Why Should Businesses Take Professional Content Writing Services From India? [Revised]

What I did? What should I have done? What I shouldn’t have done?

We often hear such confusion when it comes to presenting online content to your customers. We wish to make the right impact through our content so our business can attract the customer. However, writing is not every mans job! You will need carefully crafted content that can sell the business. So, what do you need?

The answer is pretty simple…

A professional content writer.

Hiring professional content writing services will help you design your content an optimized manner that can fetch you the customers and the sale. Customers that come to your website desire to see content that relates to the product well, communicates your business with them, and build a trust to choosing them for business out of the competition.

However, it is seen several companies are not yet into content marketing and are missing out on one of the biggest trends ever. Especially in a country like India with numerous small and medium businesses.

For success, content is crucial in this digital age and the web-based environment. If you look at the major businesses today, they have people managing their content. Outsourcing is indeed a smart move, as companies who want to grow rapidly and want to serve their customers, can do so without sacrificing on quality of content or their valuable time. In fact, in India, in a recent survey it was seen, 86% of companies that are ranked as “highly effective” have used outsourcing their content.

So, ideally as the demand for content increases and as the company grows, outsourcing content writing is a highly effective way to make sure that your content is perfectly in tune with the growth of your company.

Content for business marketing was executed as far back in the eighteenth century by Benjamin Franklin when for publishing his yearly paper. In early 2000s search engines introduced SEO copywriters who progressed and built into content writers.

When you hire professional content writing services, what do you get?

Let’s Take a Look at the Benefits of Professional Content Writing:

  • Error-free and quality content
  • Content that understands your target customers
  • Writing that provides the search engines a strong reason to rank your links higher
  • An engaging and client interactive content
  • Writing that provides the right information to your customers or visitors and empowers them
  • Content that surges your conversion rate
  • Consistent content with updates on regular basis
  • Writing that scales business, saves time and effort
  • Builds your brand image and promotes your digital marketing
  • Creates a reliable content stream with exploiting all promotional channels available

The reality is- every business requires a dedicated content writing service to boost their digital marketing which is a must have for every business in today’s highly competitive time. Developing a channel to broadcast your product through seamless content is the right way to go about it.

Content leaders drive 7.8 times more traffic than others. 56% of marketers believe that customized content leads to higher engagement rates and increases brand recall as per the latest IBM Digital Experience survey.

How can you ensure that you are getting professional quality content?

There are certain parameters to check and ensure if the content writing agency is offering professional work. These can also be a differentiating factor while selecting the right and worthy content writing company for your business.

  1. The content should be error and plagiarism free.
  2. The writing style and tone should be justifiable to the brand value.
  3. The content should be targeting your specific audience.
  4. It can provide the right and relevant information to website visitors.
  5. It boosts customer engagement on the website
  6. Along with professional style, the content should be conversational at the same time.
  7. The overall writing style should be consistent and won’t get changed with every page of the website.
  8. It should be able to boost your website leads and conversions.
  9. Company should be able to provide consistent quality content.

There can be other factors too, and do not forget to trust your instincts while checking out various content writing services providers.

How Would You Know if Your Business Needs a Professional Content Writing Service?

  • When you want to builds a solid online presence
  • When you want to engage your audience and establish lasting relationships with them
  • When you want to improve your conversion rate
  • When you want to regularly engage customers on social media and social networking websites
  • When you want to improve your search engine rankings so that the people who would do business with you can easily find your website easily using relevant webpages and blog posts
  • When you want to influence and educate prospective customers in order to empower them and make them more mindful of their choices, needs and preferences
  • When you want to promote your personal brands
  • When you want to establish multiple inbound traffic channels so that customers come to your websites and blogs without being exposed to relentless, indifferent advertising promotions
  • When you have small marketing budgets and want to utilize them optimally
  • When you fully understand you have become an influential knowledge resource
  • When you know email marketing is a highly potent tool that requires high quality and high responsive content to succeed

Content writing is a creative experience that can help you grow your business as well as save you time, but it also comes with a risk. Without a competent content writing service, the risk can be avoided that can cost you everything you have worked for. Having the right service that generate interest in your target market will give you the most lucrative marketing tactics for your businesses.

