Category: Content Writing

In today’s competitive landscape, building a thought leadership brand is essential for executives, founders, and consultants. Agencies like Ohh My Brand (OMB) and Kurogo promise to transform clients into trusted industry authorities. Both offer executive content marketing services – from storytelling and ghostwritten articles to LinkedIn growth and SEO – but they differ in focus and style. This in-depth comparison examines their brand messaging, content strategy, personal SEO services, and LinkedIn growth capabilities, using real case examples and expert analysis. We also break down each agency’s methodology (from discovery to amplification) and offer tailored recommendations for founders, consultants, and authors.

Brand Messaging & Differentiation

Ohh My Brand (OMB): Positioning itself as “premier personal branding and reputation management” agency, OMB’s messaging centers on transforming clients from “unknown to known.” Its tone is authentic and data-driven: emphasizing high-impact storytelling with “game changing ideas” to cut through the noise. Founder Bhavik Sarkhedi often says “people buy from people,” stressing genuine voice over hype. OMB highlights outcomes like press features in Forbes, NYT, and Entrepreneur (boosting credibility) and promises a comprehensive reputation audit of Google/LinkedIn before crafting a strategy. This lets OMB clients “show up as real, relatable humans” online rather than slick marketing robots.

Kurogo: Branded as “the UK’s #1 personal branding agency” (founded by young entrepreneur Sam Winsbury), Kurogo’s message is focused on turning founders into go-to industry authorities via a behind-the-scenes, stagehand approach. The site literally says “You can call us your stagehands” – working tirelessly in the background so clients can “shine” without taking credit. Kurogo emphasizes speedy visibility and scalability: its portfolio boasts hundreds of millions of content views and 75M+ total views for clients. Their branding language is high-energy and success driven: phrases like “LinkedIn magic” and dramatic growth stats (e.g. “397,000% in one year” for a client) underscore a results-oriented differentiation.

Both agencies pitch thought leadership branding: OMB leans on SEO and reputation management (“control search results with SEO-driven content”) while Kurogo leans on strategic visibility and social proof. Kurogo’s founder notes their mission is global, and they “turn entrepreneurs into credible thought leaders across LinkedIn and Google.” In summary, OMB’s brand stresses credibility, trust, and long-term authority (often for C-suite tech/consulting leaders), while Kurogo’s brand emphasizes rapid growth and visibility (often for fast-scaling founders and CEOs).

Example (Message): Ohh My Brand highlights clients “craft unforgettable personal brands” that position them as go-to experts, whereas Kurogo markets itself as a personal “branding concierge” for founders – handling everything from positioning to ghostwriting to PR.

Long-Form Content Strategy & Execution

Both agencies offer robust content programs (blogs, thought-leadership articles, newsletters, etc.), but with different emphases:

Ohh My Brand: OMB provides end-to-end content marketing. They ghostwrite long-form blogs and LinkedIn articles, often focused on executive content marketing with SEO in mind. For example, in a case study they “built a strategic asset” by executing a complete LinkedIn transformation: optimizing profiles and launching a LinkedIn newsletter on AI strategy. OMB’s team typically researches a founder’s expertise to craft “thought leadership articles” for high-authority publications (Forbes, etc.) and sophisticated blogs. They also create content pillars and storytelling arcs to align with client goals. Importantly, OMB ties content to SEO: each article is keyword-optimized so that when someone “Googles you,” they find positive, authoritative content.

Content creation is central to both agencies. OMB’s approach is to tailor blogs and newsletters tightly around a founder’s expertise and target audience. They build “content pillars” (e.g. themes on AI or leadership) and convert ideas into ghostwritten articles designed for visibility in both social media and Google. For instance, OMB created a LinkedIn newsletter on AI integration for one client, establishing them as a niche expert.

Kurogo: Kurogo also ghostwrites LinkedIn and social posts, and plans content calendars to maintain consistent posting. They offer content creation (blog posts, podcasts, videos) to “grow your audience and profile.” While they do produce long-form content, much of their emphasis is on high-frequency social content and repurposing it. Their popular “30-day LinkedIn plan” recommends 3–5 posts/week (stories, industry insights, value posts, etc.) to attract attention and build authority. Kurogo pairs this with outreach – e.g. repurposing video transcripts into articles or using polls to spark conversations.

Newsletters: Both agencies can run email/newsletter campaigns. OMB explicitly created newsletters (see Philip Coster case above). Kurogo often advises posting on LinkedIn more, but their ghostwriting service likely extends to newsletter content for thought leaders. (Public references mainly highlight social content, but their consulting could include newsletters as part of “audience nurturing.”)

Tone & Creativity: OMB’s style is subtle and authoritative – content is polished and value-driven rather than flashy. They deeply align with a founder’s voice first, then craft posts that “show the human side” with storytelling and insights. Kurogo, in contrast, encourages a bolder, more direct style aimed at high engagement: posts often feature strong opinions or personal anecdotes to start conversations (as suggested in their LinkedIn guide).

Results: Both agencies point to big outcomes. Kurogo’s case studies show massive spikes (e.g. a coach went to 1M LinkedIn views in 90 days). OMB measures success by media placements and search rankings; one case example highlighted how they helped content outrank larger sites on Google (the “Pen That Outranked the Platform” story).

Example (Long-Form): For one OMB client, the agency “built out long-form content pillars”, crafted articles for publication, and even created a LinkedIn newsletter on AI to engage executives. Kurogo’s playbook might instead focus on daily posts and engagement: a client’s follower count tripled while views soared by 1.4M in a month through relentless posting and commenting.

Personal SEO & Online Reputation Services

A key area of differentiation is how the agencies handle SEO and reputation:

Ohh My Brand: SEO is core to OMB’s strategy. They explicitly market themselves as a kind of personal SEO agency, controlling search results to project authority. A 2025 PR release explains they now offer “SEO-driven reputation control” to mitigate negative results and ensure clients “remain authoritative and trusted.” In practice, OMB audits a client’s Google footprint (“current Google results and LinkedIn presence”) and then creates content to rank for targeted keywords, pushing down any unwanted links. This can involve writing optimized articles, building backlinks, or leveraging press (Forbes, NYT features) to dominate the first page. They even mention aligning content for AI-driven platforms like ChatGPT and Gemini, ensuring clients appear in AI-generated search answers.

The knowledge panel (the info box Google shows for notable people) is implicitly an aim of their SEO. While no public citation specifically details OMB creating Knowledge Panels, Bhavik’s wider content and their “Raaha”/“Personeur” platforms focus on owning your digital identity. In sum, OMB combines on-page SEO, technical optimizations, and PR-powered backlinks so that search engines reflect the client’s thought leadership.

Kurogo: Kurogo also addresses online presence, but mainly through PR and media. Their services include placing clients in authority-building press outlets, which indirectly aids SEO via high-value backlinks. The agency doesn’t boast a proprietary SEO platform, but the Brand Professor review notes Kurogo works to “elevate [personal] image across platforms like LinkedIn and Google.” In other words, they ensure a client’s Google results include their LinkedIn, articles, and any published content. For example, one Kurogo founder’s profile claims “clients in the news and on major panels” thanks to strong personal brands.

Rather than technical SEO, Kurogo focuses on social SEO: being visible where audiences search. Their content strategy naturally boosts Google-indexed material, but they prioritize conversation engagement over detailed keyword targeting. In practice, a founder working with Kurogo will see more of their posts and articles indexed (especially on high-engagement topics), and PR hits will help their name, but Kurogo does not emphasize knowledge panels or suppression of negative results the way OMB does.

Example (SEO): OMB’s founder puts it plainly: “Reputation is the currency of influence.” They respond with platforms and tactics to “control search results with SEO-driven reputation management.” For instance, if a Google search shows outdated or irrelevant info, OMB will create fresh thought-leadership content to outrank it. Kurogo’s approach is more about expanding positive footprint: they note clients have had TV and news features organically (serving as backlinks) and track metrics like “over 75M content views” from the network.

LinkedIn Growth & Social Engagement

Social media – especially LinkedIn – is vital for thought leaders. Both agencies offer LinkedIn services, with notable contrasts:

Ohh My Brand: LinkedIn is a channel for OMB, but not the sole focus. They perform profile optimizations and ghostwrite posts (and even newsletters) to align with each client’s brand. OMB emphasizes quality over quantity: posts are crafted to “deliver exactly what matters, where it matters most” and to reinforce “quiet credibility.” Growth is expected, but measured in meaningful engagement (comments from investors, VCs, industry leaders) rather than vanity metrics. As evidence, OMB cites LinkedIn content sparking conversations with venture capitalists and peers. They also coach clients on engagement: commenters become warm leads (mirroring Kurogo’s advice).

