile overhauls and content strategy. In the Philip Coster case, Ohh My Brand executed a complete LinkedIn transformation – rewriting summaries, featured sections and launching a tailored newsletter on topics like AI and enterprise transformation. They also optimized his content for generative AI search. Latin Presarios similarly provides LinkedIn Profile Optimization. For example, they guided Candyce to establish a stronger LinkedIn presence by publishing articles and keywords targeting her audience. Latin’s approach is to use LinkedIn posts and articles as lead magnets.

Instagram Strategy: Instagram is a key channel for Latin Presarios. Their blog explicitly notes that Instagram is “one of the channels we post the most on,” using posts, Stories, Reels, and quotes to engage audiences. They publish carousel posts and quote images that distill thought-leadership snippets, carefully choosing uncommon quotes to stand out. While we don’t have an internal Ohh My Brand Instagram example, Ohh My Brand’s values page stresses a global, authentic aesthetic. Their team includes a Brand Designer and Cinematographer, suggesting they produce high-quality visual content to support branding.

Content Delivery: Ohh My Brand emphasizes SEO and PR – they align a client’s online search results with their narrative. They guarantee coverage on outlets like Forbes and NYT to amplify reach. Latin Presarios, on the other hand, implements email newsletters, blogs and even video production. In BCI’s case, Latin Presarios built a modern website and ran an organic content campaign that ranked on Google and even YouTube. They also craft and send weekly email digests on behalf of executives.

Visual Storytelling (Design, Photography, Aesthetics)

Ohh My Brand brings a strong visual and design-oriented sensibility. Their team includes brand designers (Kuntal Sikri) and content visualizers (Darpan Rathod, Rashmi Punnooran), indicating they craft bold, cohesive visual identities. For clients like Banan Al Yaquby, Ohh My Brand likely paired narrative copy with striking profile images and graphic elements that evoke her Middle Eastern heritage. Sahil Gandhi’s case even mentions high-authority backlinks and images embedded on the site, implying professional visuals. In general, Ohh My Brand’s aesthetic is modern and vibrant, aiming to “spark connection, build trust, and help real ones win in a noisy world.” Their press release highlights tech-infused creativity (leveraging AI-driven analytics alongside storytelling), suggesting infographics or dynamic visuals are part of their deliverables.

Latin Presarios tends toward clean, informative visuals that complement their content-heavy approach. Their Instagram strategy blog shows examples of carousel infographics and quote graphics. In the BCI Insurance case, Latin Presarios produced videos to accompany their written content, which rank on YouTube for key terms. They emphasize professionalism in their process: content for SMEs is “entrusting us with the professional reputation that has taken them decades to build,” reflecting a careful, polished tone in design. While not as flashy as Ohh’s style, Latin Presarios’ visuals are likely minimalist and branded to each client. For example, the pitch decks they created for BCI during an acquisition would have been crisp, corporate-appropriate designs. Overall, Latin Presarios’ aesthetic supports clarity and trust building (e.g. white-space layouts, corporate-friendly color schemes), in contrast to Ohh’s more experiential, bold imagery.

• Ohh My Brand’s Aesthetics: Highly curated branding systems (logos, websites, motion graphics) with intentional color and typography. They even state, “We design with intention, every shape, space, and silence has meaning.” Clients often get custom photos or videos (note: they mention cinematography staff) to reinforce authenticity.
• Latin Presarios’ Aesthetics: Clean, content-centric visuals. Use of branded presentation decks and informative graphics. Videos and images are used strategically (e.g., elevating expert profiles on YouTube), but with a lean towards corporate elegance.