DemandMetric report findings say, Content marketing costs 62% less than traditional marketing and is three times more effective. Brands that invest in content marketing have a six times higher conversion rate.

What Impact Does Professional Content Writing Have on a Business?

  • Professional content writing expands your search engine rankings or SEO
  • It improves your conversion rate as you are persuasively able to tell your guests why they should become your customers
  • You can publish content regularly and consequently as well as increase keyword depth of your content
  • With research-based writing you can improve the authority and accountability of your content
  • You can get return guests as you offer useful and relevant content to your guests
  • You have a professional and business-oriented content delivery that is easily intercepted by your target audience
  • Generate more leads towards your business

While using content to market your business it is important to also take note of things not to do, rather than just focusing on the content marketing benefits. To keep your business safe, growing and hale you need to keep these points in mind before crafting any content for the marketing;

Overuse of keywords – The use of keywords is a very significant strategy in content marketing and is a part of the research done for content writing. However, excessive usage of keywords should be avoided as it can get annoying to come across the same phrase or word again and again.

Also, while trying to achieve better search rankings if the same keywords are used excessively, the new and developed algorithm of the search engine detects the similar behavior and will ultimately lead to the content piece not ranking well.

So, make sure the content is based on perception and avoid words which are used unnecessarily.

Neither too short nor too long – Making your content too short may result in skipping important points relating to your business while, making it too long gets very exhaustive for customers to comprehend.

The solution is to break the content into segments that make sense. A series of segments consisting of content based on similar subjects is much appreciated.

Use of marketing strategies unwisely – While trying to rank content in search engines, content writers often use too many marketing strategies and optimization techniques which can affect the content quality. Over doing any strategy can only be harmful. Therefore, it is important to understand how content and respective marketing strategies should be used wisely and not load the content with just elements for optimization.

Unnecessary context – Many times content has too much explanation with the main content. Customers may have queries on the product or service and having unnecessary context in your content can confuse them further. So, keeping content concise and sharp is the ideal way to go about it.

Content comes in different forms; it is an art of crafting specific needs.

Different Types of Content Your Business Can Use to Market Are;

Articles or blogs

Blogs or articles can be informative pieces of content that are penned to enhance the value of your website or product and service. Blogging can help strengthen your SEO and give your brand a great recognition. Having solid well-written blogs builds brand awareness. Generally seen, a blog or an article can be anywhere and anything between the range of 400 words to 3000 words.

1. Advertising and sales copy

From copies to video scripts to reels, writing for advertising has several parameters, but the main agenda is to sell your product or service and gain more customers.

2. Social Media

Content on social media is basically for fast reading. The content here gets consumed instantly. But social media is always be viewed as a completely different platform for content, so the approach should be different. No lengthy articles or descriptions here. Content here needs to be short, crisp, and to the point. You can also add humor or even attractive graphics. Create content that has an impact so your customers and can create awareness as well.

3. E-books, whitepapers and reports

E-books, whitepapers and reports are long-form content that provide extensive knowledge on a particular subject, topic, product, and service.

4. Podcasts

Podcasts are an engaging, personable tactic to reach customers about your products and brand ideas. Podcasts aid customers to consume content more passively.

5. SEO (Search engine optimization)

Search engine optimization is a method used to make the content pieces rank better on search engines especially Google. The search engines use an algorithm that scales authenticity and degree of information provided by a content piece. There are many search engine optimization strategies developed by content writers.

6. Business content

As the name suggests, business content is formal way of delivering content that will turn audience into customers with the detailed and accurate product or service information provided in the content. It is used for business and commercial purposes mainly, and requires thorough research to execute.

7. Copywriting

It is one of the most popular forms of content writing. Copywriting is more of an advertising and marketing strategy. Like, an attractive tagline or commercial ads which are interesting due to their unique ideas and concepts of presentation. The primary focus of this content is to pull the customer’s attention and influence them to take the required action.

8. Newsletters

Newsletters or emails are simple, concise, and generally short, making them easy and simple to create on a regular basis. Here, content can convey information to the customer in simple language with crisp writing.

A good piece of content is when the customer gets engaged and becomes engrossed in it. Therefore, while delivering your content try and achieve its goal to get your customers attention span which is approximately about 8 seconds, as per a recent Microsoft survey.