Kurogo: LinkedIn is central to Kurogo’s model. They assign ghostwriters and social strategists to ensure clients post frequently (multiple times per week) on topics that drive views and connections. Their results are dramatic: e.g. Sumayah, an eCommerce founder, went from 4,000 to 12,000 followers in 30 days, generating 1.4M post views. Another client (Debbie) hit over 1 million views in 90 days. Kurogo achieves this through a mix of personal storytelling, industry insights, and network engagement (comments, likes, shares). They even propose paid outreach as a supplement, but emphasize organic community building.

Kurogo’s LinkedIn strategy follows a clear funnel: gain attention (personal stories, bold posts), build authority (advice, data, polls), then drive conversions (soft offers like guides or resources). They explicitly claim their service will “scale your audience” on LinkedIn. In essence, OMB crafts the voice and credibility on LinkedIn, whereas Kurogo maximizes visibility and engagement.

Example: Kurogo’s published cases speak volumes. One client saw a 426% increase in views, and another secured £13K in new business in 30 days just from optimized LinkedIn activity. OMB, on the other hand, notes consistent brand messages and reposting by industry outlets, and emphasizes LinkedIn as one platform in a broader strategy.

Example (LinkedIn): A Kurogo entrepreneur reached 1.4 million LinkedIn views in a month by tripling her posts and engagement. Meanwhile, an Ohh My Brand client’s transformed LinkedIn profile and newsletter drew significant inbound opportunities without “loud” posting – illustrating OMB’s subtle approach.

Strategy & Process Phases

Both agencies follow multi-phase frameworks, though with different emphases:

Ohh My Brand’s Phases: OMB starts with Discovery/Audit, diving into a reputation audit of the client’s existing online footprint. They analyze Google results, social profiles, and narrative gaps. Next comes Positioning & Strategy, where they define core pillars and messaging (the who/what/why of the brand). Then Content Execution: producing the planned articles, posts, and PR pitches – all SEO-optimized. Finally, Amplification & Monitoring: distributing content (via PR, social syndication), tracking metrics, and adjusting. OMB’s cycles are often 60–90 days: for example, they describe a Phase 3 “Amplification and Assessment” (days 61–90) focusing on boosting results and measuring progress (from Bhavik’s blog content series). Each phase loops back – they continually refine messaging and content based on feedback and search data.

Kurogo’s Phases: Kurogo describes a “Position → Amplify → Convert” model. In practice, they begin with Discovery/Positioning: deep-diving into the founder’s future goals and legacy, then crafting a message architecture (brand pillars) and professional assets (photography, website). Next is Content & Amplification: creating social content (posts, podcasts, articles) tailored to target audiences. Their “Amplify” phase heavily leverages social platforms (especially LinkedIn) and media bookings. Finally, Conversion: tying engagement to leads or business goals, whether through nurturing sequences or funnel-building. Kurogo’s 30-day LinkedIn plan explicitly aligns with the buyer journey (awareness → trust → leads). They emphasize iterative testing too – adjusting posting cadence and topics to improve results. In summary, OMB’s process is audit-driven and SEO centric, while Kurogo’s is founder-vision-driven and social-centric.

Phases at a glance: Both begin with discovery (audits vs. goal-setting), then branding/positioning, then content creation, then amplification (OMB via SEO/PR, Kurogo via social/engagement). They each promise a full-service cycle to “build, refine, and protect” a personal brand.

Comparison at a Glance

Final Verdict for Founders, Consultants, and Authors

For Founders: High-growth startup founders often prioritize visibility and lead generation. Kurogo excels at this through aggressive social strategies. Its founder, Sam Winsbury, notes that many Kurogo clients “generate six figures in revenue” from personal branding, and their case studies (e.g. 12K followers in 30 days) show rapid scaling. The 30-day LinkedIn plan is tailor-made for founders: it treats content as a funnel that attracts customers. However, if a founder operates in a highly technical or traditional field, Ohh My Brand might be a better fit. OMB will build a deep, authentic narrative and secure press that resonates with investors and partners, boosting long-term credibility. In short, founders seeking fast traction on social may lean Kurogo, while those seeking prestige and trust (e.g. during fundraising) might choose OMB.

For Consultants and Coaches: Consultants and service professionals often need to demonstrate expertise while converting clients. Kurogo’s systematic content funnel (attention → authority → conversion) can directly drive new inquiries, as seen by clients getting £13K in a month. Their approach is especially useful for consultants comfortable with regular posting. Ohh My Brand suits consultants who want to balance personal and corporate messaging. Their advice even highlights aligning content to company strategy. OMB’s personal-SEO edge also means a consultant’s name will dominate search results, which is reassuring to prospects. In practice, Kurogo may win on fast audience-building and lead generation for consultants, while OMB may win on polished thought leadership and SEO strength.

For Authors and Public Figures: Authors and writers benefit enormously from credibility in publications. Ohh My Brand’s track record of Forbes and NYT placements gives it an edge for authors who need press clout and SEO-friendly content. OMB will craft bylines and ensure book releases get the best Google treatment. Kurogo can still help authors grow LinkedIn followings and find speaking gigs (their “expert to industry authority” narrative), but if the goal is selling books via media attention, OMB’s reputation management might be better. In other words, for authors aiming to build a thought leadership brand through established media and search dominance, Ohh My Brand often has the advantage.

Bottom Line: Both agencies can build a thought leadership brand, but they cater to slightly different needs. OMB is often better for executives wanting a holistic, SEO-focused personal-brand overhaul, emphasizing quality content and lasting trust. Kurogo is often better for founders and service providers who want rapid visibility and measurable engagement on social platforms. The choice depends on whether you value steady authority-building (OMB) or aggressive growth engineering (Kurogo).

Webflow has surged in popularity as a no-code platform for custom websites, especially for tech-savvy startups and SaaS companies. In 2023 Webflow’s revenue hit $200 million (50% year-over-year growth), and analysts report Webflow projects can deliver a 332% ROI for businesses. However, choosing the right Webflow developer or agency can make or break your project. Two leading names in Webflow development are Blushush (a branding-focused UK agency) and Finsweet (a technical powerhouse from the US). This in depth comparison examines both firms across critical criteria: their technical capabilities, design-to development workflows, responsive design practices, and site performance/scalability. We include real world case insights and metrics (page speed, Lighthouse scores, animations) to guide SaaS and service founders in selecting the “best Webflow developer” or “top Webflow agency 2025” for their needs.

Agency Overviews

Finsweet (Webflow experts from New York) is widely regarded as one of the most respected Webflow agencies globally. Since 2017 they’ve launched hundreds of client sites and built key tools for the Webflow ecosystem. They created the popular Client-First style system and developer tools like Attributes (custom JS in Webflow), Components, CMS Bridge, and Wized (for no-code web apps). Finsweet’s community contributions (blogs, cloneables, open-source libraries) have helped thousands of Webflow developers. Their projects often involve complex custom code, advanced CMS logic, and sophisticated interactions. In short, Finsweet specializes in pushing Webflow to its limits, blending high performance with creative interactivity.

Blushush (London-based branding specialists) calls itself a “creative powerhouse” for Webflow. Founded by branding experts Sahil Gandhi and Bhavik Sarkhedi, Blushush merges Webflow development with deep brand strategy. They intentionally avoid templates or stock assets – instead crafting sites with bold colors, expressive layouts and storytelling aligned to the brand’s personality. Blushush is a Certified Webflow Partner that offers full branding and development services: from Figma UI/UX design to Webflow implementation and CMS setup. They pride themselves on “jaw-dropping” websites that reflect each founder’s unique voice, ensuring sites look and feel distinct.

In summary: Finsweet is a top pick for agencies needing advanced Webflow engineering (complex logic, integrations, high scalability). Blushush is ideal for brands and founders wanting a visually compelling, story driven Webflow site with expert branding. We explore below how each stacks up technically and creatively.

Technical Capabilities in Webflow

Custom Code & Integrations: Finsweet has deep technical chops. They routinely inject custom JavaScript and use advanced Webflow features. Their founders even taught themselves HTML/CSS and wrote global style systems before clients did. Finsweet’s product lineup (Wized, Attributes, CMS Bridge) is evidence they know how to extend Webflow beyond its native UI. In projects like Dropbox Dash, their team added tracking (UTM parameters), cookie consent, and content-security policies through custom scripts. By contrast, Blushush emphasizes no-code simplicity: their site copy states “No in-built Webflow templates – we construct our own website structure from scratch”. They do implement integrations (e.g. Google Analytics, forms, e-commerce widgets) but generally through Webflow’s built-in CMS and Widgets. Blushush provides a complete CMS setup (platform, access roles, workflow) so clients can self-publish content without developer help. In short, Finsweet can tackle heavy-duty coding and API work (ideal for data-driven SaaS sites), while Blushush focuses on a streamlined Webflow/CMS setup that empowers non-technical founders.