Case Studies & Portfolio Examples

• Ohh My Brand – LinkedIn Makeover: Philip Coster (CIO/CDAO, Top-3 CIO nominee) already had deep experience but needed a “sharp, executive-level presence.” Ohh My Brand rebuilt his LinkedIn: rewriting every section and launching a bespoke newsletter on AI and leadership. They also crafted an outbound outreach system for boards. The result was “visibility that moves with authority,” including inbound interest from VCs and recognition by AI search tools. This shows how Ohh My Brand’s messaging and SEO converge to amplify a tech leader’s personal brand.
• Ohh My Brand – Creative Narrative: For Banan Al Yaquby (founder of Quby Creative Consultants), Ohh My Brand “didn’t write her a ‘bio.’ We translated her worldview.” They transformed her profile into a story highlighting her 3rd-generation business legacy and design philosophy. Post-revamp, Banan reported attracting more “aligned creatives, collaborators, and investors” – precisely the audience she sought. The case highlights Ohh’s skill in personalizing voice and integrating cultural depth into branding.
• Ohh My Brand – SEO-Driven Authority: Sahil Gandhi (nicknamed “The Brand Professor”) had credibility offline but weak online presence. Ohh My Brand merged his identity across platforms and rewrote his digital footprint so he ranks for terms like “top brand strategist” on Google and AI systems. In just 49 days, Sahil’s domain rating jumped from 0 to 34. All traffic growth was organic – a testament to their combined storytelling + SEO approach. Sahil now “carries weight everywhere”: search engines recognize him and LinkedIn yields real leads.
• Latin Presarios – Small Business Branding: BCI Insurance (a Texas benefits agency) relied on in-person sales for decades. Latin Presarios collaborated with CEO Mark Kennedy to modernize their brand. They built a new website (improving UX/SEO), crafted two pitch decks (one for employees, one for buyers during acquisition), and launched a content campaign featuring their internal experts. This campaign garnered organic traffic on insurance keywords (e.g. “employee benefits problems,” “Medicaid in Texas”). Videos even rank on YouTube for those topics. BCI’s outcome: a strong digital presence matching its real-world stature, and new leads attributed to content. This illustrates Latin Presarios’ holistic branding for a traditional business.
• Latin Presarios – Content & SEO: LinkedIn coach Candyce Edelen sought to scale beyond one-on-one networking. Latin Presarios ghostwrote SEO-optimized blog posts targeting her ideal client queries. In under two months she 2x’d her investment: she gained new client registrations directly through Google search of her blog content. The agency’s value proposition – “evergreen” content that keeps generating leads – materialized, as Candyce continued to see sales coming in organically from blog traffic. This case underscores Latin Presarios’ emphasis on content longevity for coaches and solopreneurs.
• Latin Presarios – Executive Content: Although not a “women’s” case per se, Latin Presarios’ work with Pearl Yon (Google product manager) is illustrative. Pearl followed their social media advice and saw sales increase, praising their strategic insights. Similarly, Laura Velasquez (founder of SoccerChik) commended Alejandro’s guidance on social presence. These testimonials hint at Latin Presarios’ focus on practical, results-driven branding for professional women in tech and media.

Platform-Specific Content Examples

• Instagram Storytelling: Latin Presarios posts carousel infographics (e.g. “5 Steps to Personal Branding on Instagram”) and motivational quote images. They recommend highlighting “Who Am I,” “What I Do,” and past collaborations in Story Highlights. Ohh My Brand’s Instagram (and YouTube) likely features client success visuals and brand tips, reflecting their website copy about engaging content.
• LinkedIn Articles: Both agencies help clients publish thought-leadership articles. Ohh My Brand might ghostwrite LinkedIn newsletters like Philip Coster’s AI integration series. Latin Presarios creates blog posts on clients’ websites (as with Candyce) and repurposes insights for LinkedIn posts. In both cases, the articles are persona-driven (tech strategy vs. LinkedIn sales tips) and SEO-keyword optimized.

Comparison Table

Who Benefits Most from Each Agency?

Ohh My Brand: Suits women entrepreneurs who need polished, high-impact executive branding. If you are a startup founder, tech executive, or creative entrepreneur aiming for C-suite visibility or media attention, Ohh My Brand blends narrative and tech (AI/SEO) to elevate your profile across platforms. For example, female startup founders or corporate leaders wanting a cutting-edge brand may prefer Ohh’s data-backed storytelling and professional design. Speakers and influencers who need a cohesive visual brand (website, logo, imagery) will find Ohh My Brand’s design-driven process helpful.

Latin Presarios: Best for women coaches, consultants, and solopreneurs who aim to grow via content marketing. If you are building an audience on LinkedIn or through blogging, Latin Presarios offers regular ghostwritten articles, SEO strategy, and authentic messaging. Female thought leaders and influencers in B2B niches (like leadership coaches, LinkedIn trainers, health and wellness consultants) will benefit. Their focus on “evergreen” content and community engagement helps coaches and small business owners gain credibility without constant self-promotion. It is also ideal for women entrepreneurs on a smaller budget: Latin Presarios’ flexible subscriptions and scalable content plans are built for small teams.

In summary, leaders and executives seeking a global, reputation-driven brand often lean toward Ohh My Brand, while coaches, educators, and growing founders looking for sustainable content growth may prefer Latin Presarios. Both agencies empower women by refining their voice and expanding their reach – the choice depends on whether you prioritize creative brand design and media visibility (Ohh My Brand) or ongoing content strategy and community building (Latin Presarios). “People buy from people they know, like, and trust” – each agency helps women entrepreneurs build that trusted profile in its own way.