As you know why professional writing is essential, how it really helps and how to create good content, the next most important thing is to know the advantages of outsourcing your content to Indian writers.

  • The initial benefit are the economical prices. It is still an important aspect to consider for companies which need bulk content or need a huge volume drafted within a short period of time.
  • The competition among Indian writers is on a high, so the delivery of content is quality-oriented.
  • India being a diverse country, the content delivered is majorly creative and heritage alike
  • Indian content writers are known to be professionals who deliver clean and creative content
  • Another advantage of outsourcing content writing to Indian professionals is they are renowned for content delivery well before the deadline expected.

Working for a long time now, you will find highly focused, experienced and creative professional content providers who deliver Search Engine Friendly Content with great quality and within deadline.

So, to get unmatched services to flourish your business with content marketing how do you find an expert content writer.

Finding a reliable, trustworthy and quality-oriented content writer for your content doesn’t have to be as challenging as it seems. There are a many companies or platforms that offer quality content writing services online, so you can search for dependable content service providers.

While searching your focus should be the goal to get your business noticed by as many customers, and get the brand marketing you wish for. Choosing the right platform, keywords and portrayal of content really matters. Ensure your content provider aces in the game.

The best content writing services with a team of expert professional writers, you can get more content with great quality, at great prices and ultimate business satisfaction. Reach out to us and get your quotation now!

Mail now at contact@write-right.in

How to Become a Pro Content Writer in India? [Revised]

We have seen the digital revolution in just a few years. There is digital everywhere and there is everything digital.

Human beings are now depending on digital for everything they want and everything they do. If you need to purchase something, you will e-commerce. If you need any information, you will google. There is hardly anything that is not digital.

In this digital era, if there is someone who is catering to all your needs with useful knowledge and healthy content, is a Content Writer. Every digital thing has content. A kind of content that is specifically created to cater to the need of each individual.

Now, who creates all this content? A content writer. And who is a content writer? Obviously, someone who loves to write. A non-writer cannot ever write any kind of content because it needs writing skills and it is not a one-time job, it needs to be consistent.

So, if you are someone who writes or loves to write, then this blog is your chance to know everything about content writing and how you can excel in this field.

What is Content?

Before diving into the technicalities of content writing, you need to understand the meaning of content.

“Content is the information that educates, inspire, inform, motivate, entertain, convince, influence, or persuade a specific audience to take a specific action. “

Your content is depended on various aspects such as your target audience, your niche, your motive, and your goals. A content writer keeps a lot of things in mind while writing any kind of content. Because it is just not about writing content but also taking care of other ingredients.

Adding value to the content is an important aspect of content writing that helps you to build trust and brand loyalty.

Who is a Content Writer?

A content writer is a person who produces digital content for either himself or any agency, is a content writer. The content writer is someone who plans, creates, and publishes the content on a digital platform to engage the audience.

The major responsibility of a content writer is to produce content that has the potential to engage the right audience. For that, the content writer needs to focus on many things such as keyword research, search engine optimization, target audience, and digital marketing-related stuff.

Are you a content writer? Or want to become one? Then, keep reading.

What Does a Content Writer Do?

A content writer creates a lot of content for different brands, digital platforms, social media, websites, etc. The category of content varies according to the work a content writer is hired for. The main focus of a content writer is to create quality content and engage the audience.

As a content writer, you will be hired for writing web content, social media content, e-books, blog posts, white papers, guides, product descriptions, podcasts, press releases, etc. Each of these contents requires a different style of writing that a content writer possesses.

The work of a content writer may seem easy but it is not, you will have to perform your work responsibly.

What Do You Need to Become a Successful Content Writer?

Now, you must be curious to know what skill set you will need to become a successful content writer. No one out there is pro without possessing a few skills. Do you want to succeed? Then, you need to master the right skills.

Before going further, you must know that the power of taking the right action at the right time works wonders for a content writer. As a writer, you must focus on taking action and not holding back anything.

When you will learn to take action, you will be ready to learn new skills and execute them with a better understanding.

There are several skills on which you should focus on mastering to become a pro content writer in India;

1. Research Skills:

Writing a quality piece requires a lot of thorough research and detailed study on the topic you are working upon. A writer who digs deep into the facts, figures, details, data, and knowledge, undoubtedly writes the best content.