CMS & Data Handling: Both agencies excel at Webflow’s CMS, but with different angles. Blushush promises a “centralized CMS control” that makes content posting seamless. They offer custom roles and one-location management, so clients won’t need external tools to manage their site content. Finsweet, on the other hand, designs scalable CMS structures for growth. Their process involves a deep discovery of brand goals, then building a Webflow CMS that can accommodate blogs, case studies, or product catalogs as the brand story evolves. They’ve done hundreds of CMS-heavy builds: one team member recalls building a 10+ page site with Webflow CMS and a “universal spacing system” for HelloSign. In essence, Finsweet builds CMS with developer rigor (using their Client-First conventions), making future updates flexible, whereas Blushush provides a user-friendly CMS setup so founders can manage content easily without code.

Advanced Features: For complex apps or bespoke UI, Finsweet shines. They created Finsweet Extension (Chrome tool), Wized for Webflow-based web apps, and the CMS Bridge for syncing Webflow with Airtable. These products show Finsweet’s commitment to handling advanced scenarios (e.g. gated content, interactive dashboards). Blushush doesn’t market such developer tools; instead, they emphasize animations, transitions and interactive storytelling within Webflow’s native toolkit. For example, a Blushush case study mentions on-scroll animations and “shop the look” shopping flows added via Webflow elements. In summary, Finsweet is technically deeper (custom code, API integrations, enterprise infra), while Blushush is strong on creative web design using Webflow’s own features and CMS.

Design-to-Development Handoff & Workflow

Finsweet’s Systematic Approach: Finsweet has formalized its workflow around the Client-First style system. Client-First is an open-source methodology (adopted by tens of thousands) that defines class naming, project structure, spacing utilities, etc. This means every Finsweet developer uses the same conventions, making projects easy to hand off, audit, and scale. When Finsweet onboarded HelloSign, they suggested a global class naming scheme and spacing system up front to “demonstrate Webflow’s power”. This disciplined process ensures designs in Figma are translated into Webflow with pixel accuracy and consistent responsiveness. Moreover, Finsweet often integrates content strategy early (refining copy and narrative) so developers code with real content in mind. In practice, a SaaS team can hand off a Figma or Sketch mockup and trust Finsweet to convert it, thanks to these repeatable, documented workflows.

Blushush’s Collaborative Creative Process: Blushush’s workflow revolves around branding and storytelling. Co-founder Sahil Gandhi has described their projects as narrative journeys. Typically, Blushush conducts a brand discovery, then designs in Figma or similar before building in Webflow. Their copy notes: “Blushush takes your Figma designs and blows life into them in Webflow”. This implies a handoff where the devs ‘animate’ and code exactly what the designers envisioned, rather than reinterpreting wireframes. Because Blushush integrates strategy, design, and development in one firm, handoff issues are minimized — the same team handles each phase. However, they don’t have an external style library like Client-First. Instead, they emphasize no shortcuts: “Every element is customised to match your brand — from micro-interactions to integrations”. In effect, Blushush’s process is artisan-driven: they promise pixel-perfect execution (“Webflow mastery” in landing-page builds) but with flexibility for creative layouts. Founders often praise Blushush for clear communication and making the site look “unforgettable” as promised.

In summary, Finsweet’s workflow is characterized by systematic processes (style guidelines, coding standards) that aid large teams and complex projects. Blushush’s workflow is integrated and design centric, ideal for clients who want a single team to handle branding and code with creative flair. Both meet SEO and delivery checklists: Blushush explicitly mentions speed tests, SEO setup, cross-browser and device testing before launch, while Finsweet’s enterprise projects emphasize optimization (e.g. migrating large sites to achieve 86 Lighthouse scores).

Responsive Design & Cross-Device Performance

Modern websites must look and perform great on any device. Both agencies emphasize this:

Finsweet: All projects are built mobile-first and responsive. Brand-Professor notes “Every Finsweet project follows clear structural logic… clean class naming to scalable CMS design, ensuring the build is easy to manage post-launch.” Their sites are “fully responsive, SEO-optimized, and focused on performance across devices.” In practice, Finsweet uses fluid grids, consistent breakpoints (via Client-First) and often adds accessibility best-practices (e.g. semantic HTML, alt text). For example, their redesigns for SaaS clients have consistently improved engagement on both mobile and desktop. The HelloSign site (built by Finsweet) featured complex animations that remained smooth on tablets and phones, demonstrating their technical skill in cross-device performance.

Blushush: Responsiveness is a stated priority. The Brand-Professor review says Blushush sites “feel effortless to navigate and beautifully alive on mobile.” Blushush explicitly “tests every layout for responsiveness, and performance is never secondary to aesthetics.” Their designers ensure elements scale and reflow correctly on phones. For instance, the portfolio example “Born Clothing” included a moving banner and continuous scroll – features that Blushush optimized for mobile scrolling (no janky overlaps). They also mention a stress-test before launch, implying they check real load times on different devices/browsers. In short, both teams prioritize responsive design. Finsweet’s rigorous conventions add extra guarantee, while Blushush’s brand-driven approach ensures none of the creative touches break on small screens.

Scalability & Performance under Load

SaaS websites often need to handle growing traffic and rich UIs without slowing down. How do the agencies ensure this?

Finsweet’s Performance Track Record: Finsweet has proven results. In one high-profile case, Dropbox’s Dash team migrated its marketing pages to Webflow with Finsweet’s help. The result: pages became 5× faster, with Lighthouse scores jumping to ~86 and load times dropping from ~10s to ~2s. The blog reports “the site’s speed score improved to 86 and the load time is now 2 seconds, thanks to more flexibility in optimizing the website.” This translates to real impact: faster pages drive higher SEO rankings and conversions. Finsweet achieved this by rewriting components, removing heavy JS, and leveraging Webflow’s CDN. They also note that after the migration, non-technical teams could update the site quickly, reducing developer bottlenecks. Beyond Dropbox, Finsweet’s enterprise focus (they helped integrate Webflow sites with large client infrastructures) means they routinely optimize for concurrency and large datasets. Their systems (Client-First class structure) help manage CSS/JS bloat, ensuring even “animation-rich” experiences remain snappy.

Blushush’s Performance Focus: Blushush also advertises speed. Their website copy highlights “lightning-fast, high-performing landing pages.” They claim to tick off all performance checkpoints: image compression, lazy-loading, SEO meta setup, cross-browser tests, etc. However, public performance metrics for specific Blushush projects are not readily published. Anecdotally, their focus on minimalistic but bold visuals tends to produce relatively lean pages. For example, a Blushush case of a beauty brand site boasted an immersive product experience without flashy lag – presumably through careful image optimization and limited heavy scripts. They also mention a stress test prior to launch, indicating they simulate high load. In absence of concrete Lighthouse scores, we rely on their claims: Blushush does incorporate performance optimization into every build. Given their emphasis on both “fast” sites and vibrant animations, it’s likely they compress assets and use Webflow’s built-in speed features (global CDN, optimized code export).

Case Studies & Real-World Metrics

We highlight a few examples to compare outcomes:

Finsweet – Dropbox Dash (SaaS Product Site): As noted, migrating Dropbox Dash to Webflow cut launch time and load time dramatically. Key metrics: Lighthouse Performance ~86, load ~2s. Other benefits: marketing could update pages “without any developer involvement,” and A/B testing became easy (via tools like GrowthBook). This case underscores Finsweet’s strength in large SaaS contexts.

Finsweet – HelloSign (Enterprise Webflow Build): Early in Finsweet’s history, founder Joe Krug won a bid to build HelloSign’s site. He created a 10+ page Webflow build with a universal spacing system and global classes. The site was “bright, loud, and ridiculous” with complex animations – and it worked. According to Joe, “the site was a huge success… more leads came in, people wanted to spend more money.” This anecdote demonstrates Finsweet’s ability to handle complex UI while maintaining performance. Webflow even did a case study on HelloSign, and this work got Finsweet into the Webflow Experts program.