2. Grammar Skills:

Having impeccable grammar is a plus point for you. Grammatical errors sometimes kill pretty good content. Also, a lot of people demand grammar-free content. So, you need to be proficient and dominant in the language you are writing.

3. Digital Marketing Skills:

Nowadays, every writer is expected to have digital marketing skills. Because at the end of the day, it is about doing the right marketing to engage the right audience. Although, when you join this industry, you will end up learning a lot about digital marketing automatically.

4. Communication Skills:

Communication skills have become an important aspect of an individual’s day-to-day life. Similarly, for a content writer, it is of utmost importance to have great communication skills which will help you to communicate better with your prospects or clients.

5. Editing Skills:

A content is incomplete until you go through each line thoroughly two to three times. Yes, you heard me right. You need to have editing skills to remove unwanted errors or mistakes that may be there in your content. No one bothers about the mistakes while writing, but once you are done with writing, do make sure to proofread.

These are some of the few skills which are necessary for a content writer to have.

What Are the Qualifications to Become a Content Writer in India?

I am pretty sure that you must have gone through this at least once while on this journey to become a content writer. But if you are a budding content writer and wondering what degrees you need to get to become a content writer in India, then you better read the next few lines carefully.

There are no such degree courses or professional qualifications to become a content writer. Repeat after me, “You can become a content writer without pursuing any degree or professional course”. Ignore every trash you read that says “you need a degree course to become a content writer” because there isn’t any.

All you need are the right skills, a presence of mind, determination, and hard confidence. There you will become a content writer without getting into college or getting a graduation degree.

Something more important than a degree in content writing is your Writing Skills. Your writing skills will decide how long and how fast you will become a pro content writer.

I am sure that you will find it shocking how there is no such qualification necessary for this field. But please don’t be shocked. I am telling you the truth. There will be a lot of job descriptions asking you to have some kind of qualifications, but don’t ever fall into such a trap. The only thing you need is a skill, if you have that you would easily win the world of content writing.

Is Content Writing an Ideal Career Choice?

It is very easy for you to sometimes wander around the doubts, and one of such constant doubts is whether it is the right career choice or not?

It is a very ideal career choice. Let me clear the air of doubt for you.

Earlier, there wasn’t much talk about content writing or content writers but in the past few years, it has become one of the most chosen and most earned fields in India.

In case you are not aware let me tell you how there are people doing content writing full-time and earning a handful of money. Also, they are getting better at it every day.

As long as you’re holding the skill of writing rich content, you will be going to land yourself into new opportunities every day. Skills won’t be confined to a few career options only; they will be going to enhance your options.

The beauty of content writing is that you prosper regardless of your qualification, location, gender, age, or status.

An ideal career is that where you find the liberty to do anything you want to and manage to grow unconditionally, this is content writing for you.

What are the Career Options Available for a Content Writer?

Having multiple career options gives you a sense of longing for what you are doing. You will be able to explore various options in the same field.

The content writer also has such options which they can choose while in this industry. I believe you should know all these options so that you can decide what you want to do when you join the stream.

Following are the career you can choose in content writing;

1. Freelancing:

Freelancing is the most fascinating thing these days. Every content writer is choosing to freelance over a full-time job. In freelancing, a content writer has the freedom to choose clients and projects. Freelancers also have the liberty to choose the number of working hours, rates, and the kind of writing they want to do. You can start freelancing at any stage because you don’t need any prior experience, you just need to implement your skills. For freelancing, you will need to have one thing and that is a portfolio of your writings where you can show your writing skills to your prospective client. As a freelancer, you also need to pitch your prospects and for that, your pitch must be clear and explicit. There are also some freelancing sites such as Fiverr, Upwork, Freelancers.com, etc.

2. Full-Time Job:

Doing a full-time job as a content writer is the most common option which everyone juggles at least once in their lifetime. Everybody wants to play safe when it comes to their career, so they choose to do their job. If you are also thinking of doing a full-time job as a content writer then you just have to apply to openings at different companies or agencies. There are many contents writing jobs available in the market that you can apply for. But if you want to do a content writing job then you have to meet the criteria set by companies for hiring the content writer. A fresher might have to show some samples of their writing or simply they may ask you to write one for the post. Some of the popular job portals are Naukri.com, Indeed job search, LinkedIn, Glassdoor, etc.

3. Internships:

Internships are the best way to kickstart your content writing journey. These internships give you an overall experience of this field and help you grow some of the main skills. Well-established businesses as well as startups hire interns for a short tenure, say two or three months. Many unpaid internships are also there, but my suggestion is for you to never join them. Because they are straight away denying you to pay for your efforts. Internships give you a splendid chance to learn new skills and get some prior experience.

Types of Content Writing

It’s now time to know what forms of content you will be curating while doing a job, freelancing, internships, etc. Here are the kinds of content you will explore as a content writer;

1. Blog Writing:

– Blog writing is the most common kind of writing you will be seeing in this field. It is that form of writing where you will be writing about different types of things in the form of information blogs. You may write food blogs, DIY blogs, entertainment blogs, etc.

2. Academic Writing:

Academic writing is that form of writing where you write education-related articles, blogs, e-books, guides, etc. As its name suggests it covers academic-related writing which you often find while googling any course, college, subjects, etc.

3. Social media writing:

Social media writing is all about social media content that you see daily such as captions on the post, stories, PR articles, infographics, etc. All of it comes under social media writing.

4. Copywriting:

Copywriting is an act of writing which helps you sell better. It is advertising writing where you write to advertise your products or services in such a way that a customer is persuaded to buy.

5. Technical Writing:

Technical writing refers to writing where the writer is expected to provide technical information which involves complex ideas. The writers who do technical writing are required to have a few qualifications, sometimes.

6. Travel Writing:

Travel writing is one of the most interesting forms of writing where a writer writes about traveling such as travel guides, travel blogs, magazines articles, travelogues, etc. The people who love to travel write about their travel experience or share the travel guide to help others to find the best places. Sometimes, these people hire you for writing their blogs.

7. E-mail Writing:

– E-mail writing is also a very common form of writing where you compose, send, receive e-mails for various business purposes. Businesses communicate through emails; it is a very traditional yet effective way of formal communication.

8. Ghostwriting:

– Ghostwriting is very common among young and budding content writers. You ghostwrite for websites and other individuals. By ghostwriting you are making your portfolio and collecting samples to show your prospects.

All the above forms of writing are very familiar in the content writing industry.

Steps to Become a Pro Content Writer in India

After assuring that this field will be a perfect career choice for you, it is time to know how you can make it happen by following just a few steps. And there you will become a pro content writer in India.

Here are the following step-wise guide to be a pro content writer;

1. Choose a Niche:

Choosing a niche for yourself is the utmost thing to do as a content writer. When you combine your skill of writing with the things you love to write, it becomes your expertise. Working with the right niche will help you grow a lot as a content writer. At the start, you may be confused about your niche or area of expertise because you are just starting and you want to do everything. As soon as you will go ahead, you will start to find your best area of writing. That will help you to identify your niche.

2. Create a Portfolio:

The portfolio is the most necessary thing for you, whether you are applying for a job or pitching a client portfolio will depict your expertise. You may not understand its value at the start but as you will start engaging with agencies or companies, you will regret not having a portfolio. Creating a portfolio helps your audience to trust your work. You can write blogs or articles on either your niche or anything you want to like for your portfolio.

3. Create a social proof:

Today, everyone is busy creating a social image that influences people. This works exactly how you think it will. Social proof gives an instant idea about your overall personality and how others perceive you online. It includes creating accounts on LinkedIn, Quora, Instagram, etc. These platforms not only upskill your writing skills but also highlights how individuals are loving your work. Sometimes, companies or prospects may ask you to share your social media handles because that helps them to understand you and your work better. So, as a budding writer, you must focus on creating social proof.

4. Start Blogging:

Are you reading this blog? Then, you must be a budding writer. Every budding writer has a blog of its own where they write and express different aspects, it not helps them to write better and frequently, but also works as a portfolio. It is also an ideal approach to acquire work and explore different avenues. Blogging is actually where you are free to express every personal sentiment regarding any issue. It is also the best way to reach people around the globe. Creating reader-friendly blogs attract more readers and helps you develop a community.