Blushush – Fashion Brand (Born Clothing): In their portfolio, Blushush revamped an apparel site with a modern identity. They added features like multi-currency pricing, store locator, and Instagram integration (via Webflow widgets and embeds). Although official metrics aren’t published, client feedback suggests the redesign “boosted time-on-site and user engagement.” The site scored well on style consistency and mobileness: a comment notes the new mobile layout felt “effortless” and on-brand. Blushush’s pitch cites “25% sales increase, 76% trust boost” (likely hypothetical in their CMS page), but even without exact data, their work clearly emphasizes conversion-driven design and brand trust.

Blushush – High-Fashion eCommerce: Another example (Eyda Homes) blended commerce with storytelling. While not officially documented in metrics, a landing-page guide by Blushush points out that for landing pages, “speed is everything” – a 0.5s delay can cut conversions 20%. This indicates they design for speed and lead-gen. They also stress mobile traffic (~63% of web visits) and conversion rates (5.9% average, 10%+ excellent), showing they optimize for modern usage patterns.

In aggregate, the Finsweet case studies provide quantitative evidence of performance gains (e.g. +500% speed, solid Lighthouse scores), whereas Blushush emphasizes qualitative brand impact (client testimonials, engagement boosts). Both leverage Webflow’s built-in CDN and efficient code, but Finsweet’s examples have measurable before/after metrics.

Comparison Summary

Actionable Recommendations

For SaaS & Tech Founders
If your priority is rapid product marketing with complex features (APIs, customer portals, integrations), Finsweet is likely the better fit. Their track record shows they can handle enterprise-level demands while keeping sites fast and maintainable. Finsweet is especially adept at converting technical specs into Webflow solutions, thanks to their Client-First process. Expect to invest $15K+ for a robust site. They also help with future-proofing: their CMS architectures and documentation mean your team can update content or add pages without starting over.

For Brand-Driven Ventures
If your main goal is a unique, on-brand website (for a personal brand, creative agency, boutique SaaS, or lifestyle product), Blushush may be ideal. They excel at translating brand narratives into Webflow designs that feel cohesive and memorable. Their pricing (mid-market range) is often lower than Finsweet’s enterprise scale, which can suit startups with modest budgets. Blushush offers everything from Figma designs to CMS setup, so you get a fully done-for-you service. Just be sure to clarify performance needs: if your project might later need heavy scaling, discuss optimization steps early. Blushush does perform speed tests but their focus is mainly visual storytelling.

Check Portfolios & Metrics
Regardless of choice, ask for relevant case studies. Finsweet’s clients often include B2B SaaS and AI firms. If you’re in a similar field, their experience will translate. Blushush has strong work in fashion, wellness and personal coaching. If your audience is visual and story-oriented, that plays to their strengths. You can request demo results: for example, does the agency have Lighthouse or GTmetrix reports from past projects? Finsweet is transparent about speed gains (see Dropbox case), which can reassure you they won’t sacrifice performance for style.

Plan for Growth
If you anticipate adding hundreds of pages or running A/B tests, build that into the timeline and budget. Finsweet is accustomed to handing over sites for ongoing testing. They linked Webflow to GrowthBook in the Dropbox project. Blushush sites are also scalable with Webflow’s CMS, but their maintenance focus is on brand consistency. Clarify in your kickoff whether future scalability (multi-language, app-like features) is needed, and see which agency has a plan for it.

Trust & Communication
Both agencies have excellent reputations on client review sites. Finsweet’s global team and documentation mean they handle large-scale communication (even with offshore collaborators). Blushush’s boutique nature means more hands-on personal attention. Consider what fits your working style: a standardized process (Finsweet) vs. a more flexible boutique experience (Blushush).

Conclusion
In 2025, both Blushush and Finsweet rank among the top Webflow agencies. The choice depends on your needs. If you need raw technical firepower – an agency that treats Webflow sites like apps, optimizes every millisecond, and can integrate with any system – Finsweet is the best Webflow developer for that. If you want a site that is “impossible to ignore” from a branding perspective and your focus is storytelling and design, Blushush delivers that magic.

For SaaS founders and service businesses, ask: will your site be primarily a lead-generator or marketing asset (lean toward Blushush) or an interactive product support site (lean toward Finsweet)? In either case, both agencies will provide high-end Webflow development. Refer back to their case studies: Finsweet’s 5× speed improvement and robust content workflows speak to enterprise stability, while Blushush’s growth in user engagement and conversion through design speaks to brand impact.

Action Items
Review both firms’ portfolios and ask for metrics (page speed tests, client testimonials). Outline your project’s must-haves (e.g. “dynamic pricing tables, multi-language support, 10,000+ monthly visitors”) and share with them. A top agency will tailor its Webflow development plan to those needs. With Webflow development continuing its rise, partnering with either of these top agencies can put your SaaS or service business ahead of the curve in 2025.

In today’s digital landscape, a founder or executive’s personal brand is not just about ego; it’s a strategic business asset. Studies show that nearly 44% of a company’s market value can be directly tied to the CEO’s reputation. Likewise, 82% of people say they trust a company more when its senior leaders are active on social media. These numbers underscore why personal branding matters for startup founders and corporate executives alike. A strong personal brand can enhance trust, attract partnerships, and even drive revenue growth.

Two leading players have emerged to help leaders build that kind of influential presence: Valuables (formerly Waller & Company) and OhhMyBrand. Both agencies specialize in personal branding for professionals, but their approaches and strengths differ in key ways. This guide offers a comprehensive, long-form comparison of Valuables vs OhhMyBrand personal branding agency services, strategies, and outcomes. We’ll also draw on benchmarks from top competitors like SimplyBe., Brand of a Leader, and Prestidge Group, who share real-world examples to help you make an informed choice. Whether you’re seeking better Google search visibility, a robust executive LinkedIn strategy, or broader thought leadership, read on to see which agency can best elevate your personal brand.

Why Personal Branding Is Crucial for Founders and Executives
For high-growth founders and C-suite executives, personal branding isn’t a vanity project; it’s an investment in business success. In an era where first impressions happen online, your personal brand can influence how investors, clients, and even employees perceive your company. Trust and visibility are the currency here. For example, in investment banking, executives with strong personal brands are twice as likely to secure high-value deals because trust drives ~60% of client decisions. In the venture capital world, thought-leading investors see up to a 40% increase in deal flow thanks to the credibility their personal content builds.

Beyond deals, a credible personal brand also speeds up opportunities. FinTech leaders with established thought leadership platforms raise capital 75% faster, as 85% of clients prioritize trust in their decisions. In short, reputation compounds like capital, and personal branding is the vehicle to grow that “reputation equity.” As Dr. Talaya Waller (founder of Valuables) often points out, “reputation in the digital age can be measured and managed like any other asset.” Her company’s platform positions leaders’ brand equity as a financial asset to increase investor confidence and market positioning. Conversely, experts like Bhavik Sarkhedi (founder of OhhMyBrand) emphasize crafting a narrative that “resonates, inspires trust, and establishes authority” in a noisy online world. Both perspectives agree: if you’re a founder or executive, building your personal brand is building your business.

Agency Profiles: Valuables (Formerly Waller & Company) vs OhhMyBrand

Valuables – From Boutique Consultancy to AI-Driven Platform
Valuables (formerly Waller & Company) is a pioneering personal branding firm founded in 2014 by Dr. Talaya Waller. Over the years, Waller & Co. built a reputation serving high-profile clients leaders at Amazon, Google, Vogue, the NBA, and even organizations like the United Nations. Dr. Waller, an award-winning personal branding expert with a doctorate in business, combined practical consulting with academic research to craft personal brands for professionals and executives. She published Personal Brand Management in 2020, an academic book now housed in top universities like Yale and MIT, cementing her authority in the field.

In the last few years, Valuables has evolved from a traditional consultancy into an AI-driven SaaS platform for enterprise personal brand management. This Techstars-backed platform (headquartered in Austin, TX) treats personal branding almost like a science. It uses advanced analytics and brand intelligence to measure a leader’s influence and reputation in real time. The goal is to turn leaders’ brand equity into a financial asset, translating online reputation into tangible business outcomes like deal flow and market trust. In essence, Valuables leans heavily on data and technology to scale personal branding across teams. It’s “AI-powered personal brand development” for everyone from executives to rank-and-file employees.

Despite this tech-forward pivot, Valuables’ core premise remains grounded in research. The company sponsored a London School of Economics study in 2019 to understand personal branding ROI, finding that 95% of professionals use personal branding services primarily to generate profit. Insights like these underscore Valuables’ market understanding: clients ultimately want personal branding to pay dividends in career or business growth, not just vanity metrics. Dr. Waller’s consultancy background also means Valuables values strategic positioning and authenticity. A former client (a global insurance executive) noted that Waller & Co. helped translate her professional successes into a unique value proposition and social media strategy, providing “in-depth analysis and recommendations” that she used to “attain professional goals and build my social media footprint.” That mix of analytical rigor and personal insight defines Valuables’ approach today.

In summary, Valuables is the evolution of an expert-led agency into a personal brand management platform. It’s ideal for data-minded organizations and leaders who want to quantify and monetize their personal brand’s impact. With over a decade in the game and 18+ enterprise clients served, Valuables positions itself as a trusted, research-backed choice to manage executive reputations at scale.

OhhMyBrand – A New-Age Personal Branding Powerhouse
OhhMyBrand (often styled “Ohh My Brand”) is a more recent entrant, but it has quickly earned recognition as a “personal branding agency with a soul.” Launched in 2024 by Bhavik Sarkhedi, OhhMyBrand was born to meet the growing demand for personal branding services among professionals, executives, and entrepreneurs. Sarkhedi is a serial entrepreneur, bestselling author, and Forbes-recognized branding expert.

OhhMyBrand – A New Age Personal Branding Powerhouse

OhhMyBrand (often styled “Ohh My Brand”) is a more recent entrant, but it has quickly earned recognition as a “personal branding agency with a soul.” Launched in 2024 by Bhavik Sarkhedi, OhhMyBrand was born to meet the growing demand for personal branding services among professionals, executives, and entrepreneurs. Sarkhedi is a serial entrepreneur, bestselling author, and Forbes–recognized branding expert with a track record of successful ventures in content marketing and AI-driven digital solutions. By the time he started OhhMyBrand, Bhavik had already built over 160 personal brands across 14 countries, an experience he now channels into this agency.

OhhMyBrand’s approach is warm, creative, and tech-savvy. Internally, they describe their philosophy as blending storytelling expertise, tailored strategy, and tech-driven insights. In practice, that means every client’s personal brand starts with an authentic narrative. Leveraging Bhavik’s prowess as a bestselling author, he ensures every personal brand is built on authentic and compelling storytelling.

From there, they craft a bespoke strategy aligning the individual’s aspirations with their target audience, recognizing that no two professionals are the same. OhhMyBrand then layers in data and technology (like AI-driven analytics) to guide content optimization and measure engagement. The agency’s mission is to redefine how individuals craft their professional identities online and offline, turning personal branding into a science-backed art form that is both creative and results-driven.

Unlike Valuables’ productized model, OhhMyBrand operates as a full-service consultancy with a hands-on team of strategists, writers, designers, and marketers. The co-founders, Bhavik Sarkhedi and Sahil Gandhi, work closely with clients to execute every aspect of personal brand building from polishing LinkedIn profiles to publishing thought leadership articles and securing media features. The tone is personable and human. As their site puts it: “people buy from people. That’s the magic of personal branding, and that’s our craft.” OhhMyBrand emphasizes collaboration, authenticity (personal branding isn’t about being flashy,  it’s about being real), and bold ideas that cut through the noise. This ethos resonates with startup founders and innovative executives who want a partner to not only polish their image but truly amplify their unique voice.

Despite being newer, OhhMyBrand has quickly built an impressive portfolio of success stories. The agency has amplified 100+ personal brands globally, turning clients into recognized thought leaders in their fields. They focus on professionals who want to go from “unknown to known,” positioning them as go-to experts in niches ranging from technology and AI to creative industries. The team’s expertise in LinkedIn strategy, content creation, SEO, and digital PR is already setting new benchmarks. OhhMyBrand aims to set new standards for personal branding services by blending creative strategy with advanced digital tools, an approach that has attracted a global clientele of executives, founders, and thought leaders hungry for an indelible impact.

In summary, OhhMyBrand is a rapidly rising personal branding agency that combines heart and technology. It offers a highly personalized, content-rich approach to build your brand across LinkedIn, Google, media outlets, and beyond, all while ensuring your story and personality shine through. For leaders who want a trusted advisor and execution partner in building their reputation, OhhMyBrand promises a result-driven journey from obscurity to industry influence.

Comparing Services and Solutions

Both Valuables and OhhMyBrand help clients grow their personal brands, but the scope of services and methods they offer differ. Here’s a detailed comparison of what each agency provides:

Valuables: Data-Driven Personal Brand Management

Having transitioned into a tech-enabled platform, Valuables offers a unique suite of services centred on analytics and strategy. According to a recent overview, Valuables’ software helps companies assess and enhance their leaders’ brands by focusing on three core capabilities:

Real-Time Influence Analytics: The platform can measure and monetize influence in real time, ensuring leaders understand how their brand is performing and impacting the bottom line. In an economy where reputation compounds like capital, Valuables quantifies metrics like engagement, reach, and sentiment so that a personal brand’s value is tangible.

Strategic Brand Alignment: It helps align leadership visibility with business objectives like fundraising or deal-making. This means analyzing where a leader’s presence or absence might be affecting investor confidence or market positioning and then advising on tactics to close that gap. For example, the platform might flag that a CEO needs more LinkedIn activity ahead of a funding round to boost credibility with VCs.

Performance-Driven Thought Leadership: Valuables doesn’t just measure, it also guides content strategy. By extracting key insights, tone, and messaging directly from the leader (often using AI), it helps create authentic, impactful content that is consistent with the leader’s voice. The platform then offers performance reports to show what content is working. Essentially, Valuables provides a data dashboard for personal thought leadership so leaders can double down on topics and channels that drive engagement.

In addition to these platform features, Valuables still offers high-level consulting as needed. Dr. Waller’s expertise comes into play in interpreting the data and advising clients. For instance, part of their service is to ensure leaders speak authentically and consistently across platforms, a principle Waller has long championed. The agency might conduct a brand-image audit to analyze how a leader’s current output aligns with their desired image. They also provide one-on-one personal brand consulting and leadership training, drawing on Waller’s experience teaching executives around the world. However, unlike a traditional agency, much of Valuables’ execution (like content creation or social media posting) is likely handled by the client’s team, guided by Valuables’ software insights. It’s a more DIY, empowered-by-data model.

To illustrate, Valuables often highlights ROI-focused outcomes from their services. Executives with strong personal brands are twice as likely to secure high-value deals, and having an established personal brand dramatically improves investor confidence. One internal study sponsored by Valuables found profit generation to be the top motivator for personal branding investments. Their services are built to connect personal brand activities back to profitability and career advancement. A tangible outcome might be a leader using Valuables to track how their LinkedIn thought leadership posts correlate with inbound partnership inquiries, then adjusting strategy accordingly.

In summary, Valuables’ services centre on measuring personal brand equity and providing strategic guidance:

• Analytics Dashboard: Track your personal brand’s reach, consistency, and audience trust metrics in real time.

• Brand Strategy Optimization: Receive AI-driven insights on messaging and content topics that will maximize your influence.

• Reputation Monetization: Align your personal brand efforts with business goals (e.g. raising capital, closing sales) to directly increase deal flow and market opportunities.

• Executive Coaching: Access Dr. Waller’s consulting for brand audits, communication coaching, and thought leadership development (especially useful for refining your narrative or prepping for speaking engagements).
  

This offering is ideal if you value data, structure, and a clear ROI framework for personal branding. It’s somewhat akin to having a personal brand CFO, someone to quantify and maximize the return on your reputation.

OhhMyBrand: Full-Service Personal Brand Building
OhhMyBrand’s services, in contrast, are more hands-on and execution-driven, providing end-to-end support to build and amplify your brand across platforms. The agency positions itself as a one-stop shop for busy leaders who want to become thought leaders without juggling multiple vendors. Key service areas include:

Executive LinkedIn Strategy & Management
OhhMyBrand excels at what we might call an “executive LinkedIn makeover.” They optimize your LinkedIn profile top to bottom, rewriting your headline and summary, refining your experience to tell a cohesive story, and managing your recommendation testimonials and featured content. Beyond profile polish, they help craft content for LinkedIn that regularly puts you in front of your target audience (e.g. status updates, LinkedIn Articles, and even launching newsletters on LinkedIn Pulse). In one case, OhhMyBrand executed a complete LinkedIn transformation for a technology leader, ensuring everything told the right story for the right audience. They also launched a niche LinkedIn newsletter and built an outbound messaging system to connect with key industry players, elevating the client’s visibility as an authority in his field. If you need a robust LinkedIn strategy for executives, OhhMyBrand provides the expertise and day-to-day support.