5. Create a LinkedIn Profile:

LinkedIn is one of the famous platforms for working professionals where people from different working backgrounds, experiences, or personalities come together. It creates a professional network where you can communicate and engage with professionals from your field. It has been a content writer’s favorite place to learn, upskill, and grow their network. If you want to start working as a content writer then you should join LinkedIn, set up your profile, and start engaging with your network. This platform will help you rise both professionally and personally. You will also get a lot of work on LinkedIn.

6. Learn Digital Marketing:

When you will enter the world of content writing, you will be going to explore the digital world as well. To grow professionally in this area, you must know about digital marketing and other related skills. Content marketing is one of the important aspects of content writing which needs you to learn digital marketing. Learning digital marketing will only complement your content writing career. There are different digital marketing courses that you may take up along with your regular work. These courses can be free as well as paid.

7. Choosing your way of working:

At the end of the day, you want to get paid for your work. But it depends, how you would like to get paid as to whether a full-time employee or a freelance writer. In simple words, choose how you want to work. There are two options either you can do freelancing or hop into a full-time job. The difference between these two is the liberty of work. In a job, you will be confined to someone else’s boundaries while as a freelancer you will work on your terms. Both ways, you will get paid but the way of getting paid will be different.

8. Keep upskilling:

At last, the one thing that will lead you to natural heights will be your skills which you must have polished time and again. You must upskill because this world keeps on changing so does everything around. Keep yourself updated with trends and new skills which are a must for your field.

Conclusion

I guess this blog has everything that you must know, I have every doubt or question that may arise in your mind while going forward.

Ultimately, the only thing you need to do right now follows this blog and create wonders with your writing.

The foremost thing you need to have above all is Patience because things take time and it requires your endurance. This piece of advice will help you conquer everything in Life.

Tips & Tricks to Earn Money as a Content Writer

In today’s society, jobs are not what they used to be. Jobs such as being a mechanic or a gardener have been replaced by technology such as smartphones and self-service car repair shops, so the idea of a job may seem blurry for some. One idea for a job that is rising in popularity is being a content writer. Find out what it takes to make money with your writing and how easy it can be!

What are content writer services?

A content writer is someone who writes for a website, blog, or other online publication. Bhavik Sarkhedi helps you to create and manage the content on a site, often working with a team of other writers and editors.

There are many different ways to make money as a content writer. Here are some tips and tricks you need to know by Bhavik Sarkhedi :

  1. Start by finding an opportunity.
  2. Get paid based on performance.
  3. Value your skillset.
  4. Stay up-to

What kind of writing do you need in content writing?

When you’re looking to make money as a content writer, you may be wondering what kind of writing skills you need. The answer is, you need to be able to write as Bhavik Sarkhedi in a variety of styles, take criticism well and be able to produce high-quality content on a regular basis.

Here are some tips on how to become a great content writer:

  1. Start by understanding your audience.
  2. Write for the web first.
  3. Be versatile.

When should I start in content writing services?

There are a few things you should do first before starting to make money as a content writer. Bhavik Sarkhedi should have an understanding of what content marketing is, and what it entails. This will help you determine whether writing content is the best way for you to make money online. Next, you’ll need to decide what type of content you want to write. There are a number of different types of content that can be profitable for a content writer, including blog posts, eBooks, white papers, and even video content.

How to set pricing for content writing services with my skills?

When it comes to monetizing your skills, the most important thing is to set a price that you’re comfortable with and that your clients will be happy with.

Here are a few tips on how to set prices for your content writing services:

  1. Establish an hourly rate and break down the work accordingly. This will help you establish a baseline for pricing and make it easier for clients to understand what they’re paying for.
  2. Charge per article or per page of an article. This will give you more control over how much money you make from a given piece of content and also allows you to charge more for longer pieces of writing.
  3. Set a price range and stick to it. Don’t charge too much or too little; find a middle

Conclusion

If you want to make money as a content writer, there are a few things you need to know. In this article, we have outlined some tips and tricks that will help you get started. First and foremost, it is important to find a niche that interests you. Once you have found a topic that you are passionate about, it is important to do your research. Second, it is important to be consistently producing quality content. Third, it is essential to market your content in the right way. Finally, always remember to take pride in your work and stay humble.

Why Do E-commerce Industries Require Content Writing Services?

In the fast-paced world of e-commerce sales, content is king. In today’s ever-changing digital landscape, companies have to keep up with the latest trends in order to remain competitive. If you are looking for a way to increase your company’s visibility, then this article is definitely a must read!

What are The benefits of content writing for the e-commerce industry?

There are many reasons why businesses need content writing services. The most obvious reason is that content writing helps to create a more engaging and informative website for customers. In addition, writing engaging and informative content can help to boost website traffic and conversions. Furthermore, good content can also help to establish your business as an authority in your field.

However, there are a number of other benefits that come with employing a content writing service. So, if you’re looking for ways to boost your business’s bottom line, then consider hiring a Bhavik Sarkhedi content writing service. They can provide you with the resources you need to produce high-quality content that will appeal to your target audience.

How can content writing help your e-commerce industry business?

When it comes to online sales, content is key. Whether you’re selling a product or providing a service, your visitors need to know what you’re offering and why they should buy it. That’s where our team of content writers comes in. We can help you create high-quality, engaging content that will help draw in potential customers and promote your business.

Here are some of the things e-commerce writers can do for you:

  • Write original, informative blog posts about your products or services
  • Develop unique and compelling case studies that highlight the benefits of using your product or service
  • Create quality social media content that promotes your brand and attracts new customers
  • Fully research popular topics related to your industry and write engaging blog posts on them
  • Write eBooks or white papers that explain complex concepts in an easy-to-understand format

Conclusion

The e-commerce industry is constantly evolving, which means that content writing services are essential to keep the site up to date and engaging. Bhavik Sarkhedi
Specialised writers can create compelling, well-written posts that resonate with readers, helping to drive more traffic and sales. And because ecommerce sites are often subject to constant change, fresh content is key to keeping customers coming back.

Why does Gen Z like faster and shorter content? [Revised]

Why can’t people read comic books but can read memes the whole day?

Why can’t people read study books but can study on YouTube?

During the recent lockdown due to COVID-19 (It seems like 91!), I had started reading books to calm down my mind. And I had started with books of Yuval Noah Harari, The god of evolution writing! And one day, my grandfather came over and said how surprised he was after seeing some 20-year-old reading a 500 pages book. And I asked him, “yes, it is surprising that I am reading a book, but why 20 years old?” And that was my worst time to ask that question because it was evening. And he started to explain to me why he was so amused.

I will write his exact words. “See, Harshil, there were no mobile phones, laptops, and tablets in our time. We were too curious because we won’t get answers with a single click. We have to read the whole dictionary to know a single word where we have to go by the first letter is S and then search through all words that start with s in the world. We were happy when the second letter was A. Like you were happy when you didn’t have to click S in the old Nokia 3010 (where you have to click four times just to write one S). And time by time technology evolved and humans got faster, homo sapiens became gen Z.”

So, I didn’t understand much, but then I researched how people are distracting and people like short content. And here I find out why people are becoming less focused.

Let me explain to you with the example of teaching Alphas.

Alpha (0-9) and Gen Z (10-24) came into a world where algorithms keep them constantly clicking, scrolling, and swiping. Today’s kids are dealing with a challenge that is not the one listed on the board. They are so used to continual stimulation from smartphone applications and streaming services that they cannot focus in class.

In recent years, academics worldwide have expressed worry about the influence of cell phones and media multitasking on focus. Technology, social media, instant internet access, and smartphones interfere with our capacity to focus. We are radically altering the way we think and the development of our brains.

To begin with, the average teenager has a span of attention of roughly 28-30 seconds. While cell phones have impacted pupils’ growing brains, instruction on dealing with the problem is missing. Reading complex or long content without regular pauses appears particularly demanding for Generation Z.

In the past, pupils appeared to be accustomed to devoting more time to a text. You can sense their absence of stamina in the way they take pauses, chat to each other instead of working, and even give up on lengthier reading projects. Means Let me tell you, you can compare your 8th standard social studies book and compare it with today’s 8th std SS textbook. Nowadays, even curricula have to make chapters shorter so students won’t be freaked out and learn quickly. If we start from the beginning, our ancestors used to wander the whole day to find necessities like food and a place to live. And still, they were living.

Today if you put in 10 yr. Old in a room without electrical devices, they will be mad by afternoon. Of course, curiosity plays a vital role in this. But Ancestors also got bored in their time and invented new and better instruments to live. Then they carried out languages and writing. That’s where Our concentration begins to develop like no other living one.