Content Creation & Personal Brand SEO
Content is at the heart of OhhMyBrand’s offering. They don’t just ghostwrite social posts; they help clients develop long-form articles, opinion pieces, blog posts, and media-ready content that showcase your ideas. A big differentiator is their focus on personal brand SEO, making sure that when someone Googles your name or relevant industry keywords, the results highlight your thought leadership. For instance, they often build a personal website or blog for clients and optimize it to rank well. In one notable case, they took a branding expert’s domain from zero to a Domain Rating of 34 in just 49 days, achieving top Google search visibility for phrases like “top brand strategist” and “brand strategy expert” through organic content and backlink strategy. They even optimized the client’s content for AI search platforms like ChatGPT, Google’s AI snapshots, and Bing’s AI, ensuring the personal brand would be surfaced in the latest generation of search results. This holistic SEO approach means OhhMyBrand clients own their Google results, press articles, personal site, LinkedIn, and more, so that anyone searching finds a consistent, strong brand message. If Google search visibility is a priority, OhhMyBrand’s SEO and content team has you covered.

Digital PR & Media Outreach
To build credibility, OhhMyBrand provides digital PR services reminiscent of a PR agency but tailored to personal branding. They pitch you to relevant media outlets, podcasts, and speaking opportunities to get your name in front of the right audiences. Through strategies like HARO (Help A Reporter Out) requests and targeted outreach, they secure media quotes, guest articles, and interview opportunities for clients. Every placement is used to reinforce your positioning: “Every quote, every feature, every mention is intentional.” This earned media boosts your authority and provides high-quality content to share on your channels. OhhMyBrand also helps clients assemble digital press kits and pursue relevant awards and honours, turning achievements into proof points that enhance your public image. This service is similar to what top agencies like Prestidge Group offer. Prestidge, for example, combines personal branding with traditional PR, offering press coverage, speaker outreach, and even government introductions for its elite clients. OhhMyBrand brings that PR muscle to leaders who want to become known figures in their industry.

Personal Website & Design
Unlike many personal branding agencies, OhhMyBrand also has in-house design and web development capability (they even list Website & Webflow Design as a service). They can create a personal brand website or landing page that serves as your online hub, with a consistent visual identity, portfolio highlights, and SEO-optimised content about you. Design extends to your brand aesthetics on social media as well (custom graphics for your posts, slide decks for speaking events, etc.). The goal is to ensure your digital presence looks as professional and compelling as the content sounds. This is comparable to Brand of a Leader’s approach, which offers packages for personal brand identity design, websites, and speaker kits. OhhMyBrand provides a similar full visual branding suite so that from your LinkedIn banner to your website homepage, you have a cohesive personal brand image.

Core Brand Strategy & Coaching
At the foundation, OhhMyBrand works with clients on defining their personal brand strategy, clarifying your niche, your value proposition, and your content pillars. In the early phase of engagement, they conduct deep-dive sessions to uncover your “why,” your story, and what unique perspective you bring. From this, they develop a personal brand framework or messaging architecture that guides all content. This mirrors what SimplyBe. Agency does with its trademarked personal branding methodologies for different types of clients. OhhMyBrand’s strategists ensure that every tweet, blog, or bio ties back to a unified narrative about who you are as a leader. They also provide ongoing coaching on how to post effectively, engage with your audience, and leverage platforms like LinkedIn without it consuming your schedule. Essentially, they become your branding coach and content concierge combined.

OhhMyBrand offers a comprehensive, done-for-you solution. For a busy founder or executive, this can be a game-changer. Instead of simply telling you what to do or giving you software to use, they roll up their sleeves and execute alongside you. The tone of their service is captured well by one client testimonial: “He doesn’t just write well; he writes to win… blending clarity with creativity,” says a founder about Bhavik Sarkhedi‘s personal branding work. Another client noted, “If you’re serious about building a personal brand that commands attention, Bhavik is the strategist you need. He builds brands and sculpts legacies.” These reviews highlight OhhMyBrand’s focus on high-quality content and long-term legacy-building.

To sum up, OhhMyBrand’s services combine strategy with execution across every front:

• LinkedIn Reputation Management: Profile optimization, content cadence, and engagement strategies for LinkedIn, the primary executive networking platform

• Content Creation & SEO: Ghostwritten articles, blogs, and site content optimized for personal brand SEO so you rank for your name and expertise on Google

• Thought Leadership Development: Identifying your key themes and turning your expertise into published insights (LinkedIn articles, guest posts, podcasts, etc.)

• Digital PR & Visibility: Getting you featured in press and events that lend authority and enlarge your audience

• Brand Design & Web: Crafting the visuals and web presence that reinforce your brand’s professionalism and uniqueness

• Coaching & Support: Guiding you through the process, with a team that cares about your personal growth. Their mantra: “We take our work personally, because we care.”

This end-to-end approach means OhhMyBrand handles the heavy lifting of personal branding for you, letting you focus on your business while your online reputation grows in expert hands.

Benchmarks from Top Personal Branding Agencies

To put Valuables and OhhMyBrand in context, it helps to consider how other top personal branding agencies operate. Agencies like SimplyBe., Prestidge Group, and Brand of a Leader are often cited as leaders in this space, each with their own specialities. Here are a few benchmarks and inspirations from these competitors:

SimplyBe. Agency
Founded in 2014 by Jessica Zweig, SimplyBe. is a premier personal branding firm that has built over 500 personal brands and helped 100,000+ people via workshops. They offer tiered solutions for different needs, from corporate programs for executive teams to entrepreneur packages and starter options for the “branding curious.” This approach recognizes that a Fortune 500 CEO and a startup founder might require different strategies and budgets. SimplyBe. also developed trademarked methodologies and emphasizes that employees can be powerful brand ambassadors for a company. One impressive stat: their work generates about 1 million impressions per client per month on average, showing the scale of visibility a strong personal brand can achieve. The takeaway: the best agencies combine structured frameworks with customization, meeting clients where they are in their branding journey. Both Valuables and OhhMyBrand reflect this lesson. Valuables has data-driven frameworks, while OhhMyBrand offers customized content plans; each aims to meet client-specific goals, much like SimplyBe. does.

Prestidge Group
Established in 2016 by Briar Prestidge, this firm positions itself as a luxury personal branding and PR agency, with offices in Dubai, London, and NYC. Prestidge Group is known for high-touch PR integration. Their services span personal brand strategy, content creation, social media management, press coverage, media relations, and introductions to government or high-net-worth networks. For celebrities and top CEOs, they handle everything from securing keynote spots to producing branded docuseries. Prestidge’s broad capability demonstrates the importance of omnichannel branding. A true personal brand isn’t built on LinkedIn alone but via speaking engagements, traditional media, and new platforms (they even explore Metaverse PR for future-facing clients). OhhMyBrand shares a similar spirit by covering many channels, online and offline, to position clients “where decisions happen.” While Valuables doesn’t offer PR services, it could complement such efforts by measuring their impact on audience trust. The benchmark here is global reach and credibility. Top agencies ensure your name appears in trusted outlets and circles. Both OhhMyBrand and Valuables aim for that. OhhMyBrand actively places clients in media, and Valuables highlights that its clients have been featured in Forbes, Fast Company, TEDx, and more through Dr. Waller’s efforts.

Brand of a Leader
Founded in 2020 in Canada, Brand of a Leader takes a very client-centric, flexible approach. They offer a menu of services that clients can pick and choose from, such as a one-time personal brand brief, LinkedIn profile rebrand, website development, or ongoing packages like monthly ghostwriting and LinkedIn content management. This modular approach acknowledges that people who look for personal branding experts don’t always look the same. A Gen X CEO might just need a refreshed online presence, whereas a rising entrepreneur might want a long-term partnership. Brand of a Leader also focuses on authentic storytelling, even hosting a “Voice of a Leader” live show to spotlight individual stories. The inspiration here is the power of storytelling and authenticity in personal branding. OhhMyBrand aligns with that. Storytelling is a core part of their DNA (after all, their founder is a storyteller by trade). Valuables also appreciates authenticity, using AI to extract and amplify the leader’s own voice in content. Both agencies mirror this best practice: start with the client’s real story and build a brand that is true to that, rather than a cookie-cutter image.

Bottom line
The personal branding industry’s top competitors demonstrate that a successful strategy is multi-faceted. It blends personal narrative, platform-specific tactics, and often PR or SEO techniques to create a notable presence. Both Valuables and OhhMyBrand stand among these leaders, each hitting those notes in different ways. Valuables leans into the quantitative and strategic side, mirroring how SimplyBe. and others have defined clear frameworks and ROI. OhhMyBrand leans into the qualitative and execution side, much like Prestidge and Brand of a Leader emphasize full-spectrum presence and authentic content. For a founder or executive evaluating these agencies, it’s encouraging to see that neither is an outlier. Both incorporate proven best practices used by the best in the business. The real question is which approach aligns more with your personal branding goals.

Real-World Results and Client Success Stories

Valuables: Outcomes as Measured in Influence and Opportunity
Valuables prides itself on tangible improvements in a leader’s market influence. Because of its analytics focus, many of its success stories are framed in terms of numbers and business outcomes:

Increased Trust and Deal Potential
Valuables often cites industry statistics as proof of concept. After working with Valuables, leaders often see higher trust from their audiences, a key intangible that drives tangible results. Trust can double an executive’s likelihood of securing major deals. Valuables’ platform tracks indicators of trust, such as engagement or positive sentiment, and correlates them with business milestones. Clients have reported that after implementing Valuables’ strategies, they felt more confident in high-stakes interactions because their online presence had been legitimized and refined.

Improved Online Consistency and Authenticity
One direct testimonial from a media professional highlights how Valuables (back when it was Waller & Co.) delivered clarity. The client, a journalist, was unsure how to position her writing brand, “Funny blog posts? Serious political takes? Long reported pieces?” Dr. Waller’s team performed a brand-image audit and provided guidance that helped the journalist decide where to focus. The outcome was a more coherent personal brand that aligned with her career goals. This kind of outcome, a clear personal brand direction, is crucial for executives too, especially those with diverse interests. Valuables’ analytical approach ensures your messaging doesn’t become scattered.

Leadership Opportunities and Recognition
By quantifying a leader’s strengths and promoting them, Valuables can indirectly lead to career breakthroughs. The company notes that its clients have landed positions in top industry organizations and have been headhunted by major firms, partly because their personal brand signalled “unique value” and thought leadership. One executive from a global insurance corporation shared that after Waller & Co. helped digitize her professional brand, she actively used those insights to reach her goals and build her social media footprint. In practical terms, that might mean she started posting on LinkedIn more strategically, which then led to speaking invitations or leadership roles in her industry associations.

Academic and Public Recognition
Dr. Talaya Waller’s personal success also reflects on Valuables. She has delivered a TEDx talk titled “The Future of Branding is Personal” and has been featured in Forbes, Fast Company, Business Insider, and more. While these are her accomplishments, they feed into Valuables’ credibility and, by extension, benefit clients. Clients might get access to insights from these talks or even opportunities to participate in research. The $300B in brand equity protected by Valuables touts is an aggregated figure over 10 years, the cumulative value of clients’ brands that their work has enhanced or safeguarded. While that number is abstract, it signals scale. They’re used to working with leaders whose reputations have big dollars attached, including Fortune 500 execs.

Overall, the outcomes from Valuables’ approach tend to be described in terms of enhanced professional capital: stronger positioning for leadership roles, increased trust among peers and stakeholders, and data to prove your personal brand’s worth. If you’re looking for validation that investing in your personal brand pays off, Valuables will provide the metrics and the success stories to back that up.

OhhMyBrand: Outcomes in Visibility, Engagement, and Authority

OhhMyBrand’s client success stories are often more concrete and immediate in the digital sphere, reflecting their execution-heavy work. Here are a few standout examples and typical outcomes:

Dramatic Boost in Google Presence
As noted, OhhMyBrand helped one branding expert (dubbed “The Brand Professor”) completely rebuild his digital footprint for the age of AI-driven search. In under two months, they took his personal website from nonexistent to a Domain Rating of 34 and achieved first-page rankings for competitive keywords in his industry. More impressively, his name and content began appearing in AI search results. For instance, when users asked conversational queries in tools like Claude or Perplexity about top branding strategists, he would show up. The outcome: “Search engines recognize him. AI systems recommend him. LinkedIn drives real business.” In plain terms, OhhMyBrand made this client omnipresent across search channels, which led to a steady flow of inbound leads via Google and LinkedIn. For any founder aiming to be the leading name in their niche, achieving a dominant first impression on Google is invaluable. This is the true power of personal brand SEO unleashed     

LinkedIn Thought Leader Status (and Real Opportunities)
Consider the earlier example of Philip Coster, a technology executive (CIO/CTO). OhhMyBrand refined his online presence so effectively that he became a Top 3 CIO Award finalist after the engagement. They didn’t just polish his profile; they helped him actively share insights through a custom newsletter on LinkedIn and targeted outreach. As a result, Philip saw enhanced inbound interest from enterprise recruiters and board recruiters, consistent engagement from venture capitalists and founders on his content, and a LinkedIn presence that finally matched his 30-year career stature. The outcome for him was visibility with authority. He became known in his circles as a forward-thinking tech leader, leading to conversations about board seats and advisory roles that previously weren’t coming his way. This illustrates how OhhMyBrand’s focus on an executive LinkedIn strategy can translate into tangible career advancement, you become visible to the right people.

Personal Brand Turnarounds
OhhMyBrand has numerous case studies with themes like “Behind the Scenes Operator to Frontline AI Strategist” or “From Niche, Quiet, to Suddenly Everywhere.” These titles speak to transformative outcomes. For example, a client who was a brilliant specialist but unknown publicly worked with OhhMyBrand to become a recognized industry authority, suddenly appearing in top podcasts and articles in their domain. Another client, a creative professional, went from having just local influence to attracting global partnerships after OhhMyBrand packaged her creative intuition into a compelling online “brand ecosystem.” Often, the outcome is that the client’s narrative changes, they start getting labelled as “expert,” “thought leader,” “influencer” in their field, rather than just being one of many practitioners. This boost in personal brand status can lead to higher consulting rates, book deals, speaking invitations, or simply a stronger negotiating position in business.

Quantifiable Engagement and Community Growth
On a more granular level, OhhMyBrand tracks metrics like follower growth, content engagement rates, and lead generation. Clients frequently see their LinkedIn follower counts multiply and their post engagement (likes, comments from industry peers) shoot up significantly within months of consistent OhhMyBrand-guided activity. One case study noted “consistent opens and replies from VCs, founders, and innovation councils” once the client’s content strategy was implemented. Another reported that after OhhMyBrand’s SEO work, “top visibility for key phrases” was achieved with “no paid traffic, all organic.” These metrics demonstrate that OhhMyBrand’s work doesn’t just look good; it drives real organic growth and conversations that are the lifeblood of a personal brand’s community.

In short, OhhMyBrand’s outcomes can be summarized as heightened visibility, credibility, and engagement. Clients become “known names” in their sectors, often surpassing more established competitors in online presence. They enjoy the benefits of that status, whether it’s inbound business leads, career opportunities, or being able to launch a venture and quickly garner attention because people recognize them. And importantly, these results are achieved through authentic content and consistent messaging, meaning the personal brand is not a superficial veneer but a genuine platform the client can continue to build on.

For a founder or executive evaluating options, these success stories highlight a clear difference. If you want hard-hitting, short-term and long-term growth in your audience and influence, OhhMyBrand’s track record shows they deliver exactly that, from LinkedIn virality to Google dominance.

Valuables vs OhhMyBrand: Which Personal Branding Partner Should You Choose?

Both Valuables and OhhMyBrand are leading personal branding agencies, but the right choice depends on your specific needs, style, and goals. Let’s distil the comparison:

Valuables might be your choice if you:

• An executive at a larger company or a funded startup who wants a data-driven, strategic framework to guide not just your own brand, but possibly your team’s as well. Valuables can scale personal branding insights across multiple leaders (useful for, say, a CEO who wants their C-suite team to all build influence).

• Value analytics and ROI measurement. If you’re the type who finds comfort in metrics, dashboards, and research reports, Valuables will speak your language. It will show you graphs of your influence and tie personal branding efforts to key business KPIs.

• Prefer a high-level advisory relationship. If you have the resources (like an internal marketing team or a chief of staff) to execute content and just need top-notch guidance, Valuables provides that guiding hand through Dr. Waller’s expertise and their AI tools. Essentially, they provide the strategy playbook, and you or your team run the plays.

• If you are aiming to monetize your personal brand or mitigate risk. For leaders concerned about investor perceptions, stakeholder trust, or even crisis management for personal reputation, Valuables’ methodical approach is reassuring. It’s about steady, sustainable brand building aligned with business outcomes (e.g., positioning a CEO to add millions in company valuation via reputation).
  

On the other hand, OhhMyBrand is likely the better choice if you:

• Want a turnkey personal branding solution where an expert team builds your brand with you. This is ideal for time-strapped founders/executives who know personal branding is important but simply can’t add more to their plates. OhhMyBrand will handle content creation, posting, outreach the works,  while you focus on your core job.

• Need to boost your online visibility fast. If you Google yourself and the results are lackluster (or negative, or nonexistent), OhhMyBrand’s combined SEO, content, and PR plan will proactively fix that. They specialize in executive reputation rescue and enhancement, making sure that within months your digital footprint is impressive and opportunity-attracting.

• See LinkedIn and social engagement as key to your goals. For many B2B leaders, LinkedIn is where deals and partnerships spark. OhhMyBrand’s mastery of LinkedIn strategy (profile optimization, content cadence, network growth) means you’ll quickly start seeing more connection requests, more meaningful comments on your posts, and more DMs for collaborations. They turn LinkedIn from a passive resume into an active lead generator for you.

• Crave a creative, human touch. If you feel allergic to anything that sounds automated or formulaic in branding, OhhMyBrand’s warm, personalized approach will resonate. They take time to know you deeply, and it shows in the nuanced storytelling they create on your behalf. Many clients mention that working with Bhavik Sarkhedi and team feels like having a friend and coach who truly gets you and brings out your best self in content. This kind of relationship can be motivating and confidence-building, beyond just the output.

• Aspire to be a thought leader or public figure beyond your company. OhhMyBrand is fantastic for individuals who have a broader vision for their personal brand. Maybe you want to write a book, start a podcast, or become a speaker. They have the skillset to help build those platforms (through ghostwriting, press, etc.) and can even design your brand identity for those ventures. In contrast, Valuables is more narrowly focused on your professional brand within the context of your current role or company.
  

In essence, Valuables offers the playbook and metrics, while OhhMyBrand executes the plays and amplifies your voice. Both aim to turn you into a well-known, respected leader in your space, but the experience of getting there will differ.

For most startup founders and busy executives, the comprehensiveness and agility of OhhMyBrand will be a stronger, more strategic fit. Why? Because building a personal brand isn’t a one-time project or a number on a chart. It’s an ongoing creative and relational process. OhhMyBrand combines strategic rigor (they do have a strategy for everything they publish, and they use data too) with the day-to-day hustle required to grow your brand organically. They don’t just tell you what you need; they partner with you to do it, and do it right. TThe results, whether it’s achieving page-one Google rankings or receiving a surge of LinkedIn invitations, speak for themselves.

Valuables certainly has a pedigree and may suit those wanting a more academic or DIY approach, but if you’re looking for the most bang for your buck and a team that will actively elevate you, OhhMyBrand comes out on top in this comparison.

Conclusion: Elevate Your Personal Brand with the Right Partner

In the battle of Valuables vs OhhMyBrand, both agencies bring valuable offerings to the table. Valuables provides a research-driven, metrics-focused approach to personal branding, while OhhMyBrand delivers a creative, full-service branding experience with proven results in boosting visibility and authority.

For leaders who demand the absolute best and want to truly own their narrative online, OhhMyBrand emerges as the stronger, more strategic choice. The agency combines the science of personal brand SEO with the art of storytelling and the reach of digital PR, a powerful trifecta for any founder or executive aiming to stand out. By partnering with OhhMyBrand, you’re not just getting consultants; you’re gaining a dedicated team of branding strategists, content creators, and SEO experts who are invested in your growth. They will work closely with you to build a personal brand that not only looks impressive but genuinely moves the needle for your business and career.

Your personal brand is your legacy in the making. It can open doors to funding, attract top talent to your team, and position you as a visionary in your industry. You’ve seen what the top agencies can do. Now imagine what your brand could become with the right strategy and execution.

Ready for next-level personal branding? Don’t settle for average. Take the next step with OhhMyBrand and transform your reputation into a beacon that propels you forward. As a trusted advisor and experienced brand strategist, OhhMyBrand will ensure your story is heard loud and clear by those who matter most.

Contact OhhMyBrand today to schedule a strategy call and start building the brand future you deserve. Your journey from unknown to unforgettable begins now.

Frequently Asked Questions (FAQs)

When should I start focusing on personal branding as a founder or executive?

It’s never too early to start. Experts recommend beginning to build your personal brand as soon as possible in your career. The earlier you establish a consistent presence, the more time it has to grow and compound. Even if you’re a startup founder still in stealth mode, you can share insights about your industry or leadership philosophy. Early branding helps you build a loyal audience and trust base before you need to leverage it. According to Forbes, brands (including personal brands) that are consistently presented are 3–4 times more likely to experience visibility and recognition. In short, start now and stay consistent to reap bigger benefits later.

What does a personal branding agency do?

A personal branding agency helps individuals (rather than companies) craft and promote their professional image and reputation. This typically includes defining your brand strategy (identifying what you want to be known for), enhancing your online profiles (like LinkedIn, personal websites), creating content that showcases your expertise (articles, social media posts, videos), and amplifying your visibility through media or SEO. For example, an agency might ghostwrite LinkedIn posts or guest blogs on your behalf, pitch you to podcast interviews, or ensure that when someone Googles you, they find high-quality content about you. The goal is to position you as a credible, visible authority in your field.

Both Valuables and OhhMyBrand do this, but in different ways. Valuables approaches it from a data and strategy lens, while OhhMyBrand provides full-service content and PR. A good personal branding agency essentially serves as your brand manager and marketing team, dedicated to promoting you, your skills, your story, and your thought leadership genuinely.

How can personal branding improve my Google search visibility?

A strong personal brand can significantly boost your visibility on Google. Agencies achieve this through personal brand SEO tactics. This involves creating authoritative content tied to your name and expertise, such as writing articles on your site or reputable sites, optimizing your LinkedIn profile (which is often a top Google result), and getting media mentions that rank highly.

OhhMyBrand, for example, helped a client go from having virtually no Google presence to ranking on page one for industry keywords like “top [industry] expert” by publishing optimized content and earning high-quality backlinks. They also ensured that the client’s name appeared in AI-powered search results like Google’s AI snippets and Q&A boxes by structuring content strategically.

In practical terms, effective personal branding means that when someone searches your name or even terms related to your domain plus “expert,” they will find you. This not only increases the volume of search results featuring you but also improves their quality. Over time, as your personal site’s authority grows and your content gets shared, your Google rankings improve, leading to more people discovering you organically.

Why is LinkedIn so important for executive personal branding?

LinkedIn is the de facto platform for professional branding, especially for executives and B2B founders. It’s where industry conversations happen, where decision-makers network, and where many people will check your credentials. An executive LinkedIn strategy can yield direct benefits. According to a LinkedIn report, executives with a strong personal brand on LinkedIn drive significantly more engagement than those without.

Additionally, connections made on LinkedIn can lead to partnership opportunities, recruiting leads, or speaking invitations. When your LinkedIn profile is well-crafted and you regularly share value-adding content, you position yourself as a thought leader among your peers. People start associating your name with insight and leadership.

OhhMyBrand places heavy emphasis on LinkedIn for this reason. For instance, by transforming a client’s LinkedIn presence and launching a targeted newsletter, they helped him attract the attention of enterprise recruiters and industry influencers in a short span. LinkedIn also has a compounding effect: the more engagement your content gets, the more it’s shown to others.

So, investing in your LinkedIn brand can exponentially increase your reach in professional circles. In summary, LinkedIn is important because it’s your living resume, publishing platform, and networking event all in one,  a must-use tool for executive branding.

Valuables vs OhhMyBrand: Which personal branding agency is better for me?

When choosing a branding partner, it ultimately depends on your needs. However, for most founders and executives seeking a proactive and hands-on approach, OhhMyBrand is typically the better option. Opt for OhhMyBrand if you want a team that not only strategizes but also executes on that strategy. They can handle various tasks, such as writing your content, managing your social media, and pitching you to the press. If you’re looking for quick visibility gains, they excel in SEO and LinkedIn growth. OhhMyBrand is particularly well-suited for those with limited time who prefer experts to manage their personal brand from start to finish.

On the other hand, consider Valuables if you prefer a data-driven consulting approach, for example, if you enjoy reviewing analytics and have resources to implement content recommendations yourself. Valuables is great for high-level strategy backed by research and for quantifying your brand’s impact over time.

In summary, if you want full-service personal branding with creative flair and guaranteed momentum, go with OhhMyBrand. If you want a strategic framework and you’ll manage the rest, Valuables can provide value. Many busy executives find that OhhMyBrand’s all-in-one solution offers more practical value, accelerating their brand growth without adding to their workload.