But after time went by, we had carried out a shorter version of everything to do all things in one life. And that is not wrong in any place.

We are making everything smaller and shorter to know everything, from books to articles, movies to reels, walking to vehicles, and talking to text.

And by keeping the story brief, we make ourselves irritable and quick. There is a widespread belief that young people are lazy, apathetic, and side-tracked. We undervalue the utilization of technology right now and the control it affords over how we learn.

For example, students eager for professors to respond to their queries are increasingly inclined to seek solutions for themselves. They may be in algebra and go to YouTube to answer a problem before approaching a teacher or reading a textbook. We are habituating to Alexa; she has become our mother for our non-home issues.

Humans don’t want to slow down their life. Today’s life is a hybrid mixture of complex and simple life. We have to do one work/job, and other things can be bought by salary/income, which was technically not provided for our ancestors. But on the other side, we have a cognitive society where we have to maintain speed with community, technology, and aliens on the other side!

Just kidding, but we have to understand, we have to slow down a bit and know what we want to do and what not to!

Now we have Google, and now we have to learn what to search for and what not to. Information becomes universal; success is no longer about knowing the most. Instead, it’s the ability to think critically and creatively, ironically the very skills that digital media undermines by lowering attention spans. Suppose you think of the founders of Microsoft and Facebook, which became pioneers in the tech world. It wasn’t because they could code better; they could think differently.

Is the technology that bad?

Technology probably helped us somewhere with long content like kindle- E-books, Web series, and Anime like services that can indulge any average human for hours and days. If we can use technology with awareness of what we are doing, technology can help like an angel.

As my grandpa said, why are you reading books on these shitty mobiles? Read hard copies, feel those pages, smell them and then understand the essence of the story. But we also want everything free and flexible. And that is the choice of one. People read a lot on online websites and apps like kindle. And some people also hate it and read like Nnedi Okarafor.

 

“I love the sound of the pages flipping against my fingers. Print against fingerprints. Books make people quiet, yet they are so loud.”

― Nnedi Okorafor

 

I understand my writing specialty as a writer. Writing content and presenting it to everyone is a regularly engaged process. Being a content writer teaches me that readers may prefer reading short, concise content.

They do not like reading lengthy content. Even on Medium, pieces that are just the right length are often well-received. Is it true that consumers don’t seek in-depth content?

The fundamental reason can be that People Want to Save Time by doing everything present on every app and site. Whatever approach you take as a writer, never let go of the creativity that makes your work unique.

Could this be the end of the long-form article?

Barely.

On the contrary, written content has risen in length and quality. A 1,000-word piece could have been termed “long-form” a few years ago. Now, extensively shared blog entries routinely exceed 3,000 or even 10,000 words.

But does it work? Will people bother to read thousands of words?

The quick answer is yes, based on the contexts.

And about a long answer, When it refers to text, massive content often outperforms short information, as long as it’s broken down into bite-sized and interspersed with visuals. It is because search engines prefer lengthier content. It’s simple: Google believes that people who know more will tell more.

Many readers feel similarly. Contrary to popular belief, the longer the article is more willing individuals are to share it with friends and colleagues. Those who spend more time consuming extended content are more inclined to spend in your firm. That doesn’t imply that lengthier has always been preferable, but it suggests you shouldn’t be afraid to delve into detail occasionally.

Forget long vs. short. What do people read?

So, in conclusion,

The holy grail for content that performs highly and receives social shares appears to be 7 minutes, translating to roughly 2000 words. But measuring content by search results, Facebook engagements, and retweets is one thing. It’s another thing entirely to suggest what length is appropriate for readers.

And in general, also, short content is being popularized in new cultures. But it also gets creative with trends like minimalism. It rather than the choice of one, they wanted to read a comic book or cartoon, kindle or hard copy, long articles or inshorts, play a test match or a T20, run marathon or sprints, listen to old 8-minute songs or 2 min raps, listen to an extended podcast or listen to headlines in radio, wanted to see web series or just reviews.

If you come to the end of this article, thank you for reading this, I would love to know your views on this question.

If you like my way of thinking, please share it.

References: https://www.bbc.com/worklife/article/20190220-how-can-a-distracted-generation-learn-